India Organic Personal Care Products Market to Grow at 14.69% CAGR Until FY 2026
Growing awareness
of the benefits of using chemical free organic products among urban consumers,
is projected to drive the India organic personal care products market through
FY2026.
According to the report released by TechSci
Research, ‘India
Organic Personal Care Products Market By Product Type (Skin Care, Bath and
Shower Products, Color Cosmetic Products and Perfumes & Deodorants), By
Distribution Channel (Exclusive Retail Stores/Multibranded Retail Stores,
Supermarkets/Hypermarkets, Online Channels, Beauty Parlors/Salons, Others), By
Region, Competition Forecast & Opportunities, FY2026’, the organic personal care
products market in India was valued at USD571.43 million in FY2020 and is
projected to advance with a CAGR of 14.69% in the forecast period to reach USD1,239.04
million in FY2026. Many companies in the industry have resorted to innovating
the current product line by improving packaging, product quality, and marketing
with proper product placements especially in metro cities. These are the
regions of the country where adaptation of organic products is increasing as compared
to other less urbanized areas. Companies are launching better products in
simple and daily use segments like lip care and oils which is helping the
market players to attain better market shares in the country.
Most of the consumers in India are recommendation
driven or change their perspective after sample usage of products. Such sample
usages and recommendations are provided mostly by parlors and salons. Moreover,
people tend to use better products in parlors while getting ready for marriages
and parties, and nowadays they are turning towards organic products more
generously. Rising awareness among consumers pertaining to different brands and
natural products in order to achieve higher value for money is being witnessed
across the country. Changing consumer behavior and habits are compelling the
manufacturers to offer superior, urbane as well as consumer centric products.
Browse over 28 market data Figures and 4
Tables spread through 82 Pages and an in-depth TOC on "India Organic
Personal Care Products Market"
https://www.techsciresearch.com/report/india-organic-personal-care-products-market/7475.html
On the basis of distribution channel the India
organic personal care products market is categorized into Exclusive Retail Stores/Multibranded
Retail Stores, Supermarkets/Hypermarkets, Online Channels, Beauty
Parlors/Salons, Others. Among them the online distribution channel is projected
to witness significant growth in the forecast period. Online sales channel is
the emerging distribution channel in the organic personal care products market.
The advent of online channel has allowed consumers to easily surf through
catalogs without doing the rounds of stores thus making shopping extremely
convenient. Moreover, owing to rising digital and social media penetration,
combined with rising penetration of smartphones have led to increasing
awareness and aspirations for latest trends in the product offerings. Thus,
companies which are still operating through offline channel only need to
strengthen their business model by adding online channel as well. Demand for
price-competitive and variety of organic personal care products is increasing
across the country, and to make the most of this lucrative opportunity, many
new entrants as well as existing players are adopting aggressive marketing
strategies through multiple platforms to improve availability as well as
accessibility of their products.
Some of the major players operating in the India
personal care products market are Lotus Herbal Pvt. Ltd. (Lotus Organics),
Organic India Pvt. Ltd., Amishi Consumer Technologies Private Limited (The Moms
Co.), Forest Essentials, Vaadi Herbals Pvt. Ltd., Idam Natural Wellness Pvt.
Ltd (Bella Vita Organic), Syscom Organic World Private Limited (Organic
Harvest), The Himalayan Organics, Juicy Chemistry Private Limited, and
Greenberry Organics. Organic personal care products manufacturers are focusing more on
tie-ups and mergers with nationally well-known salon and parlor chains in order
to benefit marketing of the brands at a relatively higher pace.
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“In the recent years, there has been an
increasing awareness among men about personal care and wellness. Specifically, men
in the age group of 16-55 years have become interested in authentic natural
skin care products. Moreover, the trend of growing beard is gaining popularity,
which has led to a surge in demand for beard oil and conditioners. And hence,
the organic personal care products market is observed to grow more
magnificently in coming times.”, said Mr. Karan Chechi, Research Director with
TechSci Research, a research based global management consulting firm.
“India Organic Personal
Care Products Market By Product Type (Skin Care, Bath and Shower Products,
Color Cosmetic Products and Perfumes & Deodorants), By Distribution Channel
(Exclusive Retail Stores/Multibranded Retail Stores, Supermarkets/Hypermarkets,
Online Channels, Beauty Parlors/Salons, Others), By Region, Competition
Forecast & Opportunities, FY2026” has evaluated the future growth potential of India organic
personal care products market and provides statistics and information on market
structure, size, share and future growth. The report is intended to provide
cutting-edge market intelligence and help decision makers take sound investment
decisions. Besides, the report also identifies and analyzes the emerging trends
along with essential drivers, challenges and opportunities present in India organic
personal care products market.
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