Period Panties Market By Share, Size & Forecast 2028

Report Description

Forecast Period	2024-2028
Market Size (2022)	USD2.06 Billion
CAGR (2023-2028)	5.48%
Fastest Growing Segment	Online
Largest Market	Asia Pacific

Global Period Panties Market is anticipated to grow during the forecast period due to the rising demand for eco-friendly products and the growing working women population.

Menstrual underwear, or period panties, is a relatively recent hygienic product that is generally distributed through online and offline channels. The period panties have an absorbency of the half to two tampons. Depending on the flow of the period, period panties can be used alone or as a backup to menstrual cups. The patch of period panties is made out of a layer of specialized fabric designed to wick away the blood and keep it trapped inside the underwear. Additionally, it stops the liquid from dripping onto garments.

A new category of hygiene goods is the period panty. Period panties are an appealing alternative to conventional disposable pads and tampons for a variety of reasons, including the fact that they are not only more environmentally friendly but also more practical for many people. Period panties are designed to feel and look like regular underwear, but they contain additional layers and absorbent fabrics. The fabric of such panties is usually a moisture-wicking fabric composed of a number of small filaments. Because panties offer women high-quality comfort and hygiene, they are quite popular among women. As a result, producers are capitalizing on the increased interest and releasing even more cutting-edge products to suit the product's rising demand.

The risk of contracting several infections, such as bacterial vaginitis, RTIs, UTIs, and other disorders, might increase if menstrual hygiene is not well managed. As people are paying more and more attention to maintaining menstrual cleanliness and reducing the risk of associated diseases, the demand for period panties has surged.

Increasing Number of Product Launches to Boost the Market

Companies are launching new products to bring in new clients, which will increase demand and support the international growth of the period panties market. For instance, in 2022, Lemme Be, a menstrual care business launched the "Z Drip Max," environmentally friendly and reusable leak-proof period panties for all menstruators for Indian consumers. It can be used at the gym or to prevent sweat stains. The Z Drip Max by Lemme Be is a smart, hygienic, and environmentally friendly alternative to conventional period care that aims to make menstruators' life stress-free. Additionally, in 2022, Hanes introduced a brand of relatively affordable period panties. With quality period protection without the premium period panties price tag, the company's new comfort, period line of panties is made to help customers stay confident and at ease during their periods, even while sleeping. Therefore, the introduction of eco-friendly and comfortable period panties by various companies fuels the demand for the products in the market during the forecast period.

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Growing Working Women Population Propels Market Growth

It is projected that there will be lot of opportunities for market growth due to the increased number of working women in the world. Women account for 39.3% of the worldwide labor force, according to World Bank data from 2021. Period panties can be easily afforded by the working women and can wear such panties in their working place or environment without any hesitation. Therefore, the increasing working women population globally, especially in developing nations, fuels the market demand for period panties during the forecast period.

Rising Acquisitions & Mergers Among Companies Aid Market Growth

Companies are adopting new marketing strategies such as acquisitions, mergers, partnerships, and collaborations for attracting and satisfying the needs of consumers. For instance, in 2022, the key player in menstrual hygiene products, Kimberly-Clark Corporation, purchased a majority stake in Thinx, Inc., a market disruptor in the reusable period and incontinence underwear segment. In 2019, the business made a preliminary, modest investment in Thinx. Additionally, in 2022, Essity, a hygiene firm, has stated that it has paid USD320 million for an 80 percent ownership in the leak-proof clothing and period underwear company Knix Wear Inc. Essity intends to dominate the global market for leak-proof clothing by acquiring the Canadian firm. Essity currently has similar brands including Libresse, Bodyform, and TOM Organic in its portfolio. Therefore, the rising mergers and acquisitions between companies are driving the period panties market during the forecast period.

Surging Popularity of Eco-friendly Products Fuels Product Demand

The market is anticipated to be driven by consumer demand for a variety of environmentally friendly items, including panties. For instance, in 2022, GoPadFree Ultra has been introduced by HealthFab for Indian women who are menstruating. GoPadFree Ultra is a period panty with six times the absorbing capacity of a typical sanitary pad for days with exceptionally heavy flow. GoPadFree ultra-period underwear is environmentally friendly, and comfortable to wear..This underwear is completely machine washable and can last for at least 24 months. GoPadFree Ultra underwear is designed to make period times comfortable, rash-free, and hassle-free. Therefore, the increasing environmental concern among companies and consumers propels the demand for period panties during the forecast period.

