Europe Baby Care Products Market to Witness Significant Growth Until 2025
Rising awareness about child
health & hygiene and high per capita disposable income to drive Europe baby
care products market
According
to TechSci Research report, “Europe
Baby Care Products Market By Product (Toiletries, Personal Care, Food &
Beverage, Others (Feeding & Nursing Products, Bathing Accessories, etc.)), By
Age (0-12 Months, 13-24 Months, 24-48 Months), By Distribution Channel (Store
Based Retail and Non-Store Retail), By Country,
Forecast & Opportunities, 2025”,
the market is expected to undergo a healthy growth
during he forecast period owing to the rising awareness among the consumers
towards their child’s health & hygiene in the region. The high per capita
disposable income of the countries such as France & Germany are enabling
consumers to spend on baby care products, which is a major growth factor for
this market. Moreover, increasing cases of skin allergies and other diseases
are creating high demand for baby care products. With growing number of working
women who are willing to spend on high-end products, the region is providing
lucrative opportunities for baby care product manufacturers.
Manufacturers are launching innovative baby care products with minimum
environmental and health hazards which is gaining huge traction in European
market. The availability of variety of products to choose from is a major
growth factor for baby care products market. Additionally, increasing
investments on research & development activities by baby care product
manufacturers is further anticipated to drive the market growth through 2025.
However, Europe baby care products market is also
facing some challenges. Concerns over safety standards of baby care products
and incidences of skin allergies due to usage of some products are hampering
the growth of this market.
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The Europe
baby care products market is segmented based on product, age, distribution
channel and country. Based on product, the market is categorized into toiletries,
personal care, food & beverage and others. Among them, food & beverage segment is anticipated to
undergo fastest growth in Europe owing to the growing concern over infant
nutrition. The availability of wide range of food products is gaining traction
among working parents.
Based
on distribution channel, the Europe baby care products market is segmented into
store based retail and non-store retail. Among these, the store-based segment
including chemists and pharmacies accounted for largest market share over 2019.
However, the non-store retail segment consisting of online channels is expected
to undergo fastest growth through 2025 owing to the growing preference of
consumers to shop online. The reasons behind this can be attributed to
availability of wide range of baby care products on e-commerce sites with many
of them offering huge discounts.
Major players operating in the Europe baby
care products market include Hipp GmbH & Co Vertrieb KG, Procter &
Gamble (P&G)., Kimberly-Clark, Johnson & Johnson, Uniliver Plc, Abbott
Nutrition Ltd, Nestle SA and Danone SA. Manufacturers are gaining profit
through new product launches and investing on strong distribution network.
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“Growth
in organized retail sector in European countries is providing huge growth
opportunities for baby care product manufacturers. The region’s favorable
economic condition and rise in birth rates in recent years are a major boost
for the market growth. Market is also
witnessing demand for natural and organic products, which is enabling entry of
new manufacturers into the baby care products industry ,” said Mr. Karan
Chechi, Research Director with TechSci Research, a research based Europe
management consulting firm.
“Europe Baby Care Products Market By Product
(Toiletries, Personal Care, Food & Beverage, Others (Feeding & Nursing
Products, Bathing Accessories, etc.)), By Age (0-12 Months, 13-24 Months, 24-48
Months), By Distribution Channel (Store Based Retail and Non-Store Retail), By Country, Forecast & Opportunities,
2025” has evaluated the future growth potential of Europe baby
care products market and provides statistics & information on market size,
structure and future market growth. The report intends to provide cutting-edge
market intelligence and help decision makers take sound investment decisions. Besides,
the report also identifies and analyzes the emerging trends along with
essential drivers, challenges and opportunities in Europe baby care products market.
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