Rising Awareness of Data Analytics and Marketing Services to Drive South America Wi-Fi Analytics Market through 2023
Growth
in demand for advanced analytical solutions coupled with increasing penetration
of internet and smart devices such as smartphones and tablets to drive South
America Wi-Fi analytics market through 2023
According to TechSci Research
report, “South
America Wi-Fi Analytics Market By Component, By
Deployment Type, By Location, By Application, By Industry, By Country,
Competition Forecast & Opportunities, 2013-2023’’, Wi-Fi
analytics market in South America is forecast to grow at a CAGR of 29% during
2018-2023. Growing demand for advanced analytics solutions, increasing adoption
of public Wi-Fi and guest Wi-Fi by various retail organizations, and surging
smart device and internet penetration in the region are the key factors
expected to drive the region’s Wi-Fi analytics market. Growth is also
anticipated to be driven by rise in the number of smart city initiatives by
various governments and adoption of IoT by various sectors.
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Brazil dominated the region’s Wi-Fi analytics market
in 2017 and is likely to maintain its market dominance in the coming years as
well, on the back of increasing number of commercial and community Wi-Fi
hotspots, growing awareness regarding data
analytics and marketing services across various sectors of the country. Cisco Systems, Inc., Hewlett Packard Enterprise
Company, Fortinet, Inc., ARRIS INTERNATIONAL PLC and Purple Wi-Fi are some of
the major players operating in the region’s Wi-Fi analytics market.
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“Number of partnerships between Wi-Fi
analytics providers to expand their reach across the region is
growing. This, in addition to, growing
adoption of data analytics services, increasing deployment of hotspots across
various sectors, and deployment of Wi-Fi analytics across locations such as
retail stores, malls, hotels, airports, etc., to enable them maintain efficient
relationship between them and their customers is expected to positively
influence the region’s Wi-Fi analytics market through 2023.”, said Mr. Karan
Chechi, Research Director with TechSci Research, a research based Global management
consulting firm.
“South America Wi-Fi Analytics Market
By Component, By Deployment Type, By Location, By Application, By Industry, By
Country, Competition Forecast & Opportunities, 2013-2023”
has evaluated the future growth
potential of Wi-Fi analytics market in South America and provides statistics
and information on market structure, size and trends. The report is intended to
provide cutting-edge market intelligence and help decision makers take sound
investment decisions. Besides, the report also identifies and analyzes the emerging
trends along with essential drivers, challenges and opportunities present in South
America Wi-Fi analytics market.
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