Forecast
Period
|
2025-2029
|
Market
Size (2023)
|
USD
10.75 Million
|
Market
Size (2029)
|
USD
17.92 Million
|
CAGR
(2024-2029)
|
8.85%
|
Fastest
Growing Segment
|
Full-Field
Digital Mammography
|
Largest
Market
|
South
Vietnam
|
Market Overview
Vietnam
Mammography Devices Market was valued at USD 10.75 Million in 2023 and is
anticipated to project impressive growth in the forecast period with a CAGR of 8.85%
through 2029. The Vietnam Mammography Devices Market is characterized by its
dynamic nature, reflecting the ongoing evolution of healthcare infrastructure,
heightened breast cancer awareness, and advancements in medical technology. As
Vietnam's economy expands and its healthcare systems undergo modernization, the
demand for mammography devices for breast cancer screening and diagnosis is
witnessing a notable upsurge. Recent years have seen a marked increase in
breast cancer awareness campaigns and initiatives throughout Vietnam. This
heightened awareness has spurred a greater emphasis on early detection and
diagnosis, leading to a surge in demand for mammography devices. Healthcare
facilities are prioritizing the implementation of screening programs and
diagnostic services to address this pressing healthcare concern.
Also,
the Vietnamese government has taken proactive steps to confront the challenges
posed by breast cancer. By allocating resources to enhance healthcare
infrastructure and promote preventive healthcare measures, including
investments in medical equipment such as mammography devices, the government is
bolstering the accessibility and quality of breast cancer screening services
across the nation. For manufacturers and providers of mammography equipment,
these developments present lucrative opportunities. Increasing breast cancer
awareness, coupled with government initiatives aimed at improving healthcare
infrastructure, along with ongoing technological advancements, are driving
factors propelling market growth. With rising incidence rates of breast cancer,
the demand for mammography devices is anticipated to maintain steady growth as
Vietnam continues its efforts to combat this disease. The Vietnam Mammography
Devices Market offers promising prospects for industry players, fueled by a
combination of factors including heightened awareness, government support,
technological innovation, and the growing prevalence of breast cancer.
Key Market Drivers
Increasing Breast Cancer
Awareness
Increasing
Breast Cancer Awareness significantly impacts the growth of the Vietnam
Mammography Devices market by fostering a proactive approach towards breast
cancer detection and diagnosis. As awareness campaigns and educational
initiatives raise public consciousness about the importance of early detection,
individuals become more vigilant about their health and seek screening
services. This heightened awareness creates a surge in demand for mammography
devices as healthcare facilities respond to the increased need for screening
and diagnostic services. As breast cancer awareness spreads, healthcare
providers are prompted to invest in state-of-the-art mammography equipment to
meet the rising demand for screening. Hanoi's K Hospital reported that by
the end of last year, over 75% of breast cancer patients were diagnosed at an
early stage. This improvement is largely due to effective awareness campaigns.
The initiative engaged hundreds of participants at breast cancer prevention
month launch events, generated over 100 news stories and articles, and featured
120 Facebook posts. The Bright Future Fund played a crucial role by organizing
doctor consultations and patient forums, creating a dedicated breast cancer
awareness section on the National Cancer Institute's website, and providing
free screenings to over 6,000 women at hospitals and community centers
nationwide. This translates into increased sales opportunities for
manufacturers and suppliers of mammography devices in Vietnam. Increased breast
cancer awareness encourages government agencies and non-profit organizations to
allocate resources towards improving access to screening services, including
the procurement of mammography devices. Government funding and support for
breast cancer screening programs further stimulate market growth by expanding
the reach of mammography services to underserved populations.
Also,
as breast cancer awareness initiatives emphasize the importance of regular
screening for early detection, healthcare professionals are motivated to
undergo training and acquire the necessary skills to operate mammography
equipment effectively. This drives demand for training programs and
professional development opportunities related to mammography, creating
additional revenue streams within the market. Increasing breast cancer
awareness in Vietnam not only drives demand for mammography devices but also
spurs investments in healthcare infrastructure and professional development
initiatives. As awareness continues to grow, the Vietnam Mammography Devices
market is expected to experience sustained growth in the coming years.
Urbanization and Access to
Healthcare
Urbanization
and improved access to healthcare significantly drive the growth of the Vietnam
Mammography Devices market by facilitating the expansion of screening services
and increasing the adoption of mammography equipment in urban areas. As of
2023, urban residents comprised 38.1% of Vietnam's total population, reflecting
a consistent upward trend in urbanization over recent years.
