Healthy Biscuits Market to Grow with a CAGR of 7.1% Globally through to 2028
Increasing consumer awareness about the importance of
a healthy diet, rising demand for convenient and nutritious snack options are
factors driving the global healthy biscuits market in the forecast period
2024-2028.
According to TechSci Research report, “Global Healthy
Biscuits Market - Industry Size, Share, Trends, Competition Forecast &
Opportunities, 2028”, the Global Healthy Biscuits Market stood at USD 3.24
billion in 2022 and is anticipated to grow with a CAGR of 7.1% in the forecast
period, 2024-2028. The healthy biscuits market is expected to witness
significant growth in the coming years, owing to the increasing demand for
healthy and convenient snack options.
Consumers are switching to healthier biscuits that are
high in fiber, low in calories, sugar-free, and gluten-free due to growing
knowledge of health and wellness. European nations including the U.K., Italy,
Spain, and France are where this trend of eating nutritious snacks is most
pervasive. Due to customers' hectic lifestyles and constant search for quick
and wholesome food options, there is an increasing need for healthy biscuits.
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The primary driver driving the need for healthy
biscuits is the rising prevalence of lifestyle-related ailments among
consumers, such as obesity, heart disease, and diabetes. This demand is
therefore projected to drive the market for sugar-free biscuits. In the
majority of the world's nations, obesity is a critical public health issue
since it greatly raises the risk of chronic illnesses such cardiovascular
diseases, type-2 diabetes, and hypertension. According to the World Health
Organisation (WHO), obesity affects 10%–30% of adults in European countries,
and 30%–70% of adults are overweight. As a result, more people are converting
to sugar-free beverages, cookies, and candy in an effort to manage this
illness.
Due to busy lifestyles and stressful work schedules,
consumers' preference for ready-to-eat and on-the-go items is growing. This
trend is likely to increase demand for sugar-free biscuits by boosting demand
for packaged food products. The market for sugar-free biscuits is expected to
be driven by the growing working population, particularly working women.
The popularity of sugar-free biscuits is also fueled
by the rising trend of snacking and changing eating patterns, such as a
preference for low-calorie or low-sugar foods. Millennials and Generation Z
make up the majority of consumers of sugar-free biscuits. The consumption of
sugar-free cookies is also being influenced by numerous social media posts
about healthy eating to maintain a healthy weight.
The main factor impeding the growth of this industry
is the simple and widespread availability of traditional biscuits through
multiple distribution channels. Conventional biscuits are produced by a number
of major companies, including Kellogg Company, General Mills, Mondelez
International, and Parle Products. These companies have extensive global
distribution networks and hence cater to a sizable global consumer base.
Additionally, these players' effective marketing and advertising inspire
consumers to buy these biscuits.
The healthy biscuits market is dynamic and evolving,
shaped by changing consumer preferences and global trends. Clean label and
transparency, plant-based and vegan options, gluten-free and allergen-friendly
choices, functional ingredients, sustainability, innovative flavors, and
e-commerce are some of the key trends driving the market forward. Manufacturers
that embrace these trends, adapt to consumer demands, and innovate effectively
are well-positioned to thrive in this competitive and growing market. Staying
attuned to these trends and being agile in responding to them will be critical
for success in the healthy biscuits industry.
The Global Healthy Biscuits Market is segmented into
type, product type, distribution channel, regional distribution, and company.
Based on type, the reduced calorie segment accounted
for the largest share in 2022. The market's expansion is attributable to
consumers' growing desire for healthier products, which has prompted producers
to create biscuits with lower fat and sugar content. There are numerous
producers in this area.
Based on region, Europe emerged as the dominant player
in the global healthy biscuits market in 2022, holding the largest market
share. he market growth is majorly attributed to the high demand for digestive
biscuits and the presence of major players in the region.
Major companies operating in Global Healthy
Biscuits Market are:
- Mondelēz International, Inc.
- Pladis
- Britannia
- Parle Products Pvt. Ltd.
- IFFCO
- Cosmic Nutracos Solutions Private
Limited
- UNIBIC Foods India Pvt. Ltd.
- Anmol Industries Ltd.
- ITC Limited
- IKO
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“The healthy biscuits market has experienced
remarkable growth in recent years, fueled by a global shift towards healthier
eating habits and increased consumer awareness of the importance of nutrition.
As people seek convenient yet nutritious snack options, the market has
responded with innovative products, including biscuits enriched with whole
grains, natural ingredients, and reduced sugar levels. Factors such as dietary
preferences, concerns about lifestyle diseases, and a demand for transparent
labeling have driven this growth. Additionally, the market has benefited from a
surge in plant-based, gluten-free, and allergen-friendly options, catering to
diverse consumer needs. This robust growth trajectory is expected to continue
as health-conscious consumers prioritize better snack choices.,” said Mr. Karan
Chechi, Research Director with TechSci Research, a research-based management
consulting firm.
“Healthy
Biscuits Market – Global Industry Size, Share, Trends, Opportunity, and
Forecast, Segmented By Type (Functional & Digestive, Gluten-free, Reduced
Calorie, Others), By Product Type (Wheat, Oats, Multi Grain, Others), By
Distribution Channel (Supermarkets/Hypermarkets, Convenience Stores, Online,
Others), By Region, By Competition, 2018-2028”, has evaluated the
future growth potential of Global Healthy Biscuits Market and provides
statistics & information on market size, structure and future market
growth. The report intends to provide cutting-edge market intelligence and help
decision makers take sound investment decisions. Besides, the report also
identifies and analyzes the emerging trends along with essential drivers,
challenges, and opportunities in Global Healthy Biscuits Market.
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