Pakistan Water Purifiers Market to Surpass $ 500 Million by 2025
Deteriorating ground and surface water
quality coupled with rising health concerns to drive Pakistan water purifiers
market
According
to TechSci Research report, “Pakistan
Water Purifiers Market By Installation Mode, By Application, By Sales Channel, By Region, Competition,
Forecast & Opportunities, 2025”, Pakistan water purifiers market is forecast to reach $ 518
million by 2025 on account of degrading ground
and surface water quality, rising awareness about water borne diseases,
and increasing urbanization across the country. The quality of drinking water is drastically declining
in Pakistan owing to rising contamination of ground and surface water and unavailability
of facilities to treat human waste. Over the past few years, Pakistan has been facing
scarcity of safe and clean water. This has increased the mortality rate in the
country, especially among the children, due to lack of proper water and
sanitation facilities in various regions within the country. This in turn is
driving the market for water purifiers in the country.
Increasing demand from the residential sector is expected
to positively influence the market over the course of next five years. However,
presence of alternative packaged water options is hampering the growth of
market in the country. Additionally, high costs incurred in maintenance of
filters and spares can restrict the growth of market during forecast period.
Furthermore, some people in the country are still following the traditional
approaches of purifying the water like boiling, which is obstructing the growth
of market. The water purifier market in Pakistan is highly price sensitive. The
consumers are purchasing water purifiers from domestic players since they are
offering water purifiers at lower prices as compared to the international
players which is impacting the sales and profits of the international brands.
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Pakistan water purifiers market is segmented based on installation mode,
application, sales channel and region. Based
on installation mode, the market can be bifurcated into POU and POE. The POE
mode of installation is expected to dominate the market, in value terms, during
forecast period since they are efficient to use when purifying large volumes of
water. Additionally, they can be installed at a
point from where water enters an establishment, ensuring that water supplied is
cleaned and purified then and there itself before it reaches final delivery
station. Based on application, the market can be fragmented into residential,
commercial, food & beverage, healthcare, industrial and municipal. The
municipal segment is expected to dominate the market during forecast period.
This can be ascribed to the rapid development of housing projects under the ‘Naya
Pakistan Housing Scheme’, which aims to build around 10 million houses across
the country in the coming years.
Additionally, under the Federal Government Employees Housing Foundation
(FGEHA), there are various ongoing housing projects, especially in Islamabad
Capital Territory such as PHASE VI (Barakahu Housing Scheme), PHASE X (Park Road
Housing Scheme), etc. Therefore, demand for water by municipalities in Pakistan
is expected to increase during the forecast years attributable to the new
housing development projects and increasing transitioning from joint families
to nuclear families. On the contrary, the residential segment is expected to
grow during forecast period owing to the rising GDP per capita, increasing
prevalence of water borne diseases and increasing awareness among the consumers
related to the deteriorating water quality in the country. Based on sales channel, the market can
be segmented into direct, distributor, retail and online. The online segment is
expected to grow during the forecast period since most of the known water
purifier brands now have an online presence which is empowering the customers
to make purchases at their will and according to their preference.
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Nectar Water Technologies (Pvt)
Ltd., So – Safe Water Technologies, Nasgas Appliances, Aqua Hygienic, Multiply
Industrial Co., Ltd, Aqua Fine Corporation, Vital Enterprises (Hydro Safe
Products), Aquaguard, Pure Tech Water Purification, Aqua Cleanses and others are
some of the leading players operating in Pakistan water purifiers market. “Pakistan
water purifiers market is to witness growth during the forecast period owing to
the increasing awareness pertaining to the water quality standards and rising
incidences of water borne diseases. Additionally, supportive government
policies and initiatives in the country for creating awareness regarding water
quality and pollution are expected to further propel the market during until
2025.” said Mr. Karan Chechi, Research Director with TechSci Research, a
research based global management consulting firm.
“Pakistan Water Purifiers Market By Installation
Mode, By Application, By Sales Channel,
By Region, Competition, Forecast & Opportunities, 2025” has evaluated the future growth potential of Pakistan
water purifiers market and provides statistics & information on market
size, structure and future market growth. The report intends to provide
cutting-edge market intelligence and help decision makers take sound investment
decisions. Besides, the report also identifies and analyzes the emerging trends
along with essential drivers, challenges and opportunities in Pakistan water
purifiers market.
Contact
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