Malaysia dietary supplements market
is anticipated to grow at a significant rate during the projected period of
2028. Dietary supplements
are gaining increasing popularity in Malaysia as people become more
health-conscious and seek ways to support their well-being. With a growing
awareness of the importance of a healthy lifestyle, including proper nutrition,
exercise, and overall wellness, the demand for dietary supplements has been
steadily rising in Malaysia. There has been a comparable rise in consumer
awareness of well-being along with the increased demand for dietary supplements.
The increasing development of chronic diseases and consumer awareness of
the value of leading a healthy lifestyle have been the two main factors
propelling the market for dietary supplements. Many health-conscious consumers
are looking for all-natural, risk-free, and efficient ways to stay healthy and
ward against ailments. Also, the aging population has boosted the market's
expansion, especially in developed nations where they are more likely to
experience chronic illnesses and have a greater need for supplements.
In addition, the use of dietary supplements, in the
fitness, bodybuilding and specialized sports sectors, is on the rise. To help people
reach their fitness and performance targets, they are becoming more and more
dependent on these supplements. In addition, people are taking more care of
their health and fitness so they can incorporate a food supplement such as
protein powders, vitamins, or herbs into their diet. As per the National
Library of Medicine, in 2019, there was a prevalence of 54.1% of vitamin or
mineral supplements and 40.2% of the food intake in adolescents. In the case of
younger adolescents and boys, their use was significantly higher. Vitamin C and
bee products were the most common vitamin and mineral supplements and food
supplements consumed. The growing availability of supplements and variety
of products are also a factor contributing to the increased use of dietary
supplements. More companies are entering the market and offering a broad range
of products adapted to each individual need or preference, in response to the growing
demand for supplements. In particular, supplements in terms of weight loss,
overall health and bones and joints are now available. The increasing
prevalence of lifestyle diseases such as obesity, diabetes, and heart disease
has also contributed to the growth of the dietary supplements market in Malaysia.
Many people are turning to supplements to manage these conditions and prevent
complications. Furthermore, the demand for food supplements is being driven by
an aging population. As people get older, their body is less efficient at
absorbing nutrients from food and that makes it more difficult for them to
obtain the daily requirement of vitamins. This has given rise to an increase in
the demand for supplements, which may help remedy dietary deficiencies. According
to the National Library of Medicine, it is estimated that there are 1.4
million Malaysians of age 60 years or above, and grow to 3.3 million in 2020.
This proportion is expected to reach 9.7% of the population by 2020. The
population of Malaysia is expected to reach 33.3 million by 2020 at an 80%
growth rate from 18.4 million in 1990. Traditional retail channels such as pharmacies and
health food stores remain popular, but there has been a significant increase in
online sales of dietary supplements. E-commerce platforms and online
marketplaces offer consumers greater convenience and accessibility, allowing
them to research and purchase dietary supplements from the comfort of their own
homes. As per the International Trade Administration (ITA), the number of
active internet users in Malaysia rose from 27.4 million to 80% by 2021 and
mobile phone penetration was high at 84.2%. In Malaysia, there were 28 million
active users on social media and 39.9 million cellular connections in January
2021.
Growing Focus on Healthcare will Spike the Demand for
Dietary Supplements
In recent years, there has been a noticeable shift
toward prioritizing health and wellness among Malaysians. With an increasing
awareness of the importance of maintaining good health, many individuals are turning
to dietary supplements as a means to support their overall well-being. This growing
focus on healthcare in Malaysia is expected to significantly spike the demand
for dietary supplements in the country. Growing innovation from both major and
small market participants is accelerating the market's expansion on a global
scale. The new goods were created to satisfy the rising demand for
weight-management aids made from plants rather than animals. Additionally, Malaysia has
an aging population, with a growing number of elderly individuals who require
specialized care and attention. As people age, their nutritional needs may
change, and dietary supplements can play a crucial role in meeting those needs.
Furthermore, changing lifestyles, such as busy work schedules and increased
stress levels, have resulted in irregular eating habits and nutrient
deficiencies, which have contributed to the rising demand for dietary
supplements as a convenient way to bridge these nutritional gaps, thereby augmenting
the growth of the Malaysia dietary supplements market. According to Asia-Pacific
Journal of Public Health, the most consumed vitamin/mineral supplements in
Malaysia was vitamin C (72.4%), followed to a much lesser extent by multivitamin
(11.3%) and iron (7.0%); bee products were the most commonly consumed food
supplement (25.9%), followed by fish oil (23.2%) and spirulina (16.2%).
Increasing Advancement in the Healthcare Sector
Malaysia is investing in the development of its healthcare system. The
medical industry has been using automation tools such as robots and artificial
intelligence to improve the patient's care and simplify a series of operations.
