India Beauty Devices Market is Expected to Register a CAGR of 15.30% During the Forecast Period
Increasing demand for
appearance improvement and the development of new products is expected to fuel
the India Beauty Device market through 2028.
According to TechSci
Research report, “India Beauty Devices Market –Industry
Size, Share, Trends, Competition, Opportunity, and Forecast, 2018-2028F”, India's beauty devices market is expected
to register an impressive CAGR of 15.30% during the forecast period owing to
rapid demand for the grooming industry.
Increasing consumer demand for more
practical and professional grooming gadgets and the expansion of several
multinational brands in India, is driving demand for grooming products among
men and women. Due to the growing knowledge of improving appearances, the market
for beauty devices is expected to expand continuously during the forecast period.
In India, beauty products have always
been crucial to personal care. As consumers become more conscious of their
choices, they look for "value options" that balance price, quality,
convenience, consistency, and innovation. In the predicted years, there will be
a rise in the demand for beauty equipment. Additionally, the young generation
in India is currently showing a trend for self-care, especially millennials and
members of Generation Z. The sector's growth has been propelled by
technological developments; expanding home beauty device use; and growing
adoption of men's grooming gadgets are projected to boost the India beauty
device market.
The market for beauty devices is divided
into several types, including trimmers & shavers, hair dryers, hair
straighteners, hair
curlers, epilators, face cleansers, and others (face massagers, multipurpose
(stylers), multipurpose (face cleaner), lip plumper, etc.). In terms of market
value, the trimmer & shavers segment dominated the market with a market
share of more than 37% in 2022. This can be related to India's widespread use
of hair removal equipment. The most prevalent problem among young people,
particularly women, is unwanted hair.
Lockdowns and partial industrial
closures during the COVID-19 outbreak had a devastating influence on
manufacturing facilities all around the nation. Government took severe
measures, such as shutting down plants, to stop the spread of COVID-19 and
safeguard the safety of their workers as it spreads over the world. As a
result, the pandemic caused a temporary decrease in the supply of cosmetic
equipment. Consequently, the market growth rate will be negatively affected.
However, e-commerce has grown significantly because of businesses' ability to
make money through online channels as they began to rely more on them.
Browse over 35 market data Figures spread
through 70 Pages and an in-depth TOC on " India Beauty Devices Market"
The India beauty devices market
is segmented on the basis of type, application, distribution channel, region,
and company. In terms of type, the India beauty devices market is segmented
into trimmers & shavers, hair dryers, hair straighteners, hair curlers,
epilators, face cleansers, and others (face massagers, multipurpose (stylers),
multipurpose (face cleaner), lip plumper, etc.). On the basis of application,
the India beauty devices market is segmented into individual and professional.
The distribution channel segment is divided into online, multi-branded stores, hypermarkets/supermarkets,
exclusive stores, and others (local shops, direct sales, distributors &
dealers, etc.). Among them, online sales segment dominated the India beauty
devices market and have gained popularity after during the COVID-19
pandemic.
Key market players in the India
beauty device market include:
- Philips India Limited
- Panasonic Life Solutions India Private Limited
- Procter & Gamble Hygiene and Health Care Limited (Gillette and Braun)
- Havells India Ltd.
- Vega Industries Private Limited
- Syska LED Lights Pvt. Ltd.
- Dyson Technology India Pvt Ltd.
- Beurer India Private Limited
- SSIZ International Pvt. Ltd.
- Flawless Beauty Products and Services Private Limited
We are observing a growth in several procedures, including those for treating
acne, hair removal, and hair care and cleanliness devices. The various
applications cover the markets for individual and professional usage. Customers
are also interested in different procedures, including surgeries, equipment,
tools, and gadgets.
One trend that the pandemic has influenced is this. The customers used such
equipment and devices which extend the effectiveness of skincare and haircare
treatments during the lengthy confinements and quarantines we have endured. We
are also noticing the growth of gadgets and devices that can be used at home
because of the pandemic and lockdown. The product which are more in demand in
India Beauty Device market are mentioned below:
·
Facial Cleanser
·
Face Massager
·
Hair Care Device
·
Hair Removal
·
Eyebrow Trimmer
·
Face Epilators
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“The demand for beauty
products is continuously increasing in India because of shifting consumer
attitudes toward wellness and beauty,
improved lifestyles, an increase in the number of working people, and social
media influencers who are more likely to share their beauty regimens. Market
players also frequently update their products to keep up with the rising
demand, which is anticipated to drive the Indian beauty device market over the forecast
period. Furthermore, the growth of the e-commerce sector and the online
availability of numerous brands will open new channels for manufacturers and
distributors to connect with consumers and increase their audience, which will
positively impact the India beauty device market during the forecast period,” said Mr. Karan Chechi, Research
Director with TechSci Research, a research-based global management consulting
firm.
“India
Beauty Devices Market, By Type (Trimmers & Shavers, Hair Dryers, Hair
Straighteners, Hair Curlers, Epilators, Face Cleanser, and Others (Face
Massager, Multipurpose (Styler), Multipurpose (Face Cleaner), Lip Plumper)), By
Application (Individual Vs Professional), By Distribution Channel (Online,
Multi-Branded Stores, Hypermarkets/Supermarkets, Exclusive Stores, and Others
(Local Shops, Direct Sales, Distributor & Dealers etc.)), By Region,
Competition, Forecast & Opportunities, 2018-2028”, has
evaluated the future growth potential of beauty device market in India and provides statistics and information on market structure, size, share,
and future growth. The report is intended to provide cutting-edge market
intelligence and help decision makers take sound investment decision. Besides,
the report also identifies and analyzes the emerging trends along with
essential drivers, challenges, and opportunities present in India beauty devices
market.
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