Baby Carrier Market – Global Industry Size, Share, Trends, Opportunity, and Forecast, 2018-2028, Segmented By Type (Wrap, Sling, Backpack, Buckle), By Pricing (Mass, Premium), By Distribution Channel (Supermarkets/Hypermarkets, Exclusive Stores, Multi-Branded Stores, Online, and Non-Retail), By Region, By Company

Industry : Consumer Goods and Retail
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Published Date : NA

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Report Description

Forecast Period	2024-2028
Market Size (2022)	USD568.58 Million
CAGR (2023-2028)	5.26%
Fastest Growing Segment	Online
Largest Market	Europe

The global baby carrier market is anticipated to grow during the forecast period owing to rising consumer purchasing power, rapid urbanization, and the expanding popularity of buckle baby carriers. Baby carriers hold the infant close and provide them a sense of security and comfort while giving the carrier some freedom to work and look after other family members.

An adult wears a baby carrier to cuddle a newborn close to the body. These carriers feature adjustable shoulder straps and padded waist belts for the wearer's and the baby's comfort. They are composed of a range of materials depending on the rigidity and support required. Modern parents use fabric-based ergonomic baby carriers to preserve the infant's natural position and promote physical growth. These carriers offer safety, mobility, and convenience when carrying a child outside.

External variables supporting the rapid adoption of convenience-oriented lifestyles include the expanding middle class, rising female labor force participation rates, and rapid urbanization in both developed and emerging markets. This has increased demand for baby accessories, including baby carriers.

Rising consumer spending on baby items is expected to fuel the global baby carrier market during the forecast period. According to a survey by Everyday Health Group, parents nowadays reported spending about 27% of their overall income on their babies. According to internet research, families in the UK typically spend USD 6.5 thousand throughout the first year of a baby's life.

To provide innovative and technologically advanced products, gain a larger market share than rivals, and develop lasting relationships with customers, businesses are being forced to invest in research and development due to changing consumer preferences for better-designed and developed products. For instance, The ERGO Baby Carrier, Inc. has developed a brand-new item called the Adapt 3 Position Baby Carrier, which offers a better way to carry a baby in all scenarios and has adjustable straps so that the newborns can be carried hands-free and walk around with ease.

Increasing Number of Product Launches to Boost the Market

To entice customers, companies are introducing new items, which is expected to boost demand and assist the baby carrier market's expansion internationally. For instance, in 2022, Wildbird launched a brand-new baby carrier called the Aerial Buckle Carrier. The Aerial Carrier, which is smartly designed to carry infants ., which is available in two sizes (XS-XL and L-4XL). Every part of the carrier, from the shoulder straps to the waist belt, has been aesthetically and ergonomically designed to fit the varied body types of parents and caretakers . Additionally, in 2022, Baby K'tan launched the brand-new Baby K'tan Active Yoga Baby Carrier to its distinguished collection of pre-wrapped baby carriers. All busy parents will benefit from this innovative carrier's quick-dry fabric. The Active Yoga carrier is made of a buttery-soft, ultra-smooth, lightweight fabric that embraces the curves and gives users the sensation of a perfect, gentle hug. This company is well known for its ready-to-wear Baby K'tan Baby Carrier. Therefore, launching new and innovative baby carriers by the companies in the market is expected to fuel the market growth during the forecast period.

Acquisitions & Mergers Between the Companies to Drive Market Growth

The demand for global baby carrier market to be boosted by businesses using cutting-edge marketing tactics, such as mergers and acquisitions with competing companies. For instance, in 2021, LLLÉ baby brand, an award-winning manufacturer of baby items noted for its outstanding comfort and functionality, has been acquired by Thrive International, Inc., while continuing to further develop and extend its product lines, the company will utilize its experience in the juvenile sector to increase LLLÉ baby's reach both domestically and abroad. Additionally, in 2022, Ergobaby, an award-winning American baby care brand, joined AllThingsBaby.com, a curated marketplace for mother and baby products, to bring the greatest baby care products and brands to parents in India. This significant addition will increase the company's selection of high-end, authentic, and exquisite baby items from more than 50 global brands. Therefore, the rising collaboration among companies is expected to drive the market for baby carriers globally during the forecast period.

