Probiotic Cosmetic Products Market to Witness Substantial Growth in Coming Years
Increasing inclination of
consumers toward organic cosmetic products and rising number of working women
to drive global probiotic cosmetic products market
According
to TechSci Research report, “Global Probiotic
Cosmetic Products Market By Category (Hair Care, Skin Care, Baby Care,
Others), By Type (Premium Beauty & Mass Beauty, Others), By Distribution
Channel (Hypermarkets & Supermarkets, Drug Stores/Pharmacy, Online Channel,
Others), By Demography (Male, Female, Pediatric), By Region, Forecast & Opportunities,
2025”, the market is expected to witness significant growth rate
during the forecast period owing to increasing demand for cosmetic products
containing organic ingredients. Various consumer groups, particularly
millennials, are getting inclined towards probiotic cosmetics because they have
ingredients which can tackle several skin concerns such as acne, blemishes,
wrinkles, etc. The rising number of working women, spending more on cosmetics is
also a key factor behind the growth of this market. Also, clinical evidences
and efficiency of probiotic cosmetic products are anticipated to fuel the
market growth until 2025.
Additionally, the demand for multifunctional beauty
products is further leading to the growth of global probiotic cosmetic products
market. By spending on a single product, the consumer gets maximum value and
effective results. This is serving as a positive factor for the growth of
probiotic cosmetic products market. Manufacturers are also coming up with more
innovative and effective products and are using skin micro biome bacteria such
as Lactobacillus, Micrococcus, Lactococcus, Bacillus, etc., which is expected
to propel the market growth in coming years.
However, there are certain factors restricting the
growth of global probiotic cosmetic products market. Most of these products
have a sort self-life, hence, the manufacturers might face challenges in supply
chain. These products are comparatively high in price then other kinds of
cosmetic products, which might limit the scope of their market growth.
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The global
probiotic cosmetic products market is segmented based on category, type,
distribution channel, demography and region. Based on category, the market is
segmented into hair care, skin care, baby care and others. The skin care
segment dominated the market in 2019 owing to the high demand of skin care
products, especially among younger consumers. However, the hair care segment is
expected to register fastest CAGR during the forecast period owing to the
growing popularity of green personal care products, especially microbiome hair care products. The trend of hair colouring
and increasing cases of hair loss are also expected to drive the demand for
probiotic hair care products in the coming years.
Based on distribution channel, the global probiotic cosmetic
products market is segmented into hypermarkets & supermarkets, drug
stores/pharmacy, online channel and others. The hypermarket & supermarkets
segment holds largest market share as they have wide variety of cosmetic
products from different brands starting from low to high price. This enables
consumer to choose what suits best for them both economically as well as in
terms of product value. However, the online channel is expected to witness high
growth during the forecast period as they provide convenience of purchasing to
the consumer. Online channels such as Amazon and Alibaba sell wide variety of
products and are hence, giving tough competition to offline stores.
Major players operating in the global probiotic
cosmetic products market include L’OREAL S.A., Unilever PLC, The Procter &
Gamble Co., The Estée Lauder Companies Inc., The Clorox Co., Aurelia Skincare
Ltd., ESSE SKINCARE, The Clorox Co., Johnson & Johnson, GLOWBIOTICS Inc., Gallinée,
LaFlore Probiotic Skincare, Eminence Organic Skin Care and Columbia SkinCare.
Leading brands are coming up with fermented beauty products containing omega 3
fatty acids, which give an effective result. Apart from that, companies are
also investing in packaging and strong distribution networks to increase their
market reach.
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“International
Probiotics Associations (IPA) has made it compulsory for manufactures to carry
out safety tests before launching their products into the market. This enhances
the consumer’s trust owing to which, the market is anticipated to witness high
growth in years to come. The process of certification is likely to be eased by
different standards and certification agencies which is expected to provide
huge growth opportunities for emerging market players,” said Mr. Karan Chechi,
Research Director with TechSci Research, a research based global management
consulting firm.
“Global Probiotic Cosmetic Products Market By Category
(Hair Care, Skin Care, Baby Care, Others), By Type (Premium Beauty & Mass
Beauty, Others), By Distribution Channel (Hypermarkets & Supermarkets, Drug
Stores/Pharmacy, Online Channel, Others), By Demography (Male, Female,
Pediatric), By Region, Forecast & Opportunities, 2025” has evaluated the future growth potential of global probiotic
cosmetic products market and provides statistics & information on market
size, structure and future market growth. The report intends to provide
cutting-edge market intelligence and help decision makers take sound investment
decisions. Besides, the report also identifies and analyzes the emerging trends
along with essential drivers, challenges and opportunities in global probiotic
cosmetic products market.
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