USA’s $15.2 Billion Teleshopping Market Facing Tough Competition from Internet Retailers
Increasing penetration of e-commerce
to continue posing a huge challenge to teleshopping market in US
According to a report released by
TechSci Research, “United States Teleshopping Market By Operation Type, By Category, By Payment Mode, By
Source of Order, Competition Forecast & Opportunities, 2023”, the teleshopping
market in the US is estimated to reach $ 15.2 billion in 2018. Although the teleshopping
market in United States is anticipated to witness growth stagnancy, however, availability
of multiple options in the teleshopping product categories, consumer consciousness
towards the brand offerings, and robust supply chain are expected to provide
the required support to the country’s teleshopping market. To retain the
existing customers, teleshopping companies have been providing aggressive
discounts and promotion offers. Moreover, they advertise unique products which
are normally not available on retail channels in order to attract more
customers. However, due to stiff competition from e-commerce sector, growth in
the US teleshopping market would continue to be restricted during the forecast
period.
Browse 7 market data Tables and 29 Figures spread
through 75 Pages and an in-depth TOC on "United
States Teleshopping Market"
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With the rising popularity of
smartphones and internet, teleshopping has taken a back seat in the US over the
last few years. This factor has pushed the teleshopping companies to support
their business through mobile apps and e-commerce sites. On the basis of payment mode, United States
teleshopping market is segmented into Debit/Credit card, net banking, mobile
wallet and cash on delivery. Of these, Debit/Credit card is the most preferred
mode in the United States teleshopping market. In 2017, QVC Inc., HSN Inc.,
EVINE Live Inc., and Shop LC were few of the leading players operating in the United
States teleshopping market. Among
regions, South and West regions dominated the US teleshopping market in 2017. Additionally, television has
dominated the teleshopping market in United States in 2017, however with
growing penetration of internet, internet as a source of order is likely to
gain traction during the forecast period.
“Easy financing options introduced by
teleshopping companies along with continuous efforts by the teleshopping
companies to expand and enhance their television programs is expected to provide
the essential support to the teleshopping market in the United States.
Moreover, robust supply chain of teleshopping companies and addition of branded
products to their product portfolio would further aid US teleshopping market in countering the
challenge posed by the fast growing e-commerce industry.” said Mr. Karan Chechi, Research
Director with TechSci Research, a research based global management consulting
firm.
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“United States Teleshopping Market By
Operation Type, By Category, By Payment Mode, By Source of Order, Competition
Forecast & Opportunities, 2023” has
evaluated the future growth potential of teleshopping market and provides
statistics and information on market structure, size, share and future growth.
The report is intended to provide cutting-edge market intelligence and help
decision makers take sound investment decision. Besides, the report also
identifies and analyzes the emerging trends along with essential drivers,
challenges and opportunities present in United States Teleshopping market.
About TechSci Research
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