1. Introduction
1.1. Market Overview
1.2.
Key
Highlights of the Report
1.3. Market Coverage
1.4. Market Segments
Covered
1.5. Research Tenure
Considered
2. Research Methodology
2.1. Objective of the
Study
2.2. Baseline Methodology
2.3. Key Industry
Partners
2.4. Major Association
and Secondary Sources
2.5. Forecasting
Methodology
2.6. Data Triangulation
& Validation
2.7. Assumptions and
Limitations
3. Executive Summary
3.1. Market Overview
3.2. Market Forecast
3.3. Key Regions
3.4. Key Segments
4. Voice of Customer
Analysis
4.1. Platform Preference
4.2. Factors Influencing Purchase Decision
4.3. Challenges Faces Post Purchase
4.4. Satisfaction Level
5.
Global Advertising Video on Demand Market Outlook
5.1. Market Size &
Forecast
5.1.1. By Value
5.2. Market Share &
Forecast
5.2.1.
By Type Market Share Analysis (Pre-Roll Advertisement, Mid-Roll Advertisement and
Post-Roll Advertisement)
5.2.2.
By Content Market Share Analysis (Media &
Entertainment, Education and Others (Sports))
5.2.3.
By Regional Market Share Analysis
5.2.3.1.
North America Market Share Analysis
5.2.3.2.
Asia-Pacific Market Share Analysis
5.2.3.3.
Europe Market Share Analysis
5.2.3.4.
Middle East & Africa Market Share Analysis
5.2.3.5.
South America Market Share Analysis
5.2.4. By Company Market Share Analysis
5.3. Global Advertising
Video on Demand Mapping & Opportunity Assessment
5.3.1. By Type Market Mapping & Opportunity Assessment
5.3.2. By Content Mapping
& Opportunity Assessment
5.3.3. By Regional Market Mapping & Opportunity Assessment
6.
North America Advertising Video on Demand
Market Outlook
6.1. Market Size & Forecast
6.1.1. By Value
6.2. Market Share & Forecast
6.2.1.
By Type Market Share Analysis
6.2.2.
By Content Market Share Analysis
6.2.3.
By Country Market Share Analysis
6.2.3.1.
United States Advertising Video on Demand
Market Outlook
6.2.3.1.1.
Market Size & Forecast
6.2.3.1.1.1.
By Value
6.2.3.1.2.
Market Share & Forecast
6.2.3.1.2.1.
By Type Market Share Analysis
6.2.3.1.2.2.
By Content Market Share Analysis
6.2.3.2.
Canada Advertising Video on Demand Market
Outlook
6.2.3.2.1.
Market Size & Forecast
6.2.3.2.1.1.
By Value
6.2.3.2.2.
Market
Share & Forecast
6.2.3.2.2.1.
By Type Market Share Analysis
6.2.3.2.2.2.
By Content Market Share Analysis
6.2.3.3.
Mexico Advertising Video on Demand Market
Outlook
6.2.3.3.1.
Market Size & Forecast
6.2.3.3.1.1.
By Value
6.2.3.3.2.
Market Share & Forecast
6.2.3.3.2.1.
By Type Market Share Analysis
6.2.3.3.2.2.
By Content Market Share Analysis
7.
Asia-Pacific Advertising Video on Demand
Market Outlook
7.1. Market Size & Forecast
7.1.1. By Value
7.2. Market Share & Forecast
7.2.1.
By Type Market Share Analysis
7.2.2.
By Content Market Share Analysis
7.2.3.
By Country Market Share Analysis
7.2.3.1.
China Advertising Video on Demand Market
Outlook
7.2.3.1.1.
Market Size & Forecast
7.2.3.1.1.1.
By Value
7.2.3.1.2.
Market Share & Forecast
7.2.3.1.2.1.
By Type Market Share Analysis
7.2.3.1.2.2.
By Content Market Share Analysis
7.2.3.2.
India Advertising Video on Demand Market
Outlook
7.2.3.2.1.
Market Size & Forecast
7.2.3.2.1.1.
By Value
7.2.3.2.2.
Market Share & Forecast
7.2.3.2.2.1.
By Type Market Share Analysis
7.2.3.2.2.2.
By Content Market Share Analysis
7.2.3.3.
Japan Advertising Video on Demand Market
Outlook
7.2.3.3.1.
Market Size & Forecast
7.2.3.3.1.1.
By Value
7.2.3.3.2.
Market Share & Forecast
7.2.3.3.2.1.
By Type Market Share Analysis
7.2.3.3.2.2.
By Content Market Share Analysis
7.2.3.4.
South Korea Advertising Video on Demand
Market Outlook
7.2.3.4.1.
Market Size & Forecast
7.2.3.4.1.1.
By Value
7.2.3.4.2.
Market Share & Forecast
7.2.3.4.2.1.
By Type Market Share Analysis
7.2.3.4.2.2.
By Content Market Share Analysis
7.2.3.5.
