India Hand Wash Market to Witness Robust Growth through 2025
Improving hand washing
habits and growing awareness about spread of infectious diseases to drive India
hand wash market
According
to TechSci Research report, “India
Hand Wash Market By Type (Ordinary Hand Wash, Disinfectant Hand Wash), By Formulation
(Soaps, Liquid, Foam Based, Others), By End Use (Residential,
Commercial/Institutional, Industrial), By Distribution Channel (Departmental
Stores, Pharmacy, E-Commerce, Others), By Region, Forecast & Opportunities,
FY2026”, the market is anticipated to witness a rapid growth during
the forecast period owing to improving hand washing habits in the country. The
outbreak of COVID-19 and growing awareness about infectious diseases is further
propelling the growth of India hand wash market. Moreover, spike in cases of
coronavirus in the country has led to increasing need for hand sanitization,
which is acting as one of the major factors behind the robust growth of hand
wash market. Government’s focus to provide better healthcare facilities and
reduce the spread of COVID-19, is further expected to drive the India hand wash
market growth in the coming years.
Additionally, the availability and penetration of
variety of hand wash products like soaps and hand wash liquids are supporting
the growth of this market. Indian government’s initiative like Swach Bharat
Abhiyaan and Swastha Bharat are also encouraging people to use hand wash
products. Furthermore, growing health concerns and increasing popularity of hand
wash products are leading to high demand for hand wash products in the Indian
market. Also, the introduction of herbal hand wash products is gaining traction
in the market. Companies are coming up with innovative packaging which ensures
more safety while using the product. This is also anticipated to drive the hand
wash market growth through FY2026.
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India
hand wash market is segmented based on type, formulation, end use, distribution
channel and region. Based on type, the market can be segmented into ordinary
hand wash and disinfectant hand wash. Among them, the disinfectant hand wash
segment is expected to dominate the Indian market during the forecast period as
they provide protection from germs and various kinds of bacteria. The
increasing cases of coronavirus is further creating the spike in demand for
disinfectant hand wash products.
Based
on formulation, India hand wash market can be segmented into soaps, liquid,
foam based and others. Among them, the liquid formulation segment accounted for
largest market share in 2019 and is further expected to hold its dominance
during the forecast period. The reasons can be attributed to the dual action of
cleaning and sanitizing which is provided by liquid hand wash. Also, growing
popularity of liquid hand wash and their use in both commercial and residential
sectors is propelling their demand in Indian market.
Major players operating in the India hand
wash market include Reckitt Benckiser (India) Ltd, ITC
Limited, Hindustan Unilever Limited , Wipro Consumer Care Limited , The Colgate
Palmolive (India) Limited, Godrej Consumer Products Limited (GCPL), Dabur India
Limited, The Himalaya Drug Company, Beiersdorf India Private Limited, Pristine
Care Products Pvt. Ltd. and Patanjali Ayurved Ltd. The companies are adopting
growth strategies like new product launches and investing on strong
distribution network to increase their market share in India.
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“Growing health concerns among Indian consumers are bearing
lucrative opportunities for hand wash manufactures. Consumers normally use hand
wash after eating or before eating, after using toilet and after touching dusty
things. However, growing risk of spread of COVID-19 is making consumers use
hand hygiene products more frequently in their daily routine. The market is
also witnessing entry of new manufacturers, which is expected to further fuel
the hand wash market in India,” said Mr. Karan Chechi, Research Director with
TechSci Research, a research based global management consulting firm.
“India
Hand Wash Market By Type (Ordinary Hand Wash, Disinfectant Hand Wash), By Formulation
(Soaps, Liquid, Foam Based, Others), By End Use (Residential,
Commercial/Institutional, Industrial), By Distribution Channel (Departmental
Stores, Pharmacy, E-Commerce, Others), By Region, Forecast & Opportunities,
FY2026” has evaluated the future growth potential of India hand
wash market and provides statistics & information on market size, structure
and future market growth. The report intends to provide cutting-edge market
intelligence and help decision makers take sound investment decisions. Besides,
the report also identifies and analyzes the emerging trends along with
essential drivers, challenges and opportunities in India hand wash market.
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