United States Teleshopping Market By Operation Type (Infomercials & Dedicated Channels), By Category, By Payment Mode (Debit/Credit Card, Cash on Delivery, etc.), By Source of Order (Television & Internet), Competition Forecast & Opportunities, 2023

United States teleshopping market is estimated to surpass $ 15.2 billion by the end of 2018. The country’s teleshopping market is facing stiff competition from e-commerce, with an increasing number of people now preferring shopping on mobile and internet, thereby hampering the growth of teleshopping market in the US. Strengthening position of many e-commerce giants in the United States, which offer products at much lower cost as compared to teleshopping companies is further expected to negatively impact the teleshopping market in the country over the next five years.

Years considered for this report:

Historical Years: 2013-2016

Base Year: 2017

Estimated Year: 2018

Forecast Period: 2019–2023

Objective of the Study:

• To analyze and forecast the market size of United States teleshopping market.
• To define, classify and forecast the United States teleshopping market on the basis of operation type, category, payment mode, source of order, region and company.
• To analyze and forecast the market share, in terms of value, for teleshopping with respect to operation type: Dedicated channel and Infomercial.
• To scrutinize the detailed market segmentation and forecast the market size, in terms of value, and on the basis of region by segmenting the United States teleshopping market into four regions, namely – South, West, Mid-West and Northeast.
• To identify tailwinds and headwinds for the United States teleshopping market.
• To examine business model and average order size in United States teleshopping market.
• To strategically profile the leading players operating in the US teleshopping market.

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United States teleshopping market is dominated by these major players – QVC, Inc., HSN, Inc., EVINE Live Inc., Shop LC, America's Collectibles Network, Tristar Products, Inc., Ideal Shopping Direct Limited, Gem Shopping Network Inc., America’s Value Channel, and Canis Television and Media Ltd., among others

TechSci Research performed both primary as well as exhaustive secondary research for this study. Initially, TechSci Research sourced a list of teleshopping companies operating in the United States. Subsequently, TechSci Research conducted primary research surveys with the identified companies. While interviewing, the respondents were also enquired about their competitors. Through this technique, TechSci Research was able to include teleshopping companies which could not be identified due to the limitations of secondary research. TechSci Research analyzed the categories, payment mode, and regional presence of all the major teleshopping companies across the country.

TechSci Research calculated the market size for United States teleshopping market using a bottom-up approach, where teleshopping companies’ value shares data for operation type (Dedicated channel and Infomercial) was recorded and forecast for the future years. TechSci Research sourced these values from industry experts and company representatives and externally validated through analyzing historical sales data of respective companies to arrive at the overall market size. Various secondary sources such as secondary source directories, databases such as, Company Annual Reports, Federal Communication Commission, International Monetary Fund (IMF), Central Intelligence Agency (CIA), World Bank, Press Releases, Industry Magazines, Industry reports, News Dailies, Credible Paid Databases, Proprietary Databases were also studied by TechSci Research.

Key Target Audience:

• Teleshopping Companies
• Organizations, forums and alliances related to teleshopping
• Government bodies such as regulating authorities and policymakers
• Market research and consulting firm

The study is useful in providing answers to several critical questions that are important for the industry stakeholders such as, teleshopping companies and industry experts about which market segments should be targeted over the coming years to strategize investments and capitalize on the growth of the market segment.

Report Scope:

In this report, the United States teleshopping market has been segmented into the following categories in addition to the industry trends which have also been detailed below:

• Market, by Operation Type:
• Dedicated Channel
• Infomercial
• Market, by Category:
• Home Furnishing & Furniture
• Apparel, Footwear & Accessories     
• Consumer Appliances & Electronics
• Gold Costume Jewelry
• Silver Costume Jewelry
• Hardware
• Diamond Costume Jewelry   
• Others            
• Market, by Payment Mode:
• Cash on Delivery
• Debit/Credit Card
• Mobile Wallet
• Net Banking               
• Market, by Source of Order:
• Television
• Internet
• Market, by Region:
• South
• West
• Mid-West
• Northeast
• Market, by Company:
• QVC, Inc.
• HSN, Inc.
• EVINE Live Inc.
• Shop LC
• America's Collectibles Network
• Others

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the United States teleshopping market.

Voice of Customer: Customer Analysis by considering below mentioned parameters- Frequency of Ordering, Preferred Mode of Payment, Customers’ Spending Pattern, Brand Awareness, Preferred Time of Ordering, Key Sources of Awareness, Key Factors Influencing Online Purchase of Goods.

Available Customizations:

With the given market data, TechSci Research offers customizations according the company’s specific needs. The following customization options are available for the report:

Company Information

• Detailed analysis and profiling of additional market players (up to five).