As
urbanization accelerates in Vietnam, there is a concentration of healthcare
facilities and resources in urban centers. This urban-centric development
results in increased accessibility to healthcare services, including breast
cancer screening and diagnosis, for urban residents. The proximity of
healthcare facilities equipped with mammography devices encourages individuals
to undergo regular screenings, driving demand for mammography services. Urbanization
fosters a higher concentration of healthcare professionals, including
radiologists and technicians trained in mammography procedures. This skilled
workforce is essential for the effective operation and interpretation of
mammography devices, thereby supporting the utilization and growth of the
market. Urban areas often experience higher levels of economic development and
disposable income, enabling individuals to afford out-of-pocket expenses for
healthcare services, including mammography screenings. As a result, healthcare
providers in urban centers are incentivized to invest in advanced mammography
equipment to cater to the demand from a financially capable population. As of 2018, social health insurance
covered 87% of the Vietnamese population. The government fully subsidizes
premiums for certain vulnerable groups, including the poor, ethnic minorities,
children under six, individuals over 80, and other socially vulnerable
demographics. Additionally, partial subsidies are provided to near-poor
households.
Also,
the infrastructure development accompanying urbanization, such as the
construction of modern hospitals and diagnostic centers, creates opportunities
for the integration of mammography devices into these facilities. The
availability of state-of-the-art equipment enhances the quality of breast
cancer screening services offered in urban healthcare settings, further driving
demand for mammography devices. Urbanization and improved access to healthcare
in Vietnam play a pivotal role in driving the growth of the Mammography Devices
market by increasing the availability of screening services, fostering a
skilled workforce, stimulating demand from economically empowered populations,
and facilitating the integration of mammography equipment into modern
healthcare facilities. As urbanization continues and healthcare accessibility
improves, the demand for mammography devices is expected to escalate,
contributing to the overall improvement of breast cancer care in urban areas.
Government Initiatives and
Healthcare Investments
Government
Initiatives and Healthcare Investments play a pivotal role in propelling the
growth of the Vietnam Mammography Devices market by catalyzing improvements in
healthcare infrastructure and expanding access to breast cancer screening
services. Through strategic initiatives and financial allocations, the
government demonstrates a commitment to addressing the challenges posed by
breast cancer and promoting preventive healthcare measures. Government initiatives
aimed at combating breast cancer often include the establishment of national
screening programs and campaigns to raise awareness about the importance of
early detection. These initiatives create a conducive environment for the
adoption of mammography devices by emphasizing the significance of regular
screening in reducing breast cancer mortality rates. Government investments in
healthcare infrastructure contribute to the expansion and modernization of
healthcare facilities, including the procurement of mammography equipment. By
allocating funds towards the purchase of state-of-the-art mammography devices,
the government enhances the capacity of healthcare facilities to provide
high-quality screening and diagnostic services to the population.
Also,
government support extends to regulatory measures and policy frameworks
designed to promote the adoption of mammography devices and ensure their safe
and effective use. Regulatory standards for mammography equipment,
accreditation requirements for healthcare facilities, and reimbursement
policies for screening services all influence market dynamics and drive demand
for mammography devices. In addition to direct investments,
government-sponsored training programs and capacity-building initiatives help
strengthen the skills of healthcare professionals involved in breast cancer
screening and diagnosis. By providing training opportunities and technical
assistance, the government fosters a qualified workforce capable of effectively
utilizing mammography devices and delivering quality care to patients. Government
Initiatives and Healthcare Investments serve as key drivers of growth in the
Vietnam Mammography Devices market by creating an enabling environment for the
adoption of screening technologies, enhancing healthcare infrastructure, and
building the capacity of healthcare professionals. As the government continues
to prioritize efforts to combat breast cancer, the demand for mammography
devices is expected to experience sustained growth, thereby contributing to the
overall improvement of breast cancer care in Vietnam.
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Key Market Challenges
Limited Access to Healthcare
in Rural Areas
One
significant challenge is the disparity in healthcare access between urban and
rural areas in Vietnam. Rural regions often lack adequate healthcare
infrastructure, including mammography facilities and trained professionals.
This limited access to screening services inhibits the adoption of mammography
devices and prevents early detection of breast cancer in rural populations.
