French lighting company banking on Indian Maharajas for their business in India
India:
The French
company wants to establish their market for designer lighting products in
India, by banking on the likes of maharajas as their clientele. The French
company works for bespoke client all across the world, with Bollywood celebrities
like Shah Rukh Khan included in its list.
The company is also working
on restoration projects like the Laxmi Vilas palace in Vadodara. The company
took up the project about one and a half years ago. The Chinese market may be
big and easy for them, but in order to expand their business, they need to
increase their value by reaching out to the prospects here.
According to TechSci
research, the people nowadays want to invest more on furnishing their houses
and assets and Mathieu Lustrierie provides the perfect products and services to
such people. The company is also working with architects like Ambrish Arora and
designer Tarun Tahiliani in India. With the advent of modular homes, people
will drive move towards designer based orientation, making their houses look
more good and match their style views accordingly.
According to a report published
by TechSci Research, “India Lighting Fixture Market Forecast & Opportunities, 2018” the lighting fixture market in India is expected to grow at
the CAGR of 17% during 2013-2018. The market for lighting fixtures in India is
witnessing an influx of energy efficient products such as green lighting
luminaries. The increasing focus towards energy efficiency is pushing the
demand for energy efficient lighting across the country. The increasing
emphasis towards solar lighting, particularly for outdoor lighting purposes is
also contributing to the market growth. The market for lighting fixture
products in India is driven by the construction and infrastructure market. In
addition, rising disposable income of the middle income population and
increasing number of high earning income group will drive the market for high
end designer lighting fixtures. Industry players are witnessing high volume
sales of designer lighting fixtures from urban households and are constantly
focusing on development and introduction of newer variants of consumer, outdoor
and decorative lighting fixtures.