Innovative Offerings To Aid the Market Growth

Market participants are integrating cutting-edge technologies to increase their customer base. For instance, BabyMoon Carriers introduced smart baby carriers for premature babies. A smart baby carrier by Babymoon combines skin-to-skin contact with continuous vital sign monitoring. Baby's vital signs can be tracked by the carrier's built-in sensors and transmitted to an app. Doctors can receive information from parents. Additionally, the carrier allows the baby to be in touch with the mother's heartbeat and body temperature, which the manufacturer believes aids in the infant's healthier growth. The device will also be made available by the firm for use in hospital neonatal care. Therefore, introducing new technologies by the companies fuels the market for baby carriers globally during the forecast period.

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Market Segmentation

The global baby carrier market is segmented into type, pricing, distribution channel, and region. Based on the type, the market is segmented into a wrap, sling, backpack, and buckle. Based on pricing, the market is further bifurcated into mass and premium. Based on the distribution channel, the market is segmented into supermarkets/hypermarkets, exclusive stores, multi-branded stores, online, and non-retail. The market analysis also studies regional segmentation to devise regional market segmentation.

Company Profile

Artsana S.p.A., BabyBjorn Inc., The ERGO Baby Carrier, Inc., Lalabu, LLC, Baby Tula, LLC., Mothers Lounge LLC. (Hot Slings), Boba Inc (Beco Baby), líllébaby, LLC, Baby K’tan, LLC, L’écharpe Porte-bonheur inc. (Chimparoo), etc. are the major market players in the global platform that lead the market of the baby carrier market.

Attribute	Details
Base Year	2022
Historical Years	2018 – 2021
Estimated Year	2023
Forecast Period	2024 – 2028
Quantitative Units	Revenue in USD Billion and CAGR for 2018-2022 and 2023-2028
Report Coverage	Revenue forecast, company share, competitive landscape, growth factors, and trends
Segments Covered	Type Pricing Distribution Channel Region
Regional Scope	North America, Asia-Pacific, Europe, Middle East & Africa, and South America
Country Scope	United States, Canada, Mexico, Germany, France, United Kingdom, Italy, Spain, China, India, Japan, South Korea, Australia, Saudi Arabia, UAE, South Africa, Turkey, Brazil, Argentina, Colombia
Key Companies Profiled	Artsana S.p.A., BabyBjorn Inc., The ERGO Baby Carrier, Inc., Lalabu, LLC, Baby Tula, LLC., Mothers Lounge LLC. (Hot Slings), Boba Inc (Beco Baby), líllébaby, LLC, Baby K’tan, LLC, L’écharpe Porte-bonheur inc. (Chimparoo), etc.
Customization Scope	10% free report customization with purchase. Addition or alteration to country, regional & segment scope.
Pricing and Purchase Options	Avail of customized purchase options to meet your exact research needs. Explore purchase options
Delivery Format	PDF and Excel through Email (We can also provide the editable version of the report in PPT/pdf format on special request)

Report Scope:

In this report, the global Baby Carrier market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Baby Carrier Market, By Type:

Wrap
Sling
Backpack
Buckle

Baby Carrier Market, By Pricing:

Mass
Premium

Baby Carrier Market, By Distribution Channel:

Supermarkets/Hypermarkets
Exclusive Stores
Multi-Branded Stores
Online
Non-Retail

Baby Carrier Market, By Region:

o North America

§ United States

§ Canada

§ Mexico

o Asia-Pacific

§ China

§ India

§ Japan

§ South Korea

§ Australia

o Europe

§ Germany

§ France

§ United Kingdom

§ Italy

§ Spain

o South America

§ Brazil

§ Argentina

§ Colombia

o Middle East & Africa

§ Saudi Arabia

§ UAE

§ South Africa

§ Turkey

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the global baby carrier market.

Available Customizations:

With the given market data, TechSci Research offers customizations according to a company’s specific needs. The following customization options are available for the report:

Company Information

Detailed analysis and profiling of additional market players (up to five).