Market Segmentation

The global period panties market is segmented into product type, style, size, distribution channel, and region. Based on the product type, the market is segmented into reusable, and disposable. Based on style, the market is segmented into boy shorts, bikinis, briefs, and others. Based on size, the market is segmented into small, medium, and large. Based on the distribution channel, the market is segmented into supermarkets/hypermarkets, convenience stores, pharmacy & drug stores, online and non-retail. The market analysis also studies regional segmentation to devise regional market segmentation.

Company Profile

Knix Wear, Inc., Thinx, Inc. (Kimberly-Clark), The Period Company, FANNYPANTS LLC, Panty Prop Inc (Ruby Love), Saalt, LLC, Anigan Inc., Period Panteez, Monthly Gift, Inc. (Dear Kate), and WUKA Ltd, etc. are the major market players in the global platform that lead the market of the period panties market.

Attribute	Details
Base Year	2022
Historical Years	2018 – 2021
Estimated Year	2023
Forecast Period	2024 – 2028
Quantitative Units	Revenue in USD Billion and CAGR for 2018-2022 and 2023-2028
Report Coverage	Revenue forecast, company share, competitive landscape, growth factors, and trends
Segments Covered	Product Type Style Size Distribution Channel Region
Regional Scope	North America, Asia-Pacific, Europe, Middle East & Africa, and South America
Country Scope	United States, Canada, Mexico, Germany, France, United Kingdom, Italy, Spain, China, India, Japan, South Korea, Australia, Saudi Arabia, UAE, South Africa, Turkey, Brazil, Argentina, Colombia
Key Companies Profiled	Knix Wear, Inc., Thinx, Inc. (Kimberly-Clark), The Period Company, FANNYPANTS LLC, Panty Prop Inc (Ruby Love), Saalt, LLC, Anigan Inc., Period Panteez, Monthly Gift, Inc.(Dear Kate), and WUKA ltd, etc.
Customization Scope	10% free report customization with purchase. Addition or alteration to country, regional & segment scope.
Pricing and Purchase Options	Avail of customized purchase options to meet your exact research needs. Explore purchase options
Delivery Format	PDF and Excel through Email (We can also provide the editable version of the report in PPT/pdf format on special request)

Report Scope:

In this report, the global period panties market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

· Period Panties Market, By Product Type:

o Reusable

o Disposable

· Period Panties Market, By Style:

o Boy Shorts

o Bikini

o Brief

o Others

· Period Panties Market, By Size:

o Small

o Medium

o Large

· Period Panties Market, By Distribution Channel:

o Supermarkets/Hypermarkets

o Convenience Stores

o Pharmacy & Drug Stores

o Online

o Non-Retail

· Period Panties Market, By Region:

o North America

§ United States

§ Canada

§ Mexico

o Asia-Pacific

§ China

§ India

§ Japan

§ South Korea

§ Australia

o Europe

§ Germany

§ France

§ United Kingdom

§ Italy

§ Spain

o South America

§ Brazil

§ Argentina

§ Colombia

o Middle East & Africa

§ Saudi Arabia

§ UAE

§ South Africa

§ Turkey

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the global period panties market.

Available Customizations:

With the given market data, TechSci Research offers customizations according to a company’s specific needs. The following customization options are available for the report:

Company Information

Detailed analysis and profiling of additional market players (up to five).

Global Period Panties Market is an upcoming report to be released soon. If you wish an early delivery of this report or want to confirm the date of release, please contact us at [email protected]

Table of content

1. Introduction

1.1. Market Overview

1.2. Key Highlights of the Report

1.3. Market Coverage

1.4. Market Segments Covered

1.5. Research Tenure Considered

2. Research Methodology

2.1. Objective of the Study

2.2. Baseline Methodology

2.3. Key Industry Partners

2.4. Major Association and Secondary Sources

2.5. Forecasting Methodology

2.6. Data Triangulation & Validation

2.7. Assumptions and Limitations

3. Executive Summary

3.1. Market Overview

3.2. Market Forecast

3.3. Key Regions

3.4. Key Segments

4. Voice of Customer Analysis (B2C Model Analysis)

4.1. Brand Awareness

4.2. Factors Influencing Purchase Decision

4.3. Challenges Faced After Purchase

5. Global Period Panties Market Outlook

5.1. Market Size & Forecast

5.1.1. By Value

5.2. Market Share & Forecast

5.2.1. By Product Type Market Share Analysis (Reusable, Disposable)

5.2.2. By Style Market Share Analysis (Boy Shorts, Bikini, Brief, Others)

5.2.3. By Size Market Share Analysis (Small, Medium, Large)

5.2.4. By Distribution Channel Market Share Analysis (Supermarkets/Hypermarkets, Convenience Stores, Pharmacy & Drug Stores, Online and Non-Retail)