Addressing this challenge requires investment in mobile mammography units,
telemedicine solutions, and healthcare outreach programs to extend screening
services to underserved rural communities.
High Costs Associated with
Mammography Devices
The
high cost of mammography equipment poses a barrier to market growth,
particularly for smaller healthcare facilities and clinics with limited
financial resources. The initial capital investment required to procure
mammography devices, along with ongoing maintenance and operational expenses,
can be prohibitive for many healthcare providers. Additionally, the lack of
reimbursement mechanisms or insurance coverage for mammography services further
exacerbates the financial burden on patients and healthcare facilities.
Overcoming this challenge entails exploring financing options, promoting
public-private partnerships, and advocating for insurance coverage to make
mammography services more affordable and accessible.
Shortage of Skilled Healthcare
Professionals
Another
challenge hindering market growth is the shortage of trained radiologists,
technicians, and healthcare professionals proficient in mammography procedures.
The complexity of operating and interpreting mammography devices requires
specialized training and expertise, which may be lacking in certain regions of
Vietnam. The shortage of skilled personnel limits the effective utilization of
mammography equipment and undermines the quality of screening and diagnostic
services provided. To address this challenge, efforts are needed to invest in
training programs, professional development initiatives, and capacity-building
efforts to expand the pool of qualified mammography professionals across the
country.
Key Market Trends
Technological Advancements
The
major trend shaping the future of the Vietnam Mammography Devices market is the
continuous evolution of technology. Technological advancements in mammography
equipment, such as digital mammography, 3D mammography (tomosynthesis), and
artificial intelligence (AI)-enabled image analysis, are expected to drive
market growth. These innovations improve the accuracy, efficiency, and
reliability of breast cancer screening and diagnosis, enhancing the
capabilities of healthcare providers and improving patient outcomes.
Furthermore, the integration of telemedicine and cloud-based imaging solutions
allows for remote interpretation and consultation, facilitating access to
mammography services in remote and underserved areas. As technology continues
to advance, the demand for advanced mammography devices is likely to increase,
driving market expansion.
Shift Towards Preventive
Healthcare
The
key trend driving the future growth of the Vietnam Mammography Devices market
is the increasing emphasis on preventive healthcare. As awareness of breast
cancer risks and the importance of early detection grows, there is a shift
towards proactive health management and preventive screening measures.
Healthcare providers and policymakers are investing in public health campaigns,
education initiatives, and screening programs to promote breast cancer
awareness and encourage regular mammography screenings among at-risk
populations. This trend towards preventive healthcare is expected to drive
demand for mammography devices as healthcare facilities expand screening
services and invest in state-of-the-art equipment to meet the growing demand.
Focus on Patient-Centric Care
A
major trend driving the future growth of the Vietnam Mammography Devices market
is the increasing focus on patient-centric care. Healthcare providers are
adopting a holistic approach to breast cancer screening and diagnosis, placing
greater emphasis on patient comfort, convenience, and satisfaction. This trend
is reflected in the development of patient-friendly mammography devices with
features such as ergonomic design, reduced radiation exposure, and faster scan
times. Additionally, there is a growing demand for personalized screening
protocols tailored to individual patient needs, supported by advances in risk
assessment tools and genetic testing. As healthcare providers prioritize
patient-centered care, the adoption of advanced mammography devices that enhance
the patient experience is expected to drive market growth.
Segmental Insights
Product Type Insights
Based
on the category of Product Type, the Full-Field Digital Mammography segment
emerged as the dominant player in the Vietnam market for Mammography Devices in
2023. Full-Field Digital Mammography (FFDM) systems deliver high-resolution
images characterized by exceptional contrast and clarity, facilitating precise
interpretation and diagnosis of breast abnormalities. Their superior image
quality enhances the detection of subtle lesions, thereby improving diagnostic
accuracy and positioning FFDM systems as the preferred choice among healthcare
providers and radiologists. FFDM systems revolutionize the mammography process
through digital imaging technology, eliminating the need for film processing
and manual handling. This results in expedited image acquisition, reduced
examination times, and enhanced workflow efficiency within healthcare settings.
As healthcare facilities prioritize operational streamlining and patient throughput,
the efficiency benefits offered by FFDM systems significantly elevate their
appeal.