Global Baby Carrier Market is an upcoming report to be released soon. If you wish an early delivery of this report or want to confirm the date of release, please contact us at [email protected]

Table of content

1. Introduction

1.1. Product Overview

1.2. Key Highlights of the Report

1.3. Market Coverage

1.4. Market Segments Covered

1.5. Research Tenure Considered

2. Research Methodology

2.1. Objective of the Study

2.2. Baseline Methodology

2.3. Key Industry Partners

2.4. Major Association and Secondary Sources

2.5. Forecasting Methodology

2.6. Data Triangulation & Validation

2.7. Assumptions and Limitations

3. Executive Summary

3.1. Market Overview

3.2. Market Forecast

3.3. Key Regions

3.4. Key Segments

4. Voice of Customer Analysis (B2C Model Analysis)

4.1. Brand Awareness

4.2. Factors Influencing Purchase Decision

4.3. Challenges Faced After Purchase

5. Global Baby Carrier Market Outlook

5.1. Market Size & Forecast

5.1.1. By Value

5.2. Market Share & Forecast

5.2.1. By Type Market Share Analysis (Wrap, Sling, Backpack, Buckle)

5.2.2. By Pricing Market Share Analysis (Mass, Premium)

5.2.3. By Distribution Channel Market Share Analysis (Supermarkets/Hypermarkets, Exclusive Stores, Multi-Branded Stores, Online, and Non-Retail)