5.2.5. By Regional Market Share Analysis

5.2.5.1. North America Market Share Analysis

5.2.5.2. Europe Market Share Analysis

5.2.5.3. Asia-Pacific Market Share Analysis

5.2.5.4. Middle East & Africa Market Share Analysis

5.2.5.5. South America Market Share Analysis

5.2.6. By Top 5 Companies Market Share Analysis, Others (2022)

5.3. Global Period Panties Mapping & Opportunity Assessment

5.3.1. By Product Type Market Mapping & Opportunity Assessment

5.3.2. By Style Market Mapping & Opportunity Assessment

5.3.3. By Size Market Mapping & Opportunity Assessment

5.3.4. By Distribution Channel Market Mapping & Opportunity Assessment

5.3.5. By Regional Market Mapping & Opportunity Assessment

6. North America Period Panties Market Outlook

6.1. Market Size & Forecast

6.1.1. By Value

6.2. Market Share & Forecast

6.2.1. By Product Type Market Share Analysis

6.2.2. By Style Market Share Analysis

6.2.3. By Size Market Share Analysis

6.2.4. By Distribution Channel Market Share Analysis

6.2.5. By Country Market Share Analysis

6.2.5.1. United States Period Panties Market Outlook

6.2.5.1.1. Market Size & Forecast

6.2.5.1.1.1. By Value

6.2.5.1.2. Market Share & Forecast

6.2.5.1.2.1. By Product Type Market Share Analysis

6.2.5.1.2.2. By Style Market Share Analysis

6.2.5.1.2.3. By Size Market Share Analysis

6.2.5.1.2.4. By Distribution Channel Market Share Analysis

6.2.5.2. Canada Period Panties Market Outlook

6.2.5.2.1. Market Size & Forecast

6.2.5.2.1.1. By Value

6.2.5.2.2. Market Share & Forecast

6.2.5.2.2.1. By Product Type Market Share Analysis

6.2.5.2.2.2. By Style Market Share Analysis

6.2.5.2.2.3. By Size Market Share Analysis

6.2.5.2.2.4. By Distribution Channel Market Share Analysis

6.2.5.3. Mexico Period Panties Market Outlook

6.2.5.3.1. Market Size & Forecast

6.2.5.3.1.1. By Value

6.2.5.3.2. Market Share & Forecast

6.2.5.3.2.1. By Product Type Market Share Analysis

6.2.5.3.2.2. By Style Market Share Analysis

6.2.5.3.2.3. By Size Market Share Analysis

6.2.5.3.2.4. By Distribution Channel Market Share Analysis

7. Europe Period Panties Market Outlook

7.1. Market Size & Forecast

7.1.1. By Value

7.2. Market Share & Forecast

7.2.1. By Product Type Market Share Analysis

7.2.2. By Style Market Share Analysis

7.2.3. By Size Market Share Analysis

7.2.4. By Distribution Channel Market Share Analysis

7.2.5. By Country Market Share Analysis

7.2.5.1. Germany Period Panties Market Outlook

7.2.5.1.1. Market Size & Forecast

7.2.5.1.1.1. By Value

7.2.5.1.2. Market Share & Forecast

7.2.5.1.2.1. By Product Type Market Share Analysis

7.2.5.1.2.2. By Style Market Share Analysis

7.2.5.1.2.3. By Size Market Share Analysis

7.2.5.1.2.4. By Distribution Channel Market Share Analysis

7.2.5.2. France Period Panties Market Outlook

7.2.5.2.1. Market Size & Forecast

7.2.5.2.1.1. By Value

7.2.5.2.2. Market Share & Forecast

7.2.5.2.2.1. By Product Type Market Share Analysis

7.2.5.2.2.2. By Style Market Share Analysis

7.2.5.2.2.3. By Size Market Share Analysis

7.2.5.2.2.4. By Distribution Channel Market Share Analysis

7.2.5.3. United Kingdom Period Panties Market Outlook

7.2.5.3.1. Market Size & Forecast

7.2.5.3.1.1. By Value

7.2.5.3.2. Market Share & Forecast

7.2.5.3.2.1. By Product Type Market Share Analysis

7.2.5.3.2.2. By Style Market Share Analysis

7.2.5.3.2.3. By Size Market Share Analysis

7.2.5.3.2.4. By Distribution Channel Market Share Analysis

7.2.5.4. Italy Period Panties Market Outlook

7.2.5.4.1. Market Size & Forecast

7.2.5.4.1.1. By Value

7.2.5.4.2. Market Share & Forecast

7.2.5.4.2.1. By Product Type Market Share Analysis

