India Healthy Snacks Market to Grow with a CAGR of 7.75% through 2030F
The India Healthy Snacks
Market is expanding due to rising health awareness, urbanization, and
increasing disposable incomes.
According to
TechSci Research report, “India Healthy Snacks Market – By Region, Competition Forecast & Opportunities, 2020-2030F”, India Healthy Snacks
Market was valued at USD 3.91 Billion in 2024 and is expected to reach USD 6.12
Billion by 2030 with a CAGR of 7.75% during the forecast period. The India
healthy snacks market is experiencing rapid growth, driven by increasing health
consciousness, urbanization, and changing consumer preferences. With a rising
middle-class population and growing disposable incomes, more individuals are
shifting towards healthier food choices, including snacks that offer
nutritional benefits without compromising taste. The demand for high-protein,
fiber-rich, gluten-free, and clean-label snacks has surged, with brands
responding by innovating new products using millets, nuts, seeds, and
plant-based ingredients. Additionally, government initiatives promoting
traditional superfoods like ragi, jowar, and bajra have further encouraged
consumers to opt for nutritious alternatives to conventional processed snacks.
As a result, both domestic and international brands are investing in expanding
their portfolios to cater to the evolving needs of Indian consumers.
Consumers today
are more aware of the link between diet and overall health, leading to a shift
from fried and sugary snacks to baked, roasted, and minimally processed
options. The rise of functional snacks—such as protein bars, probiotic-infused
snacks, and immunity-boosting products reflects this trend, catering to
health-conscious individuals looking for convenient and nutritious
alternatives. Additionally, social media influencers, fitness trainers, and
healthcare professionals are actively promoting healthier snacking habits,
influencing purchasing decisions.
The India
healthy snacks market is expected to continue expanding, with innovation,
affordability, and accessibility playing key roles in its growth. As more
brands focus on clean-label ingredients, sustainable packaging, and regional
flavors, the market will become more diverse and competitive. Government
initiatives promoting nutritional awareness and traditional Indian superfoods
will further support market expansion, encouraging both established players and
startups to introduce healthier options. With rising consumer demand for
nutritious, convenient, and functional snacks, the healthy snacks industry in
India is set to witness strong and sustained growth in the coming years.
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"India Healthy Snacks Market”
The India
Healthy Snacks Market is segmented into product, packaging, sales channel and
region.
Based
on Packaging, Bags
& Pouches are the fastest-growing packaging segment in India’s healthy
snacks market due to their convenience, cost-effectiveness, and sustainability.
Consumers prefer resealable, lightweight, and portable packaging for on-the-go
snacking, making pouches ideal for products like nuts, seeds, protein bars, and
roasted snacks. Compared to rigid packaging like jars or cans, flexible pouches
are more affordable for both manufacturers and consumers. Additionally, brands
are adopting eco-friendly materials and recyclable pouches, aligning with
increasing environmental awareness. The rise of e-commerce and
direct-to-consumer brands has further fueled demand, as pouches are easier to
ship and store, ensuring freshness and extended shelf life.
Based
on region, South
India is the fastest-growing region in India’s healthy snacks market, driven by
rising health consciousness, urbanization, and strong demand for millet-based
snacks. Cities like Bengaluru, Chennai, and Hyderabad have a growing population
of fitness enthusiasts, working professionals, and health-conscious consumers,
fueling demand for organic, plant-based, and functional snacks. The
government’s promotion of millets like ragi and jowar has further accelerated
market expansion, as consumers shift towards nutrient-rich, gluten-free
options. Additionally, rapid e-commerce growth and the presence of
health-focused startups are boosting sales, making South India the most dynamic
and rapidly expanding region in the healthy snacks segment.
Major companies
operating in India Healthy Snacks Market are:
- Nestlé
India Limited
- Kellanova
- Hindustan
Unilever Limited
- Danone
India Limited
- PepsiCo
India Holdings Pvt Ltd
- Mondelēz
Global LLC
- Hormel
Foods Corporation
- Dole
Packaged Foods, LLC.
- Del
Monte Foods, Inc.
- Select
Harvests Limited
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“The India healthy snacks market is
driven by rising health awareness, urbanization, increasing disposable incomes,
government support for millets, and demand for high-protein and clean-label
snacks. The key trends include plant-based and vegan snacks, functional and
fortified ingredients, online retail expansion, regional ingredient-based
innovations, and sustainable packaging. Consumers are shifting from fried to
baked and roasted snacks, preferring organic, gluten-free, and protein-rich
options.” said Mr. Karan Chechi, Research Director of TechSci
Research, a research-based management consulting firm.
“India Healthy Snacks
Market, By Product (Frozen & Refrigerated, Fruit, Bakery, Savory,
Confectionery, Dairy, Others), By Packaging (Bags & Pouches, Boxes, Cans,
Jars, Others), By Sales Channel (Supermarkets/Hypermarkets, Convenience Stores,
Online, Others), By Region, Competition, Forecast & Opportunities,
2020-2030F”, has evaluated the future growth potential of India
Healthy Snacks Market and provides statistics & information on market size,
structure and future market growth. The report intends to provide cutting-edge
market intelligence and help decision makers take sound investment decisions.
Besides, the report also identifies and analyzes the emerging trends along with
essential drivers, challenges, and opportunities in the India Healthy Snacks
Market.
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