APAC Hand Sanitizer Market, Led by China, to Grow at 17% through 2025
Rising awareness about healthy
lifestyle & wellness, growth healthcare sector coupled with outbreak of COVID-19
to propel Asia-Pacific hand sanitizer market
According
to a recently released TechSci Research report, “APAC Hand Sanitizer
Market By Product Type, By End User, By Distribution Channel, By Country,
Competition, Forecast & Opportunities, 2025”, hand
sanitizer market in Asia-Pacific is projected to grow at a CAGR of more than 17%
during 2021 - 2025, owing to increasing awareness about importance of hand
sanitizers in maintaining good hygiene,
spread of COVID-19, increasing product variants available across the market,
and increasing
disposable
income across
major economies in APAC region. The region is witnessing a trend towards
increasing usage of hygiene products on account of rising concerns among the young
adults about their health and wellness.
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TOC on "APAC Hand
Sanitizer Market "
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The product type segment of Asia-Pacific hand sanitizer market
is categorized into Gel, Foam, Liquid and Spray. Gel form of hand sanitizer market
accounted for the majority share in 2019, followed by Liquid form. During the
forecast period, the share of Gel hand sanitizers in APAC is expected to remain
the highest among all product types as they contains more than 60% alcohol
content, are watery in formulation and therefore provide the convenience of
getting spread easily and penetrate into the skin, killing most of the
bacteria. Sanitizers with different fragrances are gaining traction in India, China,
and Japan. For instance, Himalaya Wellness launched new sanitizers in India that
are available in fruit flavors including strawberry, green apple, litchi, and
orange.
The distribution channel of Asia-Pacific
region Hand Sanitizer market is categorized into Pharmacy,
Supermarkets/Hypermarkets, Departmental/Convenience Stores and Others (Online,
direct & institutional sales). Supermarkets & Hypermarkets account for the
largest share in Asia-Pacific hand sanitizer market in 2019, followed by Pharmacy
segment. However, during the forecast period, the share of Supermarkets/Hypermarkets
is expected to decline on account of increasing focus of companies on selling
their pharmacies, direct and institutional sales and online channels across the
region. Urban areas remain the dominant consumption markets of hand sanitizers
across APAC. Pharmacy and Supermarkets provide consumers with an advantage of
scanning the product before buying, which helps them choose the right product.
Moreover, this channel offers quick product access to the customer as compared
to the online channel, where consumers are made to wait for product delivery.
The
End User Segment of Asia-Pacific Hand Sanitizer Market is categorized into
Household, Hospital and Others. Hospitals segment accounted for the largest
market share in the region’s hand sanitizer market due to an increasing number
of health professionals using hand sanitizers frequently on a day to daily
basis, especially after the outbreak of COVID-19. However, during the forecast
period, the share of hospitals is expected to decrease on account of rising
awareness about the healthy lifestyle and wellness among Household consumer
segment.
Country wise, APAC hand
sanitizer market is categorized into China, India, Japan, Australia, South Korea,
Indonesia, Taiwan, Malaysia, Singapore, and Thailand. In 2019, China was the
largest hand sanitizer market in the region on account of a huge number of
customers who are concerned about their health and want to be immune from all
diseases. Japan and India are the other two major markets in the region. China,
Japan and India are anticipated to continue their market dominance in the
coming years on account of huge consumer base, wide product availability, coupled
with increasing penetration of online as well as offline channels.
Major players operating in Asia-Pacific
hand sanitizer market include GOJO Industries Inc, Reckitt Benckiser (India)
Ltd., Hindustan Unilever Ltd., 3M Company, Himalaya Drug Company Pvt. Ltd., ITC
Ltd., etc. Leading players are focusing on expanding their hand sanitizer product
portfolio to maintain sustainable growth in the market. The companies are also
expanding their distribution reach with increasing number of pharmacies,
hypermarkets and supermarkets mushrooming across various countries in APAC
region.
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“APAC hand sanitizer market is expected to grow at a robust
pace over the next five years, predominantly on account of increasing
consumer awareness about maintaining proper hand hygiene, spread of COVID-19
and increasing income levels across the region. Noteworthy
trends in Asia-Pacific hand sanitizer market include robustly
growing demand from young generation; increasing popularity of hand sanitizers
in hotels & restaurants in countries like India, Malaysia, Indonesia, among
others; favorable government scenario across most the major economies in the
region.”, said Mr. Karan Chechi, Research
Director with TechSci Research, a research based global management consulting
firm.
“APAC Hand Sanitizer Market By Product Type, By
End User, By Distribution Channel, By Country, Competition, Forecast &
Opportunities, 2025” has evaluated the future growth
potential of Asia-Pacific hand sanitizer market and provides statistics and
information on market structure, consumer behavior and trends. The report is
intended to provide cutting-edge market intelligence and help decision makers
take sound investment evaluation. Besides, the report also identifies and analyzes
the emerging trends along with essential drivers, challenges and opportunities
available in APAC hand sanitizer market.
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