India Real Chocolate Market to Grow at 19% through 2023
Rising demand for dark chocolate
from bakery and confectionery industry and HoReCa sector along with rising
trend of premiumization of chocolate to drive India real chocolate market
through 2023
As
per a recent ‘Voice of Customer’ published by TechSci Research, purity and
purpose of usage have been identified as the most influencing factors while
purchasing a real chocolate. Increasing usage of dark chocolate as an ingredient,
rising demand from bakery and confectionery industry and HoReCa sector along
with rising trend of premiumization of chocolates and value-added chocolate
products is expected to drive India real chocolate market during forecast
period. The local production of cocoa and the domestic production of cocoa
products has seen a healthy growth in India. According to Directorate of
Cashewnut and Cocoa Development (DCCD), since 2012-13, the production of cocoa
in India has grew with a CAGR of 9% approximately, with a production of 18,920
tonnes during 2016-17. Moreover, the prices of Cocoa in India have witnessed a decline,
prompting domestic as well as
international manufacturers to locally source cocoa.
According to a TechSci Research report, “India Real Chocolate Market By Type, By End User, Competition, Forecast and Opportunities, 2013 – 2023”, India real chocolate market is projected to
register a CAGR of over 19%, during 2018 - 2023. Real chocolate are chocolates
which use cocoa butter as an ingredient rather than vegetable fat. The growth
of the market is led by rising demand for real chocolate from bakeries and
HoReCa sector, which are using real chocolate in their value added chocolate
products. Moreover, demand for real chocolates is also increasing from FMCG
companies such as Parle, Britannia, Unibic, etc., which are incorporating real
chocolate in their premium baked products such as cookies, cakes, biscuit
sandwiches, etc. Additionally, increasing presence of artisanal chocolatiers due
to growing trend of premiumization of chocolates is further contributing to the
growth of real chocolate market in India.
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Morde Foods Private Limited, DP Cocoa Products LLP, Barry Callebaut
India Private Limited, Aalst Chocolate Pte Ltd, Jindal Cocoa LLP, and Puratos
Food Ingredients India Pvt Ltd are some of the leading players in India real chocolate market. Among regions,
South region dominated the market with more than one-third of the volume share
in 2017. The region is anticipated to maintain its dominance during forecast
period as well. However, North India is likely to witness the fastest growth
during forecast period owing to increasing per capita in the region. On the
basis of type, India real
chocolate market can be broadly categorized into milk, white and dark chocolate.
Of all, dark chocolate accounts for the largest share in the market due to
changing consumer preferences.
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“Major demand for real chocolate in India
is majorly generated by end users who are offering premium chocolate products. Real
chocolate is two times more expensive than compound chocolate, which is a most
commonly used type of chocolate. However, rising awareness about the difference
between compound chocolate and real chocolate is expected to drive demand for
real chocolate among the end use sectors. Moreover, growing trend of
premiumization in the food services sector is further likely to promote demand
for real chocolate in India over the course of next five years. Additionally, increasing
focus of chocolate manufacturers on local production and sourcing of cocoa
would further steer growth in India real chocolate market during forecast
period.” said Mr. Karan Chechi, Research Director with TechSci
Research, a research based global management consulting firm.
“India Real
Chocolate Market By Type, By End User, Competition, Forecast and Opportunities, 2013 – 2023” has
evaluated the future growth potential of India real chocolate market and
provides statistics and information on market structure, size, share and future
growth. The report is intended to provide cutting-edge market intelligence and
help decision makers to take sound investment decision. Besides, the report
also identifies and analyzes the emerging trends along with essential drivers,
challenges and opportunities present in the India real chocolate market.
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