7.2.5.4.2.2. By Style Market Share Analysis

7.2.5.4.2.3. By Size Market Share Analysis

7.2.5.4.2.4. By Distribution Channel Market Share Analysis

7.2.5.5. Spain Period Panties Market Outlook

7.2.5.5.1. Market Size & Forecast

7.2.5.5.1.1. By Value

7.2.5.5.2. Market Share & Forecast

7.2.5.5.2.1. By Product Type Market Share Analysis

7.2.5.5.2.2. By Style Market Share Analysis

7.2.5.5.2.3. By Size Market Share Analysis

7.2.5.5.2.4. By Distribution Channel Market Share Analysis

8. Asia-Pacific Period Panties Market Outlook

8.1. Market Size & Forecast

8.1.1. By Value

8.2. Market Share & Forecast

8.2.1. By Product Type Market Share Analysis

8.2.2. By Style Market Share Analysis

8.2.3. By Size Market Share Analysis

8.2.4. By Distribution Channel Market Share Analysis

8.2.5. By Country Market Share Analysis

8.2.5.1. China Period Panties Market Outlook

8.2.5.1.1. Market Size & Forecast

8.2.5.1.1.1. By Value

8.2.5.1.2. Market Share & Forecast

8.2.5.1.2.1. By Product Type Market Share Analysis

8.2.5.1.2.2. By Style Market Share Analysis

8.2.5.1.2.3. By Size Market Share Analysis

8.2.5.1.2.4. By Distribution Channel Market Share Analysis

8.2.5.2. India Period Panties Market Outlook

8.2.5.2.1. Market Size & Forecast

8.2.5.2.1.1. By Value

8.2.5.2.2. Market Share & Forecast

8.2.5.2.2.1. By Product Type Market Share Analysis

8.2.5.2.2.2. By Style Market Share Analysis

8.2.5.2.2.3. By Size Market Share Analysis

8.2.5.2.2.4. By Distribution Channel Market Share Analysis

8.2.5.3. Japan Period Panties Market Outlook

8.2.5.3.1. Market Size & Forecast

8.2.5.3.1.1. By Value

8.2.5.3.2. Market Share & Forecast

8.2.5.3.2.1. By Product Type Market Share Analysis

8.2.5.3.2.2. By Style Market Share Analysis

8.2.5.3.2.3. By Size Market Share Analysis

8.2.5.3.2.4. By Distribution Channel Market Share Analysis

8.2.5.4. South Korea Period Panties Market Outlook

8.2.5.4.1. Market Size & Forecast

8.2.5.4.1.1. By Value

8.2.5.4.2. Market Share & Forecast

8.2.5.4.2.1. By Product Type Market Share Analysis

8.2.5.4.2.2. By Style Market Share Analysis

8.2.5.4.2.3. By Size Market Share Analysis

8.2.5.4.2.4. By Distribution Channel Market Share Analysis

8.2.5.5. Australia Period Panties Market Outlook

8.2.5.5.1. Market Size & Forecast

8.2.5.5.1.1. By Value

8.2.5.5.2. Market Share & Forecast

8.2.5.5.2.1. By Product Type Market Share Analysis

8.2.5.5.2.2. By Style Market Share Analysis

8.2.5.5.2.3. By Size Market Share Analysis

8.2.5.5.2.4. By Distribution Channel Market Share Analysis

9. Middle East & Africa Period Panties Market Outlook

9.1. Market Size & Forecast

9.1.1. By Value

9.2. Market Share & Forecast

9.2.1. By Product Type Market Share Analysis

9.2.2. By Style Market Share Analysis

9.2.3. By Size Market Share Analysis

9.2.4. By Distribution Channel Market Share Analysis

9.2.5. By Country Market Share Analysis

9.2.5.1. Saudi Arabia Period Panties Market Outlook

9.2.5.1.1. Market Size & Forecast

9.2.5.1.1.1. By Value

9.2.5.1.2. Market Share & Forecast

9.2.5.1.2.1. By Product Type Market Share Analysis

9.2.5.1.2.2. By Style Market Share Analysis

9.2.5.1.2.3. By Size Market Share Analysis

9.2.5.1.2.4. By Distribution Channel Market Share Analysis

9.2.5.2. UAE Period Panties Market Outlook

9.2.5.2.1. Market Size & Forecast

9.2.5.2.1.1. By Value

9.2.5.2.2. Market Share & Forecast

9.2.5.2.2.1. By Product Type Market Share Analysis

9.2.5.2.2.2. By Style Market Share Analysis

9.2.5.2.2.3. By Size Market Share Analysis

9.2.5.2.2.4. By Distribution Channel Market Share Analysis

9.2.5.3. South Africa Period Panties Market Outlook

