United States Ice Cream Market is Fueled by Take-Home Ice Cream During the Forecast Period
The United States ice cream
market is expected to grow owing to factors such as the rising demand of vegan
ice creams among younger generation, increasing health consciousness among
consumers and growing e-commerce sector.
According to the TechSci
Research report, “United States Ice
Cream Market– Global Industry Size, Share, Trends, Competition, Opportunity,
and Forecast, 2018-2028F”
United States ice cream
market's growth is driving by variety of factors, such as increasing demand of
healthier ice creams, rising trend of vegan products among generation in the
country.
Ice cream has gone from being
a one-time treat to one of the best snacks out there. As a result, there has
been a surge in attempts to serve straightforward ice cream in novel and
creative ways to customers. Examples of this include topping ice cream with a
warm brownie or combining it with a shake or coffee. This trend continues to
attract children to adults, and innovation is no exception. It involves the use
of various ingredients to create novel flavors, such as combining chocolate
chip cookie dough with salted caramel, mint with chocolate, and more.
Additionally, simple flavors may be enhanced with the addition of a rich,
roasted nut or caramel topping. People are more health conscious than ever, so
companies should invest in making ice creams that taste good but do not have
too many calories. They could also cater to people who have lactose
intolerances, allergies to certain ingredients, or diabetes by using almond,
coconut, or soy milk instead of dairy milk and reducing the sweetness.
The increasing demand for
dairy-free or vegan ice cream in the United States also drives the United
States ice cream market's expansion during the forecast period. The United
States market for vegan ice cream is expected to increase significantly
increase in the coming years owing to the growing popularity of products made
from plants among consumers across the nation. Growing consumer awareness
regarding food safety is the main reason for this shift away from animal-based
diets to vegan diets in the United States. This has led to an increase in
consumer demand for plant-based products, such as vegan ice cream in the
country. Additionally, vegan diets offer a range of benefits, such as increased
antioxidants, magnesium content, beneficial chemicals, folate content,
potassium content, vitamins A, K, and E, reduced risk of metabolic diseases
such as cardiovascular disease, and the development of new vegan ice cream
products by market vendors. Manufacturers have been concentrating on the
introduction of new flavors in the vegan ice cream segment. Furthermore, new
companies are entering this segment with the aim of meeting the growing demands
of consumers and food service providers.
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The United States ice cream market
is segmented based on category, type, product type, flavor, distribution
channel, and region.
Based on category, the United
States ice cream market is segmented into take-home ice cream, impulse ice
cream, and artisan ice cream. Among these, the take-home ice cream segment has
a significant share of the market during the forecast period. Take-home ice
cream is experiencing a surge in demand in the United States due to the
prevalence of snacks and gatherings at home, where ice cream is often consumed
as a dessert or snack. Furthermore, manufacturers are investing in the
development of innovative and flexible packaging material through strategic
partnerships, which is further contributing to the growth of this segment.
Based on product type, the United States ice cream market is segmented into brick, tub, cup, cone, stick, and others (ice cream sandwiches and jellies). Among these, the cone segment is the fastest-growing segment in the market due to the growing concern about the environment and the awareness that serving in paper cups requires a spoon to eat in, which makes disposal a problem. Cones do not need a spoon and are consumed with ice cream.
Key market players operating in the United States ice
cream market include:
·
Wells Enterprises, Inc.
·
Pierre's Ice Cream Company, Inc.
·
Blue Bell Creameries
·
General Mills Inc. ((Haagen-Dazs)
·
Turkey Hill Dairy
·
Inspire Brands, Inc.
·
American Dairy Queen Corporation (Dairy Queen)
·
Kahala Franchising, L.L.C. (Cold Stone Creamery)
·
Mayfield Dairy Farms
·
Graeter’s Ice Cream Company
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“The United States has a long-standing tradition
of consuming ice cream, and the market for this frozen treat was characterized
by a wide variety of flavors, brands, and product varieties, catering to a
variety of consumer preferences. Major players in the ice cream market included
Wells and Mayfield, as well as Blue Bell, in addition to a number of artisanal
and local ice cream producers. Increasing the popularity of new flavors and
healthier options, such as plant-based & low-calorie alternatives in the
country also drives the growth of United States ice cream market. Food trucks,
ice cream parlors, and other activities added to the ice cream market in the
country, making it a pleasant experience for customers of all ages.” said Mr.
Karan Chechi, Research Director with TechSci Research, a research-based global
management consulting firm.
“United States Ice Cream Market By Category (Take-Home Ice Cream, Impulse Ice Cream, and Artisan Ice Cream), By Type (Dairy and Vegan), By Product Type (Brick, Tub, Cup, Cone, Stick, and Others (Ice Cream Sandwiches and Jellies)), By Flavor (Vanilla, Chocolate, Fruit, Others), By Distribution Channel (Supermarkets/Hypermarkets, Departmental Stores, Specialty Stores, Grocery Stores, Online, and Others (Ice Cream truck)), By Region, Competition, Forecast & Opportunities, 2018-2028F, has evaluated the future growth potential of United States ice cream and provides statistics and information on market structure, size, share, and future growth. The report provides cutting-edge market intelligence and helps decision-makers to make sound investment decisions. Besides, the report also identifies the emerging trends along with essential drivers, challenges, and opportunities present in the market of United States ice cream.
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