Ayurvedic Products Market to Grow at 16% through 2021
Increasing awareness of benefits of Ayurvedic
products, government initiatives to encourage their usage, rising purchasing power to
drive demand for Ayurvedic products in India
According to a recently released TechSci
Research report, “India Ayurvedic Products Market Forecast & Opportunities, 2011 - 2021”, India
Ayurvedic products market is projected to register a CAGR of 16% during 2016-2021.
Introduction of Ayurvedic nutraceuticals & dietary supplements as well as Ayurvedic
cosmetics & skin care products is likely to boost the market over the next
five years. Moreover, rising health concerns and awareness
of side-effects of allopathy are few of the major factors driving consumer
preference for Ayurvedic products in the country. Rising number of exclusive
showrooms and increasing availability of Ayurvedic products at multi-branded
stores is also boosting sales of Ayurvedic products in the country.
Browse 30 market data Tables and 17
Figures spread through 101 Pages and an in-depth TOC on "India Ayurvedic Products Market"
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India has attained global prominence for its vast Ayurvedic
product range and is emerging as a preferred destination for medical tourism. The
country’s southern region attracts large number of tourists for Ayurvedic
treatments as the region has more than 100 government-run Ayurvedic hospitals
along with several private health centers, around 750 dispensaries and more
than 800 registered Ayurvedic medicine manufacturing units. In 2015, Ayurvedic
personal care market grabbed the largest revenue share on account of increasing
popularity of Ayurvedic cosmetics and skin care products in India.
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“Ayurvedic
products are gaining popularity in India and across the globe due to the
natural medicinal benefits they offer without any side effects. Apart from
this, Government of India is encouraging & promoting usage of Ayurvedic
products through education and national awareness programs. Various
manufacturing companies are focusing on developing innovative Ayurvedic
products and investing in marketing strategies in order to generate awareness
and increase their brand value as well as sales. All these underlying factors are anticipated to drive Ayurvedic
products market in the country over the next five years.”, said Mr.
Karan Chechi, Research Director with TechSci Research, a research based global management
consulting firm.
“India
Ayurvedic Products Market Forecast & Opportunities, 2011 - 2021” has
evaluated future growth potential of India Ayurvedic products market and
provides statistics and information on market size, consumer behavior and trends.
The report is intended to provide cutting-edge market intelligence and help
decision makers take sound investment evaluation. Besides, the report
identifies and analyzes emerging trends along with essential drivers,
challenges and opportunities present in India Ayurvedic products market.
About TechSci Research
TechSci
Research is a leading global market research firm publishing premium market
research reports. Serving 700 global clients with more than 600 premium market
research studies, TechSci Research is serving clients across 11 different
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applications. Our workforce of more than 100 fulltime Analysts and Consultants
employing innovative research solutions and tracking global and country
specific high growth markets helps TechSci clients to lead rather than follow
market trends.
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