Australia Advertising Video on Demand Market
Outlook
7.2.3.5.1.
Market Size & Forecast
7.2.3.5.1.1.
By Value
7.2.3.5.2.
Market Share & Forecast
7.2.3.5.2.1.
By Type Market Share Analysis
7.2.3.5.2.2.
By Content Market Share Analysis
8.
Europe Advertising Video on Demand Market
Outlook
8.1. Market Size & Forecast
8.1.1. By Value
8.2. Market Share & Forecast
8.2.1.
By Type Market Share Analysis
8.2.2.
By Content Market Share Analysis
8.2.3.
By Country Market Share Analysis
8.2.3.1.
Germany Advertising Video on Demand Market
Outlook
8.2.3.1.1.
Market Size & Forecast
8.2.3.1.1.1.
By Value
8.2.3.1.2.
Market Share & Forecast
8.2.3.1.2.1.
By Type Market Share Analysis
8.2.3.1.2.2.
By Content Market Share Analysis
8.2.3.2.
France Advertising Video on Demand Market
Outlook
8.2.3.2.1.
Market Size & Forecast
8.2.3.2.1.1.
By Value
8.2.3.2.2.
Market Share & Forecast
8.2.3.2.2.1.
By Type Market Share Analysis
8.2.3.2.2.2.
By Content Market Share Analysis
8.2.3.3.
United Kingdom Advertising Video on Demand
Market Outlook
8.2.3.3.1.
Market Size & Forecast
8.2.3.3.1.1.
By Value
8.2.3.3.2.
Market Share & Forecast
8.2.3.3.2.1.
By Type Market Share Analysis
8.2.3.3.2.2.
By Content Market Share Analysis
8.2.3.4.
Italy Advertising Video on Demand Market
Outlook
8.2.3.4.1.
Market Size & Forecast
8.2.3.4.1.1.
By Value
8.2.3.4.2.
Market Share & Forecast
8.2.3.4.2.1.
By Type Market Share Analysis
8.2.3.4.2.2.
By Content Market Share Analysis
8.2.3.5.
Spain Advertising Video on Demand Market
Outlook
8.2.3.5.1.
Market Size & Forecast
8.2.3.5.1.1.
By Value
8.2.3.5.2.
Market Share & Forecast
8.2.3.5.2.1.
By Type Market Share Analysis
8.2.3.5.2.2.
By Content Market Share Analysis
9.
Middle East & Africa Advertising Video on
Demand Market Outlook
9.1. Market Size & Forecast
9.1.1. By Value
9.2. Market Share & Forecast
9.2.1.
By Type Market Share Analysis
9.2.2.
By Content Market Share Analysis
9.2.3.
By Country Market Share Analysis
9.2.3.1.
Saudi Arabia Advertising Video on Demand
Market Outlook
9.2.3.1.1.
Market Size & Forecast
9.2.3.1.1.1.
By Value
9.2.3.1.2.
Market Share & Forecast
9.2.3.1.2.1.
By Type Market Share Analysis
9.2.3.1.2.2.
By Content Market Share Analysis
9.2.3.2.
UAE Advertising Video on Demand Market
Outlook
9.2.3.2.1.
Market Size & Forecast
9.2.3.2.1.1.
By Value
9.2.3.2.2.
Market Share & Forecast
9.2.3.2.2.1.
By Type Market Share Analysis
9.2.3.2.2.2.
By Content Market Share Analysis
9.2.3.3.
South Africa Advertising Video on Demand
Market Outlook
9.2.3.3.1.
Market Size & Forecast
9.2.3.3.1.1.
By Value
9.2.3.3.2.
Market Share & Forecast
9.2.3.3.2.1.
By Type Market Share Analysis
9.2.3.3.2.2.
By Content Market Share Analysis
9.2.3.4.
Turkey Advertising Video on Demand Market
Outlook
9.2.3.4.1.
Market Size & Forecast
9.2.3.4.1.1.
By Value
9.2.3.4.2.
Market Share & Forecast
9.2.3.4.2.1.
By Type Market Share Analysis
9.2.3.4.2.2.
By Content Market Share Analysis
10.
South America Advertising Video on Demand
Market Outlook
10.1.
Market Size &
Forecast
10.1.1. By Value
10.2.
Market Share &
Forecast
10.2.1.
By Type Market Share Analysis
10.2.2.
By Content Market Share Analysis
10.2.3.
By Country Market Share Analysis
10.2.3.1.
Brazil Advertising Video on Demand Market
Outlook
10.2.3.1.1.
Market Size & Forecast
10.2.3.1.1.1.
By Value
10.2.3.1.2.
Market Share & Forecast
10.2.3.1.2.1.
By Type Market Share Analysis
10.2.3.1.2.2.
By Content Market Share Analysis
10.2.3.2.
Colombia Advertising Video on Demand Market
Outlook
10.2.3.2.1.
Market Size & Forecast
10.2.3.2.1.1.
By Value
10.2.3.2.2.
