Press Release

China Wood Furniture Market to Grow with a CAGR of 6.93% through 2030

China wood furniture market is driven by urbanization, rising disposable incomes, and eco-friendly trends. Increasing exports, technological advancements, and sustainable materials shape growth, while e-commerce and customization fuel demand

 

According to TechSci Research report, “China Wood Furniture Market – By Region, Competition, Forecast & Opportunities, 2030F”, the China Wood Furniture market stood at USD 40.41 billion in 2024 and is anticipated to grow USD 60.21 billion by 2030 with a CAGR of 6.93% during forecast period. China’s wood furniture market is one of the largest and most dynamic in the world, driven by a combination of strong domestic demand, robust export activities, and rapid industrial advancements. The market benefits from China's well-established wood processing and furniture manufacturing industry, which has evolved into a global leader due to its cost-effective production, skilled labor force, and advanced supply chain network. Rising urbanization, increasing disposable incomes, and changing consumer preferences towards modern, eco-friendly, and multifunctional furniture have significantly contributed to the market’s growth.

Several trends are shaping the China wood furniture market, including the growing emphasis on sustainability and environmental responsibility. Consumers are increasingly opting for eco-friendly furniture made from FSC-certified wood and reclaimed materials. Additionally, customization and personalization are becoming key differentiators, with manufacturers offering bespoke furniture solutions to cater to individual preferences. Another notable trend is the increasing adoption of multifunctional furniture designed for compact urban living spaces, addressing the need for flexibility in small apartments. Furthermore, smart furniture innovations, such as height-adjustable desks and built-in charging stations, are gaining traction, particularly in the office and home office segments.

Despite its rapid growth, the China wood furniture market faces several challenges. Rising raw material costs, particularly for high-quality timber, are putting pressure on manufacturers, leading to higher production expenses. Stringent environmental regulations aimed at reducing deforestation and carbon emissions also impact furniture production, requiring companies to adopt sustainable sourcing and manufacturing practices.

Additionally, the market is highly competitive, with domestic brands competing against international players and low-cost alternatives, particularly from Southeast Asia. Supply chain disruptions, including logistical challenges and fluctuating export demand, further add to the complexities faced by manufacturers.

 

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The China Wood Furniture market is segmented into application, sales channel, and company.

Based on the sales channel, the online segment is the fastest growing in China’s wood furniture market, driven by increasing e-commerce penetration, digitalization, and shifting consumer preferences. Platforms like Tmall, JD.com, and Pinduoduo offer vast selections, customization options, and convenient delivery services, making online shopping more appealing. Live-streaming sales, virtual showrooms, and augmented reality (AR) features enhance the digital shopping experience. Additionally, direct-to-consumer (DTC) models reduce costs and expand market reach. The rising adoption of smart devices and mobile payments further accelerates online furniture sales. As digital retail evolves, online channels will continue to dominate, reshaping China’s wood furniture market landscape.

Based on the region, the South-West region is the fastest growing in China’s wood furniture market, driven by rapid urbanization, rising disposable incomes, and government initiatives supporting infrastructure and housing development. Provinces like Sichuan, Yunnan, and Chongqing are experiencing increased demand for high-quality and affordable wooden furniture due to expanding residential and commercial sectors. Additionally, improving logistics networks and e-commerce penetration enable better market accessibility. The region’s growing middle class and preference for modern, space-saving designs further contribute to market expansion. As economic development accelerates, South-West China is emerging as a key growth hub in the country’s wood furniture industry.

 

Major companies operating in China Wood Furniture market are:

  • Shanghai Pechoin Daily Chemical Co., Ltd.
  • Shanghai Jahwa United Co., Ltd
  • Shiseido China Co., Ltd.
  • L'Oréal (China) Co., Ltd. (Aesop)
  • Beijing Nayiqier International Trade Co., Ltd. (Nature Republic)
  • Tatcha, LLC.
  • L’occitane De Provence Trading (Shanghai) Co., Ltd.
  • Osea International LLC
  • Shanghai Xiangyi Bencao Cosmetics Co., Ltd.
  • Mighty Ocean Company Limited (The Body Shop)

 

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“The market is driven by multiple factors, including urbanization, rising disposable incomes, and government support for the domestic furniture industry. The expansion of China’s middle class has led to increased consumer spending on home improvement and interior décor, boosting demand for high-quality wooden furniture. Additionally, government initiatives promoting sustainable forestry and eco-friendly manufacturing practices are fostering the growth of responsible furniture production. The continuous expansion of e-commerce and digital retail channels is also a major driver, allowing furniture brands to reach a wider audience with innovative online marketing strategies,” said Mr. Karan Chechi, Research Director of TechSci Research, a research-based management consulting firm.

"China Wood Furniture Market, By Application (Home Furniture, Office Furniture, Hospitality Furniture, Others), By Sales Channel (Supermarket/Hypermarket, Specialty Stores, Online, Others), By Region, Competition, Forecast & Opportunities, 2020-2030F”, has evaluated the future growth potential of China Wood Furniture market and provides statistics & information on market size, structure and future market growth. The report intends to provide cutting-edge market intelligence and help decision makers take sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges, and opportunities in the China Wood Furniture market.

 

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China Wood Furniture Market By Application (Home Furniture, Office Furniture, Hospitality Furniture, Others), By Sales Channel (Supermarket/Hypermarket, Specialty Stores, Online, Others), By Region, Competition, Forecast & Opportunities, 2020-2030F

Consumer Goods and Retail | Apr, 2025

China wood furniture market is driven by urbanization, rising disposable incomes, and eco-friendly trends. Increasing exports, technological advancements, and sustainable materials shape growth, while e-commerce and customization fuel demand

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