Guarana Market to Grow at a Steady CAGR During Forecast Period
Growing awareness among
consumers regarding health benefits and rising obese population to drive the
growth of global guarana market
According
to TechSci Research,“Global Guarana Market
By Product Form (Powder, Liquid), By Application (Confectionary Products,
Fruit-juice based Drinks, Energy Drinks, Dietary Supplements, Cosmetics, Others),
By Region, Forecast & Opportunities, 2025”, the global guarana market is expected to grow at a steady
CAGR during the forecast period on account of increasing adoption of guarana
for manufacturing dietary supplements. Hectic life of urban population has led
to neglection of health, which has led to an increase in the number of chronic
diseases. This has resulted in increased health awareness and consumption of
healthy foods and beverages to prevent persistent problems. Increased awareness
regarding health benefits of guarana-infused products which provide growth
opportunity for guarana market. Guarana is used for the treatment of diseases
such as diarrhea, joint pain, low blood pressure, headache and fever. Thus, increasing
demand by the end-users is major growth factor for the global guarana market. High
caffeine content of guarana is used to stimulate central nervous system, heart
and muscles, which is the driving factor for the growth of guarana market. Due
to health benefits of guarana, it is being used in shampoos, disinfectants, conditioners,
which is another driver for the growth of market. Guarana seeds are known to
have anti-hunger properties which facilitates weight loss among its consumers. Additionally,
these seeds are beneficial to improve mental health and intellectual
performance.
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The global guarana market is segmented based on product form, application,
company and region. Based on product form, liquid segment is expected to dominate
the market in the forecast period which is due to rise in the sales of energy
drinks in Europe and North America. Based on application, energy drinks segment
is expected to dominate the market in the forecast period owing to the easy availability
of these energy drinks and high energy content.
Vitaspice Brasil Ltda, Prover Brasil for Export Ltda,
Herboflora Produtos Naturais Ltda, Ambey Ltd, Duas Rodas Industrial Ltda, A R
De Sousa Ribeiro & Cia Ltda, Natural Amazon Herbs Producao De Extratos
Ltda, Iris Trade Inc., The Green Labs LLC., The Guarana Company are some of the leading players operating
in global guarana market. The companies operating in the market are using
organic strategies such as product launches, mergers and collaborations to
boost their share.
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“North America is expected to dominate the
global guarana market during the forecast period on account of growing
awareness related to the benefits of guarana. Growing health and wellness
trends coupled with the increase in consumption of energy drinks is the major
factor for the growth of guarana market in the region. Europe is the second
region which is expected to dominate the market during the forecast period.
Growing obese population and consumer demand for sugar-free, low-calorie, and
functional food products is expected to fuel guarana market in the region. The
increase in disposable income and expansion of retail market are also key
driving factors for guarana market in the region.” said Mr. Karan Chechi, Research Director with TechSci Research, a
research based global management consulting firm.
“Global Guarana Market By Product Form (Powder,
Liquid), By Application (Confectionary Products, Fruit-juice based Drinks,
Energy Drinks, Dietary Supplements, Cosmetics, Others), By Region, Forecast
& Opportunities, 2025”, has evaluated the future growth potential of global guarana
market and provides statistics & information on market size, structure and
future market growth. The report intends to provide cutting-edge market
intelligence and help decision makers take sound investment decisions. Besides,
the report also identifies and analyzes the emerging trends along with
essential drivers, challenges and opportunities in global guarana market.
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