Also, the country was significantly improved by developing public health
initiatives, applying new medical technologies, and making improvements in
economics and education. This has resulted in a considerable improvement of the
patterns of morbidity and mortality, as well as other indicators related to
health status such as life expectancy at birth. Fragmented healthcare delivery
and financing systems are the result of increased demands on various providers,
including the voluntary and private (for-profit and non-profit) sectors, to
close gaps in population and service coverage. There has been a surge in
research and development activities in the Malaysia dietary supplements market.
It is possible that the scope of availability of dietary supplements over the
counter such as pharmacies may have led to an increased prevalence of dietary
supplements, since no regulation exists on the sales of these medicinal
products in Malaysia. Commercial advertising may also influence the use of dietary
supplements.
Recent Development
- In April 2023, Amway (Malaysia)
Holdings Berhad (AMWAY Malaysia) recently launched the Gut Reset-Weight
Management educational and awareness nationwide campaign to strengthen further its
efforts to address non-communicable diseases (NCDs). For the financial year
ended December 31, 2022, AMWAY Malaysia set a new revenue record of RM1,514.8
million which was up 1.9% compared to what it had achieved in the previous
fiscal year. The strong demand for products in the areas of health and
wellness, as well as personal care under the lead with nutrition program has
led to an increase in the sales of dietary supplements.
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Market Segmentation
The Malaysia dietary
supplements market is segmented into product type, form, distribution channel,
application, end user, and company. Based on product type, the Malaysia dietary
supplement market is divided into vitamins, combination dietary supplement,
herbal supplement, fish oil & omega fatty acid, protein, and other. Based
on form, the Malaysia dietary supplement market is categorized into tablets, capsules,
powder, liquids, and soft gels. Based on distribution channel, the Malaysia dietary
supplement market is categorized into pharmacies & drug stores,
supermarkets & hypermarkets, online, and others. Based on application, the Malaysia
dietary supplement market is categorized into energy & weight management,
general health, bone & joint health, immunity, and others. Based on end
user, the Malaysia dietary supplement market is categorized into infants,
children, adults, pregnant females, and geriatric. Based on region, the Malaysia
dietary supplement market is segmented into East Malaysia and West Malaysia.
Company Profiles
CCM Pharmaceuticals (S) Pte Ltd, Amway
nutrilite, Champs, Nature's Way, Flavettes, Blackmores, 21st Century, Hovid
Berhad, Suntory, and W.H. Pharmaceutical. are some of the key
players of the Malaysia dietary supplements market.
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Attribute
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Details
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Base Year
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2022
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Historic Data
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2018 – 2021
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Estimated Year
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2023
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Forecast Period
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2024 – 2028
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Quantitative Units
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Revenue in USD Million and CAGR for 2018-2022 and 2023-2028
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Report coverage
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Revenue forecast,
volume forecasting, Company shares, competitive landscape, growth factors,
and trends
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Segments covered
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Product
Form
Distribution Channel
Application
End User
Region
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Country scope
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Scotland,
South-East, London, South-West, East-Anglia, Yorkshire & Humberside, and
East Midlands
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Key companies profiled
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CCM
Pharmaceuticals (S) Pte Ltd, Amway nutrilite, Champs, Nature's Way,
Flavettes, Blackmores, 21st Century, Hovid Berhad, Suntory, and W.H.
Pharmaceutical
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Customization scope
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10% free report customization with purchase.
Addition or alteration to country, regional & segment scope.
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Pricing and purchase
options
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Avail customized
purchase options to meet your exact research needs.
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Delivery Format
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PDF
and Excel through Email (We can also provide the editable version of the
report in PPT/Word format on special request)
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Report Scope:
In this report, the Malaysia dietary supplements market
has been segmented into the following categories, in addition to the industry trends,
which have also been detailed below:
- Malaysia Dietary
Supplements Market, By Product Type:
- Vitamin
- Combination
Dietary Supplement
- Herbal Supplement
- Fish Oil &
Omega Fatty Acid
- Protein
- Others
- Malaysia Dietary Supplements Market, By Form:
- Tablets
- Capsules
- Powder
- Liquids
- Soft Gels
- Malaysia Dietary Supplements
Market, By Distribution Channel:
- Pharmacies and
Drug Stores
- Supermarkets and
Hypermarkets
- Online
- Others
- Malaysia Dietary
Supplements Market, By Application:
- Energy &
Weight Management
- General Health
- Bone & Joint
Health
- Immunity
- Others
- Malaysia Dietary
Supplements Market, By End User:
- Infants
- Children
- Adults
- Pregnant
Females
- Geriatric
- Malaysia Dietary
Supplements Market, By Region:
- East Malaysia
- West Malaysia
Competitive landscape
Company Profiles: Detailed analysis of the major companies in the Malaysia
dietary supplements market.
Available Customizations:
With the given market data, TechSci Research offers customizations
according to a company’s specific needs. The following customization options are
available for the report:
Company
Information
- Detailed analysis
and profiling of additional market players (up to five).
Malaysia Dietary Supplements Market is
an upcoming report to be released soon. If you wish an early delivery of this report
or want to confirm the date of release, please contact us at [email protected]