Market Share & Forecast
10.2.3.2.2.1.
By Type Market Share Analysis
10.2.3.2.2.2.
By Content Market Share Analysis
10.2.3.3.
Argentina Advertising Video on Demand Market
Outlook
10.2.3.3.1.
Market Size & Forecast
10.2.3.3.1.1.
By Value
10.2.3.3.2.
Market Share & Forecast
10.2.3.3.2.1.
By Type Market Share Analysis
10.2.3.3.2.2.
By Content Market Share Analysis
11.
Market Dynamics
11.1.
Drivers
11.1.1. Increasing digital video consumption
11.1.2. Rising internet penetration
11.1.3. Increasing usage of smartphone and tablets
11.2.
Challenges
11.2.1. Avoidance of Ads
11.2.2. High competition among market players
12.
Impact of COVID-19 on the Global Advertising Video
on Demand Market
12.1.
Impact Assessment Model
12.1.1.
Key Segments Impacted
12.1.2.
Key Regions Impacted
12.1.3.
Key Countries Impacted
13.
Market Trends &
Developments
13.1.
Shift from traditional TV to digital
13.2.
Ad-supported streaming services
13.3.
Monetization for content providers
13.4.
Technological advancements
13.5.
Partnerships and cross-promotions
14. Porter’s Five
Forces Model
14.1.
Competitive Rivalry
14.2.
Bargaining Power of Buyers
14.3.
Bargaining Power of Suppliers
14.4.
Threat of New Entrants
14.5.
Threat of Substitutes
15. SWOT Analysis
15.1.
Strengths
15.2.
Weaknesses
15.3.
Opportunities
15.4.
Threats
16. Competitive
Landscape
16.1.
Company Profiles
16.1.1.
Netflix, Inc.
16.1.1.1.
Company Details
16.1.1.2.
Product & Services
16.1.1.3.
Financials (As Per Availability)
16.1.1.4.
Key Market Focus & Geographical Presence
16.1.1.5.
Recent Developments
16.1.1.6.
Key Management Personnel
16.1.2. Amazon.com, Inc.
16.1.2.1.
Company Details
16.1.2.2.
Product & Services
16.1.2.3.
Financials (As Per Availability)
16.1.2.4.
Key Market Focus & Geographical Presence
16.1.2.5.
Recent Developments
16.1.2.6.
Key Management Personnel
16.1.3. Alphabet Inc.
16.1.3.1.
Company Details
16.1.3.2.
Product & Services
16.1.3.3.
Financials (As Per Availability)
16.1.3.4.
Key Market Focus & Geographical Presence
16.1.3.5.
Recent Developments
16.1.3.6.
Key Management Personnel
16.1.4. The Walt Disney Company
16.1.4.1.
Company Details
16.1.4.2.
Product & Services
16.1.4.3.
Financials (As Per Availability)
16.1.4.4.
Key Market Focus & Geographical Presence
16.1.4.5.
Recent Developments
16.1.4.6.
Key Management Personnel
16.1.5. Hulu LLC
16.1.5.1.
Company Details
16.1.5.2.
Product & Services
16.1.5.3.
Financials (As Per Availability)
16.1.5.4.
Key Market Focus & Geographical Presence
16.1.5.5.
Recent Developments
16.1.5.6.
Key Management Personnel
16.1.6. Paramount Global
16.1.6.1.
Company Details
16.1.6.2.
Product & Services
16.1.6.3.
Financials (As Per Availability)
16.1.6.4.
Key Market Focus & Geographical Presence
16.1.6.5.
Recent Developments
16.1.6.6.
Key Management Personnel
16.1.7.
Tubi, Inc.
16.1.7.1. Company Details
16.1.7.2.
Product & Services
16.1.7.3.
Financials (As Per Availability)
16.1.7.4.
Key Market Focus & Geographical Presence
16.1.7.5.
Recent Developments
16.1.7.6.
Key Management Personnel
16.1.8.
Muvi LLC
16.1.8.1.
Company Details
16.1.8.2.
Product & Services
16.1.8.3.
Financials (As Per Availability)
16.1.8.4.
Key Market Focus & Geographical Presence
16.1.8.5.
Recent Developments
16.1.8.6.
Key Management Personnel
16.1.9. Roku, Inc.
16.1.9.1.
Company Details
16.1.9.2.
Product & Services
16.1.9.3.
Financials (As Per Availability)
16.1.9.4.
Key Market Focus & Geographical Presence
16.1.9.5.
Recent Developments
16.1.9.6.
Key Management Personnel
16.1.10.
Peacock TV LLC.
16.1.10.1. Company
Details
16.1.10.2. Product &
Services
16.1.10.3. Financials (As
Per Availability)
16.1.10.4. Key Market
Focus & Geographical Presence
16.1.10.5. Recent
Developments
16.1.10.6.
Key Management Personnel
17. Strategic
Recommendations/Action Plan
17.1.
Key Focus Areas
17.2.
Target Region
17.3.
Target Type
18.
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