5.2.4. By Regional Market Share Analysis

5.2.4.1. North America Market Share Analysis

5.2.4.2. Europe Market Share Analysis

5.2.4.3. Asia-Pacific Market Share Analysis

5.2.4.4. Middle East & Africa Market Share Analysis

5.2.4.5. South America Market Share Analysis

5.2.5. By Top 5 Companies Market Share Analysis, Others (2022)

5.3. Global Baby Carrier Mapping & Opportunity Assessment

5.3.1. By Type Market Mapping & Opportunity Assessment

5.3.2. By Pricing Market Mapping & Opportunity Assessment

5.3.3. By Distribution Channel Market Mapping & Opportunity Assessment

5.3.4. By Regional Market Mapping & Opportunity Assessment

6. North America Baby Carrier Market Outlook

6.1. Market Size & Forecast

6.1.1. By Value

6.2. Market Share & Forecast

6.2.1. By Type Market Share Analysis

6.2.2. By Pricing Market Share Analysis

6.2.3. By Distribution Channel Market Share Analysis

6.2.4. By Country Market Share Analysis

6.2.4.1. United States Baby Carrier Market Outlook

6.2.4.1.1. Market Size & Forecast

6.2.4.1.1.1. By Value

6.2.4.1.2. Market Share & Forecast

6.2.4.1.2.1. By Type Market Share Analysis

6.2.4.1.2.2. By Pricing Market Share Analysis

6.2.4.1.2.3. By Distribution Channel Market Share Analysis

6.2.4.2. Canada Baby Carrier Market Outlook

6.2.4.2.1. Market Size & Forecast

6.2.4.2.1.1. By Value

6.2.4.2.2. Market Share & Forecast

6.2.4.2.2.1. By Type Market Share Analysis

6.2.4.2.2.2. By Pricing Market Share Analysis

6.2.4.2.2.3. By Distribution Channel Market Share Analysis

6.2.4.3. Mexico Baby Carrier Market Outlook

6.2.4.3.1. Market Size & Forecast

6.2.4.3.1.1. By Value

6.2.4.3.2. Market Share & Forecast

6.2.4.3.2.1. By Type Market Share Analysis

6.2.4.3.2.2. By Pricing Market Share Analysis

6.2.4.3.2.3. By Distribution Channel Market Share Analysis

7. Europe Baby Carrier Market Outlook

7.1. Market Size & Forecast

7.1.1. By Value

7.2. Market Share & Forecast

7.2.1. By Type Market Share Analysis

7.2.2. By Pricing Market Share Analysis

7.2.3. By Distribution Channel Market Share Analysis

7.2.4. By Country Market Share Analysis

7.2.4.1. Germany Baby Carrier Market Outlook

7.2.4.1.1. Market Size & Forecast

7.2.4.1.1.1. By Value

7.2.4.1.2. Market Share & Forecast

7.2.4.1.2.1. By Type Market Share Analysis

7.2.4.1.2.2. By Pricing Market Share Analysis

7.2.4.1.2.3. By Distribution Channel Market Share Analysis

7.2.4.2. France Baby Carrier Market Outlook

7.2.4.2.1. Market Size & Forecast

7.2.4.2.1.1. By Value

7.2.4.2.2. Market Share & Forecast

7.2.4.2.2.1. By Type Market Share Analysis

7.2.4.2.2.2. By Pricing Market Share Analysis

7.2.4.2.2.3. By Distribution Channel Market Share Analysis

7.2.4.3. United Kingdom Baby Carrier Market Outlook

7.2.4.3.1. Market Size & Forecast

7.2.4.3.1.1. By Value

7.2.4.3.2. Market Share & Forecast

7.2.4.3.2.1. By Type Market Share Analysis

7.2.4.3.2.2. By Pricing Market Share Analysis

7.2.4.3.2.3. By Distribution Channel Market Share Analysis

7.2.4.4. Italy Baby Carrier Market Outlook

7.2.4.4.1. Market Size & Forecast

7.2.4.4.1.1. By Value

7.2.4.4.2. Market Share & Forecast

7.2.4.4.2.1. By Type Market Share Analysis

7.2.4.4.2.2. By Pricing Market Share Analysis

7.2.4.4.2.3. By Distribution Channel Market Share Analysis

7.2.4.5. Spain Baby Carrier Market Outlook

7.2.4.5.1. Market Size & Forecast

7.2.4.5.1.1. By Value

7.2.4.5.2. Market Share & Forecast

7.2.4.5.2.1. By Type Market Share Analysis

7.2.4.5.2.2. By Pricing Market Share Analysis

7.2.4.5.2.3. By Distribution Channel Market Share Analysis

8. Asia-Pacific Baby Carrier Market Outlook

8.1. Market Size & Forecast

8.1.1. By Value

8.2. Market Share & Forecast

8.2.1. By Type Market Share Analysis

8.2.2. By Pricing Market Share Analysis

8.2.3. By Distribution Channel Market Share Analysis

8.2.4. By Country Market Share Analysis

8.2.4.1. China Baby Carrier Market Outlook

8.2.4.1.1. Market Size & Forecast

8.2.4.1.1.1. By Value

8.2.4.1.2. Market Share & Forecast

8.2.4.1.2.1. By Type Market Share Analysis

8.2.4.1.2.2. By Pricing Market Share Analysis

8.2.4.1.2.3. By Distribution Channel Market Share Analysis

8.2.4.2. India Baby Carrier Market Outlook

8.2.4.2.1. Market Size & Forecast

8.2.4.2.1.1. By Value

8.2.4.2.2. Market Share & Forecast