9.2.5.3.1. Market Size & Forecast

9.2.5.3.1.1. By Value

9.2.5.3.2. Market Share & Forecast

9.2.5.3.2.1. By Product Type Market Share Analysis

9.2.5.3.2.2. By Style Market Share Analysis

9.2.5.3.2.3. By Size Market Share Analysis

9.2.5.3.2.4. By Distribution Channel Market Share Analysis

9.2.5.4. Turkey Period Panties Market Outlook

9.2.5.4.1. Market Size & Forecast

9.2.5.4.1.1. By Value

9.2.5.4.2. Market Share & Forecast

9.2.5.4.2.1. By Product Type Market Share Analysis

9.2.5.4.2.2. By Style Market Share Analysis

9.2.5.4.2.3. By Size Market Share Analysis

9.2.5.4.2.4. By Distribution Channel Market Share Analysis

10. South America Period Panties Market Outlook

10.1. Market Size & Forecast

10.1.1. By Value

10.2. Market Share & Forecast

10.2.1. By Product Type Market Share Analysis

10.2.2. By Style Market Share Analysis

10.2.3. By Size Market Share Analysis

10.2.4. By Distribution Channel Market Share Analysis

10.2.5. By Country Market Share Analysis

10.2.5.1. Brazil Period Panties Market Outlook

10.2.5.1.1. Market Size & Forecast

10.2.5.1.1.1. By Value

10.2.5.1.2. Market Share & Forecast

10.2.5.1.2.1. By Product Type Market Share Analysis

10.2.5.1.2.2. By Style Market Share Analysis

10.2.5.1.2.3. By Size Market Share Analysis

10.2.5.1.2.4. By Distribution Channel Market Share Analysis

10.2.5.2. Colombia Period Panties Market Outlook

10.2.5.2.1. Market Size & Forecast

10.2.5.2.1.1. By Value

10.2.5.2.2. Market Share & Forecast

10.2.5.2.2.1. By Product Type Market Share Analysis

10.2.5.2.2.2. By Style Market Share Analysis

10.2.5.2.2.3. By Size Market Share Analysis

10.2.5.2.2.4. By Distribution Channel Market Share Analysis

10.2.5.3. Argentina Period Panties Market Outlook

10.2.5.3.1. Market Size & Forecast

10.2.5.3.1.1. By Value

10.2.5.3.2. Market Share & Forecast

10.2.5.3.2.1. By Product Type Market Share Analysis

10.2.5.3.2.2. By Style Market Share Analysis

10.2.5.3.2.3. By Size Market Share Analysis

10.2.5.3.2.4. By Distribution Channel Market Share Analysis

11. Market Dynamics

11.1. Drivers

11.1.1. Rising internet penetration

11.1.2. Increasing mergers & acquisitions among companies

11.1.3. Growing number of product launches

11.2. Challenges

11.2.1. Higher cost

11.2.2. Higher availability of substitutes

12. Impact of COVID-19 on the Global Period Panties Market

12.1. Impact Assessment Model

12.1.1. Key Segments Impacted

12.1.2. Key Regions Impacted

12.1.3. Key Countries Impacted

12.1.4. Key Distribution Channel Impacted

13. Market Trends & Developments

13.1. Increasing the popularity of eco-friendly products

13.2. Growing consumer spending on personal hygiene items

13.3. Rising popularity of social media platforms

13.4. Surging working women population

13.5. Increasing number of awareness campaigns and initiatives

14. Porter’s Five Forces Model

14.1. Competitive Rivalry

14.2. Bargaining Power of Buyers

14.3. Bargaining Power of Suppliers

14.4. Threat of New Entrants

14.5. Threat of Substitutes

15. SWOT Analysis

15.1. Strengths

15.2. Weaknesses

15.3. Opportunities

15.4. Threats

16. Competitive Landscape

16.1. Company Profiles

16.1.1. Knix Wear, Inc.

16.1.1.1. Company Details

16.1.1.2. Product & Services

16.1.1.3. Financials (As Per Availability)

16.1.1.4. Key Market Focus & Geographical Presence

16.1.1.5. Recent Developments

16.1.1.6. Key Management Personnel

16.1.2. Thinx, Inc. (Kimberly-Clark)

16.1.2.1. Company Details

16.1.2.2. Product & Services

16.1.2.3. Financials (As Per Availability)

16.1.2.4. Key Market Focus & Geographical Presence

