Vietnam Vitamin & Mineral Premixes Market to Grow with a CAGR of 6.35% through 2029

Rapid Urbanization and Changing Lifestyles and Growing Demand for Fortified Foods and Beverages are expected to drive the Vietnam Vitamin & Mineral Premixes Market growth in the forecast period, 2025-2029

According to TechSci Research report, “Vietnam Vitamin & Mineral Premixes Market – By Region, Competition Forecast & Opportunities, 2029F”, Vietnam Vitamin & Mineral Premixes Market stood at USD 18.30 million in 2023 and is anticipated to grow with a CAGR of 6.35% through 2029.

A discernible trend towards fortified foods and beverages is observable in Vietnam, propelled by shifting consumer preferences and lifestyle choices. Consumers increasingly favor products offering supplementary nutritional advantages, such as bolstered immunity, enhanced bone health, and augmented energy levels. This burgeoning preference drives a surge in demand for vitamin and mineral premixes.

Urbanization catalyzes alterations in dietary habits, with a notable transition towards convenience-oriented food and beverage options. As urban populations burgeon and lifestyles adopt a more frenetic pace, there arises an augmented demand for fortified products delivering essential nutrients in a convenient and accessible manner. Vitamin and mineral premixes facilitate manufacturers in catering to this demand by fortifying an extensive array of food and beverage products.

Governmental initiatives aimed at ameliorating public health and nutrition significantly contribute to market expansion. Regulatory mandates necessitating the fortification of staple foods with critical nutrients like iron, folic acid, and vitamin A foster heightened adoption of vitamin and mineral premixes among food manufacturers. Additionally, government backing for programs addressing malnutrition and micronutrient deficiencies serves to amplify market demand.

The burgeoning food and beverage industry in Vietnam provides fertile ground for the growth of the premix market. As the economy burgeons and disposable incomes escalate, consumers exhibit a heightened willingness to allocate funds towards premium and functional food products. This presents an opportune landscape for manufacturers to innovate and introduce novel fortified products, thereby propelling the demand for vitamin and mineral premixes.

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The Vietnam Vitamin & Mineral Premixes Market is segmented into type, application, form, functionality, regional distribution, and company.

Based on functionality, In Vietnam, there's a noticeable uptick in consumer awareness regarding the significance of bone health, particularly with the aging population. As osteoporosis and other bone-related issues become more prevalent, there's a corresponding surge in demand for fortified foods and beverages rich in essential vitamins and minerals vital for bone strength and density. Government initiatives targeting public health, including bone health, significantly contribute to the surge in demand for Bone Health premixes. Through public health campaigns and educational programs, awareness is raised about the necessity of consuming calcium, vitamin D, and other key nutrients crucial for bone health. Moreover, regulatory measures may mandate the fortification of specific foods with calcium and vitamin D to tackle deficiencies prevalent in the population.

Vietnam's demographic landscape is witnessing shifts, characterized by a growing proportion of elderly individuals who are particularly susceptible to bone-related ailments. This demographic trend underscores the importance of bone health, prompting manufacturers to develop fortified products tailored to the specific needs of aging consumers. Continual innovation is pivotal for manufacturers to meet the evolving demands of consumers seeking products that bolster bone health. Accordingly, fortified foods and beverages are enriched with calcium, vitamin D, magnesium, and other nutrients known to fortify bone strength. These innovative products span across dairy items, fortified juices, cereals, and targeted nutritional supplements, all meticulously designed to enhance bone health.

Major companies operating in Vietnam Vitamin & Mineral Premixes Market are:

• Stern Ingredients Asia-Pacific Pte Ltd
• Corbion NV
• Watsons (Vietnam) Limited
• Vitablend Nederland BV
• Nutreco N.V.
• Zagro Vietnam Company Ltd

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“Vietnam Vitamin & Mineral Premixes Market demonstrates promising growth prospects driven by evolving consumer preferences, increasing health awareness, and the expansion of the food and beverage industry. With a growing emphasis on fortified products, driven by factors such as urbanization, government initiatives, and demographic shifts, the market is poised for continued expansion. As manufacturers innovate to meet the demand for functional and fortified foods, the Vietnam Vitamin & Mineral Premixes Market is expected to witness sustained growth, offering lucrative opportunities for stakeholders across the supply chain”, said Mr. Karan Chechi, Research Director of TechSci Research, a research-based management consulting firm.

“Vietnam Vitamin & Mineral Premixes Market, By Type (Vitamins, Minerals and Vitamin & Mineral Combinations), By Application (Feed, Food & Beverages, Healthcare and Personal Care), By Form (Powder Form and Liquid Form), By Functionality (Bone Health, Immunity, Energy, Skin Health and Others), By Region, Competition, Forecast & Opportunities, 2019-2029F”, has evaluated the future growth potential of Vietnam Vitamin & Mineral Premixes Market and provides statistics & information on market size, structure and future market growth. The report intends to provide cutting-edge market intelligence and help decision makers take sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges, and opportunities in Vietnam Vitamin & Mineral Premixes Market.

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