Men’s Hair Color Market to Grow with a CAGR of 8.6% Globally through to 2028
Increasing awareness about grooming among men,
expanding availability of professional salon services for men are factors
driving the global men’s hair color market in the forecast period 2024-2028.
According to TechSci Research report, “Global Men’s
Hair Color Market - Industry Size, Share, Trends, Competition Forecast
& Opportunities, 2028”, the Global Men’s Hair Color Market stood at USD
528.4 million in 2022 and is anticipated to grow with a CAGR of 8.6% in the
forecast period, 2024-2028. The men's hair color market has evolved
significantly in recent years, reflecting changing societal norms, grooming
trends, and technological advancements. This market has witnessed substantial
growth and continues to hold promise for the future. The men's hair color market is a dynamic and evolving
industry that responds to changing consumer preferences, societal norms, and
technological advancements. Despite facing challenges related to stigma,
competition, and safety, the market continues to grow. Trends such as diversity
in color choices, natural formulations, and grooming awareness are shaping the
market's future, offering opportunities for innovation and expansion. As men
increasingly embrace self-expression and grooming practices, the men's hair
color market holds promise for continued growth and diversification.
Browse over 26 market data Figures spread
through 187 Pages and an in-depth TOC on "Global Men’s Hair Color Market”
One of the driving forces behind the men's hair color
market is the shift in societal perceptions and norms regarding men's grooming.
As traditional stereotypes of masculinity evolve, men are increasingly open to self-expression
through their hair color choices. The media and advertising industries have
played a crucial role in challenging these traditional norms and promoting
diverse representations of men. This has encouraged men to explore their
individuality and experiment with hair colors. The market has seen a surge in
growth due to significant advancements in product technology. Hair color
products have become more user-friendly and produce more natural-looking
results. Innovative formulations, ingredients, and specialized products, such
as foams, wash-out dyes, and gradual color-changing shampoos, have made hair
color products more accessible and effective for men. The desire to maintain a
youthful appearance has driven the market's expansion. Men experiencing greying
or thinning hair turn to hair color products to restore their confidence and a
more youthful look. Specialized solutions for grey coverage and gradual
color-changing options cater to this demographic, allowing them to experiment
with different shades while minimizing drastic changes. The influence of
celebrities and pop culture on grooming trends, including hair color, is
substantial. Celebrity endorsements, on-screen appearances, and the music
industry contribute to the normalization of men's hair color. These influences
introduce new customers to the market and encourage them to emulate the styles
of their favorite stars. The growing awareness of personal grooming, fueled by
social media and the internet, has made men more informed about grooming
options, including hair color. This trend has demystified hair coloring and
made it more approachable for men. It has led to a more holistic approach to
self-care, with hair color becoming a natural component of men's grooming
routines. Changes in workplace standards have played a significant role in driving
the market. As many industries adopt more relaxed dress codes and attitudes
toward appearance, men have greater freedom to express themselves through their
hair color. This shift allows grooming to be a part of their professional
self-presentation.
The Global Men’s Hair Color Market is segmented into
type, category, form, distribution channel, regional distribution, and company. The Men's Hair Color market segmentation, based on
product type, includes permanent, Semi-permanent hair color, temporary hair
color and root touch-up. Permanent category dominated the market, accounting
for significant market share. The primary reason contributing to the biggest
market share is the widespread availability of natural hues. Additionally,
permanent hair color offers a more natural appearance compared to alternative
hair colors. Because consumers prefer permanent hair dyes over other types, they
account for a sizeable portion of the market. Based on region, The North American Men's Hair Color
market area will dominate this market; self-grooming among men is becoming more
popular, and rising disposable money is fueling industry expansion. The opening
of professional hair salons to cater to a broad consumer base is another
trending topic in the North American industry. North America has a relatively
high disposable income per capita, which means that people have more money to
spend on discretionary items such as hair coloring.
Major companies operating in Global Men’s Hair
Color Market are:
- Revlon
- L’Oréal S.A.
- Coty, Inc.
- Combe Incorporated
- Indus Valley
- Cover Your Gray
- Hoyu Co. Ltd
- Natulique aps
- Kao Corporation
- John Paul Mitchell
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“The men's hair color market has experienced
remarkable growth in recent years. This expansion can be attributed to changing
societal perceptions, with men now more open to grooming and self-expression.
Furthermore, product innovation and the development of user-friendly,
natural-looking formulations have made hair color products more appealing. The
market has also benefited from an aging population seeking to maintain a
youthful appearance and the influence of celebrities and pop culture.
Increasing awareness of personal grooming and evolving workplace standards have
further fueled this growth. As men increasingly embrace their individuality,
the men's hair color market holds promising opportunities for continued
expansion.,” said Mr. Karan Chechi, Research Director with TechSci Research, a
research-based management consulting firm.
“Men’s
Hair Color Market – Global Industry Size, Share, Trends, Opportunity, and
Forecast, Segmented By Type (Organic, Conventional), By Category (Permanent
Hair Color, Semi-Permanent Hair Color, Temporary Hair Color, Root Touch-Up) By
Form (Cream and Gel based, Powder based, Others), By Distribution Channel
(Supermarkets /Hypermarkets, Convenience Stores, Online, Others), By Region, By
Competition, 2018-2028”, has evaluated the future growth potential
of Global Men’s Hair Color Market and provides statistics & information on
market size, structure and future market growth. The report intends to provide
cutting-edge market intelligence and help decision makers take sound investment
decisions. Besides, the report also identifies and analyzes the emerging trends
along with essential drivers, challenges, and opportunities in Global Men’s
Hair Color Market.
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