16.1.2.5. Recent Developments

16.1.2.6. Key Management Personnel

16.1.3. The Period Company

16.1.3.1. Company Details

16.1.3.2. Product & Services

16.1.3.3. Financials (As Per Availability)

16.1.3.4. Key Market Focus & Geographical Presence

16.1.3.5. Recent Developments

16.1.3.6. Key Management Personnel

16.1.4. FANNYPANTS LLC

16.1.4.1. Company Details

16.1.4.2. Product & Services

16.1.4.3. Financials (As Per Availability)

16.1.4.4. Key Market Focus & Geographical Presence

16.1.4.5. Recent Developments

16.1.4.6. Key Management Personnel

16.1.5. Panty Prop Inc (Ruby Love)

16.1.5.1. Company Details

16.1.5.2. Product & Services

16.1.5.3. Financials (As Per Availability)

16.1.5.4. Key Market Focus & Geographical Presence

16.1.5.5. Recent Developments

16.1.5.6. Key Management Personnel

16.1.6. Saalt, LLC

16.1.6.1. Company Details

16.1.6.2. Product & Services

16.1.6.3. Financials (As Per Availability)

16.1.6.4. Key Market Focus & Geographical Presence

16.1.6.5. Recent Developments

16.1.6.6. Key Management Personnel

16.1.7. Anigan Inc.

16.1.7.1. Company Details

16.1.7.2. Product & Services

16.1.7.3. Financials (As Per Availability)

16.1.7.4. Key Market Focus & Geographical Presence

16.1.7.5. Recent Developments

16.1.7.6. Key Management Personnel

16.1.8. Period Panteez

16.1.8.1. Company Details

16.1.8.2. Product & Services

16.1.8.3. Financials (As Per Availability)

16.1.8.4. Key Market Focus & Geographical Presence

16.1.8.5. Recent Developments

16.1.8.6. Key Management Personnel

16.1.9. Monthly Gift, Inc. (Dear Kate)

16.1.9.1. Company Details

16.1.9.2. Product & Services

16.1.9.3. Financials (As Per Availability)

16.1.9.4. Key Market Focus & Geographical Presence

16.1.9.5. Recent Developments

16.1.9.6. Key Management Personnel

16.1.10. WUKA ltd

16.1.10.1. Company Details

16.1.10.2. Product & Services

16.1.10.3. Financials (As Per Availability)

16.1.10.4. Key Market Focus & Geographical Presence

16.1.10.5. Recent Developments

16.1.10.6. Key Management Personnel

17. Strategic Recommendations/Action Plan

17.1. Key Focus Areas

17.2. Target Product Type

17.3. Target Distribution Channel

18. About Us & Disclaimer

(Note: The companies list can be customized based on the client requirements.)

Figures and Tables

Frequently asked questions

What fabric is best for period panties?

Layered cotton underwear is the ideal choice for the period. Cotton is both absorbent and breathable against the skin. Some companies have developed underwear with additional layers of cloth that provide additional protection to replace pads and tampons.

How many hours do period panties last?

To avoid odor or leaking, several brands advise changing period underwear every 12 hours. Users should change the underwear if they experience wetness, skin rashes, or notice blood on their clothing since the underwear has done all it can to absorb the liquid.

Are period panties sustainable and affordable?

Menstrual items including pads, tampons, and liners that are disposable can be replaced with sustainable and affordable period panties. The finest period underwear has a similar appearance and fit to regular underwear but has an additional layer that helps stop blood from seeping through.

Which are the top companies in the period panties market?

Knix Wear, Inc., Thinx, Inc. (Kimberly-Clark), The Period Company, FANNYPANTS LLC, Panty Prop Inc (Ruby Love), Saalt, LLC, Anigan Inc., Period Panteez, Monthly Gift, Inc. (Dear Kate), and WUKA ltd, etc. are the key market players in the global period panties market.

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