8.2.4.2.2.1. By Type Market Share Analysis

8.2.4.2.2.2. By Pricing Market Share Analysis

8.2.4.2.2.3. By Distribution Channel Market Share Analysis

8.2.4.3. Japan Baby Carrier Market Outlook

8.2.4.3.1. Market Size & Forecast

8.2.4.3.1.1. By Value

8.2.4.3.2. Market Share & Forecast

8.2.4.3.2.1. By Type Market Share Analysis

8.2.4.3.2.2. By Pricing Market Share Analysis

8.2.4.3.2.3. By Distribution Channel Market Share Analysis

8.2.4.4. South Korea Baby Carrier Market Outlook

8.2.4.4.1. Market Size & Forecast

8.2.4.4.1.1. By Value

8.2.4.4.2. Market Share & Forecast

8.2.4.4.2.1. By Type Market Share Analysis

8.2.4.4.2.2. By Pricing Market Share Analysis

8.2.4.4.2.3. By Distribution Channel Market Share Analysis

8.2.4.5. Australia Baby Carrier Market Outlook

8.2.4.5.1. Market Size & Forecast

8.2.4.5.1.1. By Value

8.2.4.5.2. Market Share & Forecast

8.2.4.5.2.1. By Type Market Share Analysis

8.2.4.5.2.2. By Pricing Market Share Analysis

8.2.4.5.2.3. By Distribution Channel Market Share Analysis

9. Middle East & Africa Baby Carrier Market Outlook

9.1. Market Size & Forecast

9.1.1. By Value

9.2. Market Share & Forecast

9.2.1. By Type Market Share Analysis

9.2.2. By Pricing Market Share Analysis

9.2.3. By Distribution Channel Market Share Analysis

9.2.4. By Country Market Share Analysis

9.2.4.1. Saudi Arabia Baby Carrier Market Outlook

9.2.4.1.1. Market Size & Forecast

9.2.4.1.1.1. By Value

9.2.4.1.2. Market Share & Forecast

9.2.4.1.2.1. By Type Market Share Analysis

9.2.4.1.2.2. By Pricing Market Share Analysis

9.2.4.1.2.3. By Distribution Channel Market Share Analysis

9.2.4.2. UAE Baby Carrier Market Outlook

9.2.4.2.1. Market Size & Forecast

9.2.4.2.1.1. By Value

9.2.4.2.2. Market Share & Forecast

9.2.4.2.2.1. By Type Market Share Analysis

9.2.4.2.2.2. By Pricing Market Share Analysis

9.2.4.2.2.3. By Distribution Channel Market Share Analysis

9.2.4.3. South Africa Baby Carrier Market Outlook

9.2.4.3.1. Market Size & Forecast

9.2.4.3.1.1. By Value

9.2.4.3.2. Market Share & Forecast

9.2.4.3.2.1. By Type Market Share Analysis

9.2.4.3.2.2. By Pricing Market Share Analysis

9.2.4.3.2.3. By Distribution Channel Market Share Analysis

9.2.4.4. Turkey Baby Carrier Market Outlook

9.2.4.4.1. Market Size & Forecast

9.2.4.4.1.1. By Value

9.2.4.4.2. Market Share & Forecast

9.2.4.4.2.1. By Type Market Share Analysis

9.2.4.4.2.2. By Pricing Market Share Analysis

9.2.4.4.2.3. By Distribution Channel Market Share Analysis

10. South America Baby Carrier Market Outlook

10.1. Market Size & Forecast

10.1.1. By Value

10.2. Market Share & Forecast

10.2.1. By Type Market Share Analysis

10.2.2. By Pricing Market Share Analysis

10.2.3. By Distribution Channel Market Share Analysis

10.2.4. By Country Market Share Analysis

10.2.4.1. Brazil Baby Carrier Market Outlook

10.2.4.1.1. Market Size & Forecast

10.2.4.1.1.1. By Value

10.2.4.1.2. Market Share & Forecast

10.2.4.1.2.1. By Type Market Share Analysis

10.2.4.1.2.2. By Pricing Market Share Analysis

10.2.4.1.2.3. By Distribution Channel Market Share Analysis

10.2.4.2. Colombia Baby Carrier Market Outlook

10.2.4.2.1. Market Size & Forecast

10.2.4.2.1.1. By Value

10.2.4.2.2. Market Share & Forecast

10.2.4.2.2.1. By Type Market Share Analysis

10.2.4.2.2.2. By Pricing Market Share Analysis

10.2.4.2.2.3. By Distribution Channel Market Share Analysis

10.2.4.3. Argentina Baby Carrier Market Outlook

10.2.4.3.1. Market Size & Forecast

10.2.4.3.1.1. By Value

10.2.4.3.2. Market Share & Forecast

10.2.4.3.2.1. By Type Market Share Analysis

10.2.4.3.2.2. By Pricing Market Share Analysis

10.2.4.3.2.3. By Distribution Channel Market Share Analysis

11. Market Dynamics

11.1. Drivers

11.1.1. Increasing internet penetration

11.1.2. Rising birth rate

11.1.3. Growing number of product launches

11.2. Challenges

11.2.1. High competition

11.2.2. High availability of substitutes

12. Impact of COVID-19 on the Global Baby Carrier Market

13. Market Trends & Developments

13.1. Innovative offerings

13.2. Growing consumer purchasing power

13.3. Rising birth rate

13.4. Growing trend of buckle baby carrier

13.5. Rapid urbanization

14. SWOT Analysis

14.1. Strengths

14.2. Weaknesses

14.3. Opportunities

14.4. Threats

