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United States Arts and Crafts Toys Market to Grow at 7.38% CAGR through 2027

United States Arts and Crafts Toys market is driven by various factors such as educational emphasis on creativity, the rise of the DIY culture and Maker Movement, and the growth of e-commerce and online retail.

 

According to TechSci Research report, “United States Arts and Crafts Toys Market – By Region, Competition, Forecast and Opportunities, 2018-2028F”, the United States Arts and Crafts Toys Market stood at USD 1.29 billion in 2022 and is anticipated to grow with a CAGR of 7.5% in the forecast period, 2024-2028. The arts and crafts toys market in the United States is a dynamic and multifaceted industry that caters to a wide range of consumers, from young children to adults. This market has experienced significant growth in recent years, driven by factors such as a growing interest in creative expression, a desire for hands-on activities, and the increasing awareness of the importance of artistic and craft-based education.

The arts and crafts toys market in the United States has a rich historical background that has evolved over the centuries. The market's roots can be traced back to the early days of American colonization when settlers engaged in traditional crafts, such as woodworking, weaving, and pottery. These early forms of crafts laid the foundation for the development of handmade toys that reflected the practical and creative skills of the time.

The 19th century witnessed a significant shift in the market as mass production techniques and the Industrial Revolution took hold. This era marked the advent of factory-made toys, which, while more affordable, lacked the personal touch and craftsmanship of handmade items. Despite the rise of mass production, a niche market for artisanal, handcrafted toys persisted, appealing to those who valued unique and artistic pieces.

The late 20th and early 21st centuries witnessed a resurgence of interest in arts and crafts, driven by a desire to embrace creativity and individuality. The do-it-yourself (DIY) movement gained momentum, leading to the popularization of crafting as a hobby. This shift rekindled interest in arts and crafts toys, marking a new era in the market's development.

The market has embraced technology, with the incorporation of digital components into arts and crafts toys. This fusion of traditional craftsmanship and modern innovation has led to products that seamlessly blend hands-on creativity with digital interaction. Increasing environmental awareness has fueled the demand for sustainable and eco-friendly arts and crafts toys. Consumers are looking for products made from renewable resources, recycled materials, and non-toxic components.

Arts and crafts toys are increasingly designed to be educational, aligning with the STEAM (Science, Technology, Engineering, Arts, and Mathematics) curriculum. These toys promote learning through creative expression, problem-solving, and critical thinking. Consumers seek arts and crafts toys that allow for personalization and customization. Many manufacturers offer DIY kits that enable individuals to create unique, one-of-a-kind items. Arts and crafts toys are not limited to children; they have a broad appeal across generations. Adults are engaging in crafting as a form of stress relief, creative expression, and as a social activity.

Children are a primary consumer group for arts and crafts toys. These toys offer a creative and educational outlet, allowing kids to explore their artistic inclinations and develop fine motor skills. Parents, guardians, and educators often purchase these products for children. Adults represent a significant segment of the market, as they engage in crafting as a hobby or creative outlet. DIY craft kits, adult coloring books, and specialized crafting tools cater to this demographic. Educational institutions and educators purchase arts and crafts toys for classroom activities and lessons. These products are often used to enhance the learning experience and promote creativity among students.

 

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Individuals with a passion for arts and crafts form a dedicated consumer segment. They are drawn to high-quality, specialized, and artisanal products that cater to their creative pursuits. Arts and crafts toys are popular gifts for various occasions. Gift shoppers seek unique and thoughtful items that can be customized for special occasions like birthdays, holidays, and celebrations. The DIY movement has created a thriving community of makers and crafters who actively seek out arts and crafts toys for personal projects, home décor, and self-expression.

There is a growing awareness of the positive impact of arts and crafts on cognitive development, emotional well-being, and stress relief. As a result, parents, educators, and individuals are more inclined to invest in arts and crafts toys. Social media platforms and online crafting communities have created a space for sharing creative projects and ideas. This has fostered a sense of community and inspired more people to engage in arts and crafts.

The market's ability to cater to niche and specialized interests, from woodworking to paper quilling, allows for continual growth as new and unique product offerings emerge. As educational institutions focus on the integration of the arts into STEM (Science, Technology, Engineering, and Mathematics) subjects, the demand for educational arts and crafts toys continues to rise.

The increasing emphasis on sustainable and eco-friendly products aligns with the market’s expansion, as consumers prioritize environmentally responsible choices. The incorporation of technology into arts and crafts toys, such as 3D printing pens and digital art tools, attracts tech-savvy consumers.

Despite its growth, the United States Arts and Crafts Toys Market faces certain challenges. These include increased competition, economic fluctuations, and the ever-evolving nature of consumer preferences. However, the market is poised for continued expansion due to its adaptability, appeal to a broad demographic, and its capacity to incorporate new trends and innovations.

As the market evolves, it will likely see greater integration with technology, further emphasizing educational and STEAM-focused products. Sustainable and eco-friendly considerations will continue to drive product development, and customization options may become more prevalent.

The United States arts and crafts toys market is segmented into type, sales channel, and region.

Based on type, the market is segmented into design kits-reusable, painting & drawing kits, boards, clay & dough and others (building & construction toys, molding & sculpture toys, etc.). Among these, design kits-reusable has a significant share in the United States arts and crafts toys market. Reusable design kits offer endless creative possibilities. Children and adults can explore their artistic talents, experiment with different designs, and customize their creations. This versatility keeps users engaged and encourages them to keep returning to the kits, making them a long-lasting and enjoyable investment.

Based on region, the market is segmented into South, West, Mid-West, North-East. Among these, South has a significant share in the United States arts and crafts toys market. The South has a long history of craftsmanship, which includes skills like woodworking, pottery, quilting, and folk art. These traditions have been passed down through generations, fostering a community of skilled artisans who contribute their expertise to the design and creation of arts and crafts toys. This legacy ensures a constant supply of handcrafted and authentic products that appeal to consumers looking for unique and artisanal items.

 

Key market players in the United States Arts and Crafts Toys market include:

  • Crayola LLC
  • Hasbro, Inc.
  • Spin Master Inc.
  • Mattel, Inc.
  • U.S. Toy Co., Inc.
  • Tomy International, Inc.
  • Channel Craft
  • Vtech Holdings Limited
  • Fat Brain Toys, LLC
  • Faber-Castell USA, Inc.

 

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“United States Arts and Crafts Toys Market is a diverse and evolving industry with deep historical roots and a bright future. It caters to a wide range of consumers and provides creative and educational opportunities for all age groups. As consumer preferences shift and new innovations emerge, the market will continue to adapt and thrive, offering an ever-expanding array of artistic and craft-based toys to captivate and inspire generations to come.” said Mr. Karan Chechi, Research Director with TechSci Research, a research-based Global management consulting firm.

“United States Arts and Crafts Toys Market Segmented By Type (Design Kits-Reusable, Painting & Drawing Kits, Boards, Clay & Dough and Others (Building & Construction Toys, Molding & Sculpture Toys, etc.)), By Sales Channel (Supermarkets/Hypermarkets, Toy Shops, Online, and Others (Stationery Stores, Gift Shops, Kiosks, etc.)), By Region, Competition, Forecast and Opportunities, 2018-2028F”, has evaluated the future growth potential of United States arts and crafts toys market and provides statistics and information on market structure, size, share, and future growth. The report intends to provide cutting-edge market intelligence and help decision-makers take sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges, and opportunities in the United States arts and crafts toys market.

 

Contact

Mr. Ken Mathews

Techsci Research LLC

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New York, United States- 10170                   

Tel: +13322586602

Email: [email protected]

Website: www.techsciresearch.com

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