China Immunity Boosting Packaged Foods Market to Witness Significant Growth until 2025
Growing focus towards health
& fitness and growing per capita GDP to drive China immunity boosting
packaged foods market
According
to TechSci Research report, “China
Immunity Boosting Packaged Foods Market By Product Category (Food,
Beverages & Supplements), By Distribution Channel (Offline (Supermarkets
& Hypermarkets, Specialty Stores, Convenience Stores, Others), Online), By
Region, Forecast & Opportunities, 2025”, the market is expected to undergo
robust CAGR during the forecast period owing to the growing consciousness among
consumers for healthy living and maintaining their overall wellbeing. The
outbreak of coronavirus is also acting as a major factor behind the surging
demand for immunity boosting packaged foods in the country. Adding to this, rising
incidence of lifestyle diseases and lack of proper nutrition are accelerating
the growth of this market. Additionally, China is also witnessing surge in
geriatric population which is more prone to chronic diseases such as diabetes
and cancer. This is one of the key factors behind the increasing demand for
immunity boosting packaged foods in the country.
Moreover, manufacturers are coming up with variety of
products, containing high amount of nutrition which is presenting a lucrative
opportunity for the market growth. The market is also witnessing entry of
Australian and US based brands as consumers are more inclined towards foreign
brands. Furthermore, growing per capita GDP of China and rising disposable
income is making consumers spend on immunity boosting packaged food products. Moreover,
shifting trend towards preventive healthcare and soaring healthcare costs are
some other key factors which are anticipated to support the growth of China immunity
boosting packaged foods market.
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The China
immunity boosting packaged foods market is segmented based on product category,
distribution channel and region. Based on product category, the market is segmented
into food, beverages and supplements. The food segment is further split into seeds,
dry fruits, instant food, and others. The beverages segment is divided into juice,
tea, coffee, probiotic shots and others. Similarly, the supplements segment is
categorized into powder and capsules. Among them, the supplements segment is expected
to witness robust growth in the market owing to the growth in fitness industry
and increasing awareness among consumers about the benefits of vitamin &
mineral supplements.
Based
on distribution channel, the China immunity boosting packaged foods market is
segmented into offline and online channels. The offline segment is further
categorized into supermarkets & hypermarkets, specialty stores, convenience
stores and others. The online channel dominated the immunity boosting packaged
foods market in China in 2019 and is further expected to undergo fastest growth
as Chinese consumers are particularly interested in e-commerce sites for
shopping. Apart from that, various manufacturers are also undergoing
partnerships with e-commerce sites such as Alibaba for the sale of their
products.
Leading
companies operating in the China
immunity boosting packaged foods market include By-health Co Ltd ,
GlaxoSmithKline, Swisse Wellness Pte Ltd , H&H Int'l Hldg, Infinitus
(China) Company Ltd., Blackmores Limited , Amway China Co Ltd, Pfizer
Pharmaceuticals Ltd. of China, Abbott Nutritionals, Nestle Nutritionals and Nu
Skin. The companies are undergoing mergers, acquisitions and partnerships are
their key growth strategies in China immunity boosting packaged foods market.
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“The
immunity boosting packaged foods market in China is highly dispersive and no
single brand or company enjoys more than 10 per cent of market share. As
e-commerce is the strongest marketing and distribution tool in China,
manufacturers are focused on getting into partnerships with online channels to
increase their market share in China. Additionally, the demand for probiotic
health supplements is comparatively high in China, hence companies are focusing
on launching more probiotic immunity boosting products other than probiotic
yoghurts,” said Mr. Karan Chechi, Research Director with TechSci Research, a
research based global management consulting firm.
“China Immunity Boosting Packaged Foods Market By Product
Type (Herbs & Spices, Nuts & Seeds, Fruits & Vegetables,
Dairy-Based Products, Probiotics & Prebiotics, Others), By Distribution
Channel (Offline (Supermarkets & Hypermarkets, Specialty Stores,
Convenience Stores, Others), Online), By Region, Forecast & Opportunities,
2025” has evaluated the future growth potential of China immunity
boosting packaged foods market and provides statistics & information on
market size, structure and future market growth. The report intends to provide
cutting-edge market intelligence and help decision makers take sound investment
decisions. Besides, the report also identifies and analyzes the emerging trends
along with essential drivers, challenges and opportunities in China immunity
boosting packaged foods market.
Contact
Mr. Ken Mathews
708 Third Avenue,
Manhattan, NY,
New York – 10017
Tel: +1-646-360-1656
Email: [email protected]