15. Competitive Landscape

15.1. Company Profiles

15.1.1. Artsana S.p.A.

15.1.1.1. Company Details

15.1.1.2. Product & Services

15.1.1.3. Financials (As Per Availability)

15.1.1.4. Key Market Focus & Geographical Presence

15.1.1.5. Recent Developments

15.1.1.6. Key Management Personnel

15.1.2. BabyBjorn Inc.

15.1.2.1. Company Details

15.1.2.2. Product & Services

15.1.2.3. Financials (As Per Availability)

15.1.2.4. Key Market Focus & Geographical Presence

15.1.2.5. Recent Developments

15.1.2.6. Key Management Personnel

15.1.3. The ERGO Baby Carrier, Inc.

15.1.3.1. Company Details

15.1.3.2. Product & Services

15.1.3.3. Financials (As Per Availability)

15.1.3.4. Key Market Focus & Geographical Presence

15.1.3.5. Recent Developments

15.1.3.6. Key Management Personnel

15.1.4. Lalabu, LLC

15.1.4.1. Company Details

15.1.4.2. Product & Services

15.1.4.3. Financials (As Per Availability)

15.1.4.4. Key Market Focus & Geographical Presence

15.1.4.5. Recent Developments

15.1.4.6. Key Management Personnel

15.1.5. Baby Tula, LLC.

15.1.5.1. Company Details

15.1.5.2. Product & Services

15.1.5.3. Financials (As Per Availability)

15.1.5.4. Key Market Focus & Geographical Presence

15.1.5.5. Recent Developments

15.1.5.6. Key Management Personnel

15.1.6. Mothers Lounge LLC. (Hot Slings)

15.1.6.1. Company Details

15.1.6.2. Product & Services

15.1.6.3. Financials (As Per Availability)

15.1.6.4. Key Market Focus & Geographical Presence

15.1.6.5. Recent Developments

15.1.6.6. Key Management Personnel

15.1.7. Boba Inc (Beco Baby)

15.1.7.1. Company Details

15.1.7.2. Product & Services

15.1.7.3. Financials (As Per Availability)

15.1.7.4. Key Market Focus & Geographical Presence

15.1.7.5. Recent Developments

15.1.7.6. Key Management Personnel

15.1.8. líllébaby®, LLC

15.1.8.1. Company Details

15.1.8.2. Product & Services

15.1.8.3. Financials (As Per Availability)

15.1.8.4. Key Market Focus & Geographical Presence

15.1.8.5. Recent Developments

15.1.8.6. Key Management Personnel

15.1.9. Baby K’tan, LLC

15.1.9.1. Company Details

15.1.9.2. Product & Services

15.1.9.3. Financials (As Per Availability)

15.1.9.4. Key Market Focus & Geographical Presence

15.1.9.5. Recent Developments

15.1.9.6. Key Management Personnel

15.1.10. L’écharpe Porte-bonheur inc. (Chimparoo)

15.1.10.1. Company Details

15.1.10.2. Product & Services

15.1.10.3. Financials (As Per Availability)

15.1.10.4. Key Market Focus & Geographical Presence

15.1.10.5. Recent Developments

15.1.10.6. Key Management Personnel

16. Strategic Recommendations/Action Plan

16.1. Key Focus Areas

16.2. Target Type

16.3. Target Distribution Channel

17. About Us & Disclaimer

(Note: The companies list can be customized based on the client requirements.)

Figures and Tables

Frequently asked questions

Are baby carriers necessary?

Baby carriers have so many fantastic advantages. Using a baby carrier benefits the parent and the baby emotionally, cognitively, and physically. It supports the baby's natural posture, reduces newborn crying, strengthens the link between the baby and her caretakers, and does much more.

What are the challenges in the global baby carrier market?

Higher competition and higher availability of substitutes are the biggest challenges being faced by the global Baby Carrier market.

What are the key factors that drive the growth of the global Baby Carrier market?

The primary factors driving the global baby carrier market are rising disposable income, increasing online sales channels, and numerous health advantages.

Who are the key players in the global Baby Carrier market?

Artsana S.p.A., BabyBjorn Inc., The ERGO Baby Carrier, Inc., Lalabu, LLC, Baby Tula, LLC., Mothers Lounge LLC. (Hot Slings), Boba Inc (Beco Baby), líllébaby, LLC, Baby K’tan, LLC, L’écharpe Porte-bonheur inc. (Chimparoo) are the key market players in the global Baby Carrier market.

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Press Release

Baby Carrier Market to be Dominated by Buckle Segment During the Forecast Period

Mar, 2023

The key factors driving the global baby carrier market are the increasing number of nuclear families, rising consumer expenditure on baby products, and growing working women population.