United States Dairy Alternatives Market By Type (Milk, Butter, Yogurt, Cheese, Others (Ice Cream, Cream, Tofu, Smoothies, etc.), By Source (Soy, Coconut, Almond, Others (Rice, Oats, Hemp, Walnut, Hazelnut, Cashew, etc.), By Formulation (Unsweetened and Sweetened), By Distribution Channel (Grocery/Convenience Store, Supermarket/Hypermarket, Online, Others (Specialty Stores, Pharmacies, Direct Sales, etc.)), By Region, Competition, Forecast & Opportunities, 2017-2027

The United States dairy alternatives market size is anticipated to grow at an impressive rate during the forecast period. Due to their high nutritional value and positive health effects, dairy-free alternatives to traditional foods and drinks are becoming increasingly popular. Examples include cheese, desserts, soy milk, snacks, and almond milk. Additionally, the functional qualities offered by dairy alternatives help with texture improvement and resistance to stress, fatigue, and aging, among many other issues. Further, the demand for these goods will rise as the vegan population consumes more foods free of dairy. Milk alternatives generated the most significant retail sales in the plant-based food market in the US in 2020. Sales of milk alternatives was valued between USD2.5 billion and USD3 billion in 2020.

Demand is being driven by worries about hormones, pesticides, and antibiotics. The consumption of these substances' residues is dangerous, especially for expectant mothers.. Because they are naturally derived and extracted, dairy alternatives have established themselves as a secure substitute for dairy products. During the forecast period, the market's growth is anticipated to be further accelerated by the exceptional benefits that milk substitutes offer.

To attract more customers, alternative dairy producers are making significant investments in product innovation. The market's active players gain a competitive edge owing to the product innovation strategy, which boosts their profits. To satisfy changing consumer demands, producers of dairy alternatives offer certified organic products that are GMO-free, gluten-free, label-free, and hypoallergenic-free.

Additionally, because consumers care about their health, they favor low-calorie and low-fat products. As a result, producers of plant-based dairy products offer sugar-free and low-sugar options for the health-conscious consumers. Therefore, launching sugar-free products for the fitness and health freak consumers drives the dairy alternatives market growth in the United States.

New Product Launch Aids the Market Growth

New product launches can help in driving the growth of the United States dairy alternatives market. As consumer demand for dairy-free products continues to grow, companies are developing new and innovative products to meet this demand. For example, in recent years, the introduction of a variety of new dairy alternative products, such as plant-based yogurts, cheeses, and ice creams. These products are made from a variety of plant-based ingredients, such as nuts, soy, and coconut, and offer consumers a wider range of options to choose from. Also, manufacturers are launching new dairy-free products in order to cater the demand of vegan customers, which fuels the dairy alternatives market in the United States. For instance, Melt Organic, a leading vegan butter company, introduced a new line of dairy-free cheesy spreadable. The latest dairy-free cheesy spreadable are allergen-free cream cheese spread and dip to hit the market, packed with more protein than its dairy rivals. All Cheesy Spreadables by Melt Organic flavors are allergen-free, vegan, non-GMO, OU Kosher, and Rainforest Alliance Certified Organic.. Four flavors are available for Cheesy Spreadables: Original, Queso Picante, Everything, and Cool Garlic Herb. New product launches can also help to increase consumer awareness of the dairy alternatives market and the benefits of consuming dairy-free products. Companies often use marketing and advertising campaigns to promote their new products, which can help to educate consumers and build brand recognition. In addition, new product launches can create opportunities for companies to differentiate themselves from their competitors and gain market share. By introducing unique and innovative products, companies can set themselves apart from other players in the market and attract new customers. Therefore, new product launches can aid in the growth of the United States dairy alternatives market by offering consumers a wider range of options, increasing awareness of the benefits of dairy-free products, and creating opportunities for companies to differentiate themselves from their competitors. However, companies need to carefully research and test their products to ensure that they are well received by consumers.

