Asia Pacific is Expected to Hold the Largest Market Share in the Global Yoga Clothing Market During The Forecast Period
The
growing awareness of the health benefits of practicing yoga and the rising
popularity of yoga are expected to drive the growth of the yoga clothing market
during the forecast period.
According to TechSci
Research report, “Yoga Clothing Market– Global Industry Size, Share,
Trends, Competition, Opportunity, and Forecast, 2017-2027F” The global yoga clothing market is
expected to grow during the forecast period. Yoga clothing is designed to be
worn while practicing yoga and it is skinfitted, breathable, and made of soft
material such as cotton. Yoga clothing includes sweatshirts, sweatpants, tank
tops, t-shirts, zip-up shirts, and long-sleeve shirts. Yoga clothing is
practical for many activities, especially stretches and inversions.
Additionally, it allows the yoga
instructor to see the student's body posture clearly, allowing the instructor
to advise on proper and correct posture and position. Therefore, yoga apparel's
benefits persuade yogis or practitioners to buy yoga clothing.
For yoga practitioners, businesses offer
advanced cotton fabric clothing variations that can quickly absorb sweat. For
heated room yoga, some of the buyers prefer short-length clothing. Moreover, it
is expected that the growing trend of people posting pictures of themselves participating
in physical activity on social media sites such as Facebook, YouTube, and
Instagram to display a healthy lifestyle is expected to drive the global yoga
clothing market.
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data Figures spread through XX Pages and an in-depth TOC on the "Yoga Clothing Market"
The yoga clothing market is
segmented on the basis of product type, application, distribution channel,
region, and competitive landscape.
Based on product type, the
global yoga clothing market is segmented into yoga tops, pants, tank tops, and
shorts (yoga unitards, yoga capris, etc.). Among these, yoga pants are expected
to hold the largest share in the market during the forecast period because the
majority of yoga pants are made from a variety of materials, including cotton
and Lycra. Owing to its versatility, this product is preferred by many women. These
pants are available in numerous colors as well. Additionally, it is anticipated
that the growing acceptance of athleisure among millennials as a fashion trend
will increase the usefulness of such clothing for casual as well as formal
attire.
On the basis of end-user,
the global yoga clothing market is segmented into men, women, and children.
Among these, the women segment is expected to hold the largest share in the
market during the forecast period. It has been noted that women are more health
conscious than man which will further increase the market growth.. Women love
yoga pants because they can wear them anywhere and offer better flexibility.
Over the coming years, it is expected that a growing number of working-class
women will participate in yoga as a form of exercise on a global scale.
Regarding distribution
channels, the global yoga clothing market is segmented into multi-branded
stores, specialty stores, supermarkets/hypermarkets, online, and others
(exclusive stores, etc.). Among these, the online segment is expected be the
fastest growing segment in the market during the forecast period. This is
because E-commerce retailers offer advantages such as attractive discounts,
membership benefits, and cashbacks. Online retailers' door-to-door delivery
services attract customers to this payment method. The leading online retailers
are Amazon, Flipkart, and AliExpress. To meet the consumer's needs, these
players are utilizing artificial intelligence technologies as tools for product
advertising. Additionally, it is expected that the utility of online channels is
expected to increase during the forecast period owing to the growing number of
smartphone users in emerging economies such as India, China, Mexico, and
Brazil.
Based on region, the global
yoga clothing market is segmented into North America, Europe, Asia-Pacific,
Middle East & Africa, and South America. Among these regions, Asia-Pacific is
expected to dominate the market during the forecast period. The main driver of
the industry is expected to be the
rising popularity of healthy lifestyle among the working-class population in
nations such as China, India, Japan, and Indonesia. Yoga clothing facilitates
more accessible stretches, which lures customers to buy. Moreover, it is expected
that governments are implementing
numerous initiatives in nations such as China and India on enhancing fitness
and embracing a healthy lifestyle is expected to promote the potential of yoga
and, in turn, fuel demand for yoga clothing soon.
Key market players operating
in the yoga clothing market include:
- ADIDAS
AG
- ASICS
Corporation
- ALO,
LLC
- Athleta
LLC
- Lululemon
Athletica Inc.
- Nike
Inc.
- PUMA SE
- HANESBRANDS
INC.
- RALPH
LAUREN MEDIA LLC
- Outdoor
Voices
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“Growing number of people practicing yoga
at home or attending yoga classes owing to rising fitness and health
consciousness are the main factors driving the growth of the global market for
yoga clothing. The X generation and millennials' growing demand for stylish,
expensive, and comfortable clothing is expected to significantly fuel market
growth. The market players' increasing focus on providing innovative and
high-quality products is likely to contribute significantly to the market for
yoga apparel expansion. Fitness activities such as Zumba and Yoga have become
more prevalent in recent years due to the increasing health problems. Consumers
now purchase their preferred clothing items based on the kind of exercise they
are practicing owing to increasing spending on physical fitness,” said Mr.
Karan Chechi, Research Director with TechSci Research, a research-based global
management consulting firm.
“Yoga
Clothing Market, Global Industry Size, Share, Trends, Opportunity, and
Forecast, 2017-2027 Segmented
By Product Type (Yoga Tops, Yoga Pants, Yoga Tank Tops, Yoga Shorts and Others
(Yoga Unitards, Yoga Capris, etc.), By Application (Men, Women, Children), By
Distribution Channel (Multi Branded Stores, Specialty Stores,
Supermarkets/Hypermarkets, Online, and Others (Exclusive Stores, etc.)), By Region, By Company, has
evaluated the future growth potential of yoga clothing market globally and provides statistics and information on market structure, size, share,
and future growth. The report provides cutting-edge market intelligence and helps
decision-makers to make sound investment decisions. Besides, the report also
identifies the emerging trends along with essential drivers, challenges, and
opportunities present in the market of the yoga clothing market.
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