Full-Field
Digital Mammography systems are often equipped with advanced features, such as
computer-aided detection (CAD) software, designed to aid radiologists in image
interpretation. CAD systems assist in identifying areas of concern or potential
abnormalities, thereby minimizing the risk of missed diagnoses and elevating
overall detection rates. Additionally, FFDM systems may offer capabilities for
image archiving, retrieval, and sharing, facilitating seamless communication
and collaboration among healthcare professionals. Regulatory bodies in Vietnam
may prioritize the approval and adoption of Full-Field Digital Mammography
systems owing to their established efficacy, safety, and performance.
Furthermore, reimbursement policies and healthcare financing mechanisms may
incentivize healthcare providers to invest in FFDM technology by offering
favorable reimbursement rates for digital mammography procedures. This
regulatory and reimbursement support significantly bolsters the dominance of
the FFDM segment in the market. These factors collectively contribute to the
growth of this segment.
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Regional Insights
South
Vietnam emerged as the dominant region in the Vietnam Mammography Devices
market in 2023, holding the largest market share in terms of value. South
Vietnam's higher population density and greater urbanization compared to other
regions translate to a larger pool of potential patients in need of breast
cancer screening and diagnostic services. Urban areas like Ho Chi Minh City and
its surrounding metropolitan areas boast heightened healthcare awareness and
better access to medical facilities, including mammography centers.
Consequently, healthcare providers in South Vietnam are well-equipped to meet
the rising demand for mammography devices and services, solidifying the
region's market dominance.
The
Vietnamese government has prioritized healthcare development initiatives in
South Vietnam, channeling investments into medical infrastructure and providing
regulatory support for advanced medical technologies' adoption. Government
funding and incentives are often directed towards healthcare facilities in
South Vietnam, facilitating the acquisition of mammography devices and the
rollout of breast cancer screening programs. Moreover, favorable regulatory
frameworks and reimbursement policies incentivize healthcare providers in the
region to invest in top-tier mammography equipment, further reinforcing South
Vietnam's market dominance. South Vietnam hosts several prominent healthcare
institutions, academic medical centers, and research facilities specializing in
cancer diagnosis and treatment. These institutions serve as focal points for
medical innovation, research, and training, attracting skilled healthcare
professionals and fostering collaborations with international partners. The
presence of leading healthcare institutions enhances South Vietnam's reputation
for delivering exceptional medical care and fuels demand for advanced mammography
devices for research, clinical trials, and patient care.
Recent Development
- In
January 2023, Siemens Healthineers in Vietnam, in collaboration with EMCAS
Hospital Joint Stock Company and with support from the Consulate General of the
Federal Republic of Germany, German Industry and Commerce (AHK), and Deutsches
Haus, orchestrated a breast screening camp in Ho Chi Minh City from January 5
to 11, 2023. A mobile mammography truck was stationed outside Deutsches Haus to
facilitate the breast screening camp.
Key Market Players
- Hologic
Inc.
- Analogic Corporation
- Canon Medical Systems Corporation
- Siemens Healthineers AG
- Toshiba International Corporation
- Koninklijke Philips N.V.
- Metaltronica S.p.A.
By
Product Type
|
By
Technology
|
By
End User
|
By
Region
|
- Full-Field
Digital Mammography
- Film-Screen
Mammogram
- Breast
Tomosynthesis
|
|
- Hospitals
& Clinics
- Diagnostics
Centers
- Others
|
- South
Vietnam
- North
Vietnam
- Central
Vietnam
|
Report Scope:
In this report, the Vietnam Mammography Devices Market
has been segmented into the following categories, in addition to the industry
trends which have also been detailed below:
- Vietnam Mammography Devices Market, By Product Type:
o Full-Field Digital Mammography
o Film-Screen Mammogram
o Breast Tomosynthesis
- Vietnam Mammography Devices Market, By Technology:
o Digital
o Analog
- Vietnam Mammography Devices Market, By End User:
o Hospitals & Clinics
o Diagnostics Centers
o Others
- Vietnam Mammography Devices Market, By Region:
o North Vietnam
o South Vietnam
o Central Vietnam
Competitive Landscape
Company Profiles: Detailed analysis of the major companies present in the Vietnam Mammography
Devices Market.
Available Customizations:
Vietnam Mammography Devices market report
with the given market data, Tech Sci Research offers customizations according
to a company's specific needs. The following customization options are
available for the report:
Company Information
- Detailed analysis and profiling of additional
market players (up to five).
Vietnam Mammography
Devices Market is an upcoming report to be released soon. If you wish an early
delivery of this report or want to confirm the date of release, please contact
us at
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