Rising Demand for Sugar-Free Products Fuels the Market Growth

One of the trends contributing to the growth of the dairy alternatives market is the rising demand for sugar-free products. Many consumers are looking for healthier options that do not contain added sugars, and this has led to the development of a variety of sugar-free dairy alternatives such as almond milk, soy milk, and coconut milk. As consumers look for alternatives to dairy products that don't contain added sugar, the demand for dairy-free products is rising. Due to the high-calorie content of dairy products, consumers are also selecting dairy substitutes to cut back on their calorie intake. Soy or almond milk is becoming increasingly popular among consumers trying to lose weight. This is anticipated to aid in the market's expansion as the number of fitness-conscious consumers increases in the United States. For instance, NadaMoo is the pioneer of dairy-free coconut milk ice cream rich in plant-based ingredients. The new line, which comes in Vanilla, Strawberry, Chocolate, and Mint Chip flavors, will satisfy even the most decisive cravings owing to NadaMoo's guilt-free recipe. The brand's original coconut base, inspired by plants and a crucial component in achieving NadaMoo's renowned creamy texture, will be featured in the no sugar added line. The line will be sweetened with organic allulose, organic erythritol, and a trace amount of stevia extract - a considerate approach that satisfies the well-trained sweet tooth - to keep sugar levels low but still tasty. In addition, the growing prevalence of lactose intolerance and dairy allergies has also contributed to the demand for dairy alternatives. Many dairy alternatives are naturally free from lactose and other allergens, making them a popular choice for individuals with dietary restrictions. Hence, the increasing demand for sugar-free products drives the dairy alternative market size in the United States.

Therefore, the rising demand for sugar-free products, coupled with concerns over animal welfare, environmental sustainability, and health and wellness, has fueled the growth of the United States dairy alternatives market. Many consumers are looking for healthier options that do not contain added sugars, and this has led to the development of a variety of sugar-free dairy alternatives. However, it's essential to exercise caution and choose products that are both nutritious and suitable for the dietary needs.

Increasing the Demand for Dairy-Free Products Which Will Further The Market Demand

A change in consumer awareness of dairy-free options and their benefits is the main factor influencing consumer decisions to choose these foods. Lactose intolerance, environmental concerns, and veganism are the three main factors driving consumer demand for dairy substitutes. The most popular dairy-free goods include softened butter, milk, yogurt, frozen desserts, and yogurt. Given their interest in probiotic foods and drinks, plant-based options, and snacking, millennials, in particular, are a potential market for probiotic plant-based yogurts. Manufacturers are concentrating on creating dairy-free yogurts that are tasty, plant-based, healthy, and have clean labels. For instance, Dairy-free brand Silk launched a brand-new line of vegan Greek-style yogurts. The new line of yogurts is made with a base of coconut milk that emulates the thick consistency and creamy flavor of natural dairy Greek yogurt while using only plant-based ingredients. Dairy-free alternatives such as almond milk, soy milk, and oat milk have become increasingly popular, and the market is expected to continue to grow as more consumers seek out these alternatives. In addition, the increasing availability of dairy-free options in restaurants and grocery stores is also contributing to the growth of the market. As more consumers look for dairy-free options, businesses are responding by offering a wider range of products to meet this demand. Therefore, the increasing demand for dairy-free products, driven by a variety of factors, has fueled the growth of the United States dairy alternatives market. As more consumers look for dairy-free options, the market is expected to continue to grow, and businesses are responding by offering a wider range of products to meet this demand.  

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Market Segmentation

United States dairy alternatives market is segmented into type, source, formulation, distribution channel, region, and company. Based on type, the market is segmented into milk, butter, yogurt, cheese, others (ice cream, cream, tofu, smoothies, etc.). Based on source, the market is segmented into soy, coconut, almond, others (rice, oats, hemp, walnut, hazelnut, cashew, etc.). Based on formulation, the market is segmented into unsweetened and sweetened. Based on distribution channels, the market is segmented into grocery/convenience store, supermarket/hypermarket, online, others (specialty stores, pharmacies, direct sales, etc.).

Market Players

Danone North America Public Benefit Corporation, SunOpta, Inc., The Hain Celestial Group, Inc., Daiya Foods Inc., Eden Foods, Inc., Living Harvest Foods Inc., Archer-Daniels-Midland Company, Earth's Own Food Company Inc., PACIFIC FOODS OF OREGON, LLC, Kite Hill are the major market players in United States dairy alternatives market.

Report Scope:

In this report, United States dairy alternatives market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

• United States Dairy Alternatives Market, By Type:
• Milk
• Butter
• Yogurt
• Cheese
• Others
• United States Dairy Alternatives Market, By Source:
• Soy
• Coconut
• Almond
• Others
• United States Dairy Alternatives Market, By Formulation:
• Unsweetened
• Sweetened
• United States Dairy Alternatives Market, By Distribution Channel:
• Grocery/Convenience Store
• Supermarket/Hypermarket
• Online
• Others
• United States Dairy Alternatives Market, By Region:
• South
• West
• Mid-West
• North-East

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in United States dairy alternatives market.

Available Customizations:

With the given market data, TechSci Research offers customizations according to a company’s specific needs. The following customization options are available for the report:

Company Information

• Detailed analysis and profiling of additional market players (up to five).

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