India Cookies Market to Witness a Significant Growth through FY2026
Thriving retail sector and
rise in per capita disposable income to drive India cookies market
According
to TechSci Research report, “India
Cookies Market By Product Type (Bar, Molded, Rolled, Drop, Others), By Ingredient
(Plain & Butter-Based Cookies, Chocolate-based Cookies, Oatmeal Cookies,
Coconut Cookies, Others), By Distribution Channel (Bakeries & Specialty
Stores, Supermarket/Hypermarket, Traditional Grocery Stores, Convenience
Stores, Online, Others), By Region, Forecast & Opportunities, FY2026”, the market
is anticipated to register significant CAGR during the forecast period. Key
factors driving the growth of India cookies market include changing consumption
pattern, rising disposable income and increasing working population in the
country. Increase in new product offerings, variety of flavors and use of safe
ingredients is further propelling the growth of India cookies market. Moreover,
rising health concerns are leading to increase in demand for healthy snacking
options such as baked cookies. With increasing number of health-conscious
people in the country, the market is expected to witness a significant growth
in the coming years.
Additionally, thriving retail sector and government’s
efforts to boost rural income are also supporting the growth of India cookies
market. Also, there is a growing number of consumers who are brand conscious,
thereby leading to demand for premium cookies and encouraging manufactures to include
more cookie variants in their product portfolio. Furthermore, attractive
packaging and innovation with new flavors are expected to fuel the demand for
cookies in India during the forecast period. However, high cost of raw
materials and emergence of scattered unorganized sector might pose as challenge
for cookie manufacturers in the country.
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India
cookies market is segmented based on product type, ingredient, distribution
channel and region. Based on ingredient, the market can be segmented into plain
& butter-based cookies, chocolate-based cookies, oatmeal cookies, coconut
cookies and others. Among them, chocolate-based cookies segment dominated the
Indian market in FY2019 and are further expected to dominate during the
forecast period. These cookies are being desired by both young and old
population in the country and are considered as an evergreen flavor.
Based
on distribution channel, India cookies market can be segmented into bakeries
& specialty stores, supermarket/hypermarket, traditional grocery stores,
convenience stores, online and others. Among them, the convenience stores
segment underwent high growth in FY2019. However, the impact of COVID-19 has
led to surge in online shopping in the country and therefore the online segment
is expected to register fastest growth during the forecast period. Moreover, vendors
on e-commerce platforms are offering variety of cookies including imported ones,
thereby gaining high profit in the Indian market.
Major players operating in the India cookies
market include Nestlé India, Anmol Industries Limited, UNIBIC Foods India
Private Limited, Britannia Industries Limited, ITC Limited , Surya Food And
Agro Limited, Parle Products Private Limited, ImmaculateBites Pvt. Ltd (Open Secret), Karachi Bakery and Mondelez
International Inc. Leading companies are undergoing growth strategies such as
mergers & acquisitions, new product launches and promotion to increase
their market revenue.
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“Currently,
64 per cent of India’s population is working age group which makes millennials a
strong driving force behind modern consumer trends. They prefer to read the
nutritional value on packages. This is leading to surge in demand for snacks such
as cookies which ensure quality ingredients and high nutritional values. Manufactures
are also focusing on introducing more healthier versions of cookies to meet the
growing demand,” said Mr. Karan Chechi, Research Director with TechSci
Research, a research based global management consulting firm.
“India Cookies Market By Product Type (Bar, Molded,
Rolled, Drop, Others), By Ingredient (Plain & Butter-Based Cookies,
Chocolate-based Cookies, Oatmeal Cookies, Coconut Cookies, Others), By Distribution
Channel (Bakeries & Specialty Stores, Supermarket/Hypermarket, Traditional
Grocery Stores, Convenience Stores, Online, Others), By Region, Forecast & Opportunities,
FY2026” has evaluated the future growth potential of India cookies
market and provides statistics & information on market size, structure and
future market growth. The report intends to provide cutting-edge market
intelligence and help decision makers take sound investment decisions. Besides,
the report also identifies and analyzes the emerging trends along with
essential drivers, challenges and opportunities in India cookies market.
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