Institutional Segment To Dominate The $ 600 Million GCC Cleaning Chemicals Market By 2023

Growing consumer awareness on health and hygiene, booming construction sector and stringent regulations resulting in shift from conventional cleaning chemicals to environment friendly substitutes to drive cleaning chemicals market in GCC through 2023 

According to TechSci Research report, “GCC Cleaning Chemicals Market By Product Type, By End Use, By Country, Competition Forecast & Opportunities, 2013 – 2023”, cleaning chemicals market in the GCC region is forecast to reach $ 781 million by 2023. Increasing demand for green solutions coupled with innovative technologies introduced in the laundry care chemicals segment is expected to drive the market for cleaning chemicals in the region over the next five years. Moreover, growth in the cleaning chemicals market can be attributed to growing construction sector and increasingly stringent government regulations in the GCC countries. Some of the major cleaning chemicals manufacturers operating in the region include Procter & Gamble Gulf FZE, Unilever Arabia Group, Henkel Jebel Ali FZCO, Diversey Gulf FZE, Reckitt Benckiser (Arabia) FZE, and Ecolab Gulf FZE, among others. 

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Institutional cleaning chemicals segment held the largest share in the GCC cleaning chemicals market in 2017, primarily on account of cleanliness standards introduced by governments across the region and expanding facility management sector in GCC member nations. Moreover, rising expat population and growing tourism industry, coupled with the influx of several international food joints due to the rapidly changing consumer palates makes the GCC food & beverage sector ripe for investments, thereby strengthening the institutional demand for cleaning chemicals in the region. The kitchen care cleaning chemicals segment is expected to register the fastest growth over the coming years, owing to the expanding hotel & lodging industry in the region.

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“GCC cleaning chemicals market is dominated by laundry care chemicals, owing to innovative product formulations such as Nanotech and encapsulation-based products for laundry coupled with growing fondness for organic products across the GCC region. The shift from bars to sophisticated hand wash detergents and liquid washing detergents would act as a propelling factor for the growth of cleaning chemicals in the GCC region over the next five years. Moreover, laundry care chemicals are most widely used in the healthcare sector, retail stores, offices and universities, thus demand for this product segment is anticipated to continue growing in the coming years across the GCC member nations.”, said Mr. Karan Chechi, Research Director with TechSci Research, a research based global management consulting firm.

“GCC Cleaning Chemicals Market By Product Type, By End Use, By Country, Competition Forecast & Opportunities, 2013 – 2023” has evaluated the future growth potential of the GCC cleaning chemicals market and provides statistics and information on market structure, size, share and future growth. The report is intended to provide cutting-edge market intelligence and help decision makers take sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges and opportunities present in the GCC cleaning chemicals market.

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