Facial Scrub Market to Grow with a CAGR of 5.8% Globally through to 2028
Rising consumer spending on
personal care products, growing popularity of DIY skincare are factors driving
the global facial scrub market in the forecast
period 2024-2028.
According to
TechSci Research report, “Global Facial Scrub Market - Industry Size, Share,
Trends, Competition Forecast & Opportunities, 2028”, the Global Facial
Scrub Market stood at USD 14.5 billion in 2022 and is anticipated to grow with
a CAGR of 5.8% in the forecast period, 2024-2028. The facial scrub market is a
dynamic and evolving sector within the broader skincare industry, driven by a
multitude of factors that shape consumer preferences, industry innovations, and
market dynamics.
The facial scrub
market is a segment of the skincare industry that focuses on exfoliating
products designed to cleanse and rejuvenate the skin. These products typically
contain abrasive particles, natural exfoliants, or chemical ingredients that
help remove dead skin cells, unclog pores, and promote a smoother complexion.
The market caters to a diverse consumer base with varying skincare needs,
ranging from anti-aging concerns to addressing specific skin conditions.
Browse over 26
market data Figures spread through 184 Pages and an in-depth TOC on
"Global Facial Scrub Market”
Consumer
awareness regarding skincare and the desire for a youthful appearance are
significant drivers of the facial scrub market. Consumers actively seek
products that align with their specific skincare needs, contributing to the
market's growth. Brands respond by incorporating natural and organic
ingredients, meeting the demand for sustainable and clean beauty products. The
market thrives on continuous innovation in formulations and ingredients. Brands
invest in research and development to create products that address evolving
consumer needs, incorporating cutting-edge skincare technologies and novel,
sustainable ingredients. This includes a shift toward eco-friendly options,
such as biodegradable exfoliants and cruelty-free formulations.
The
facial scrub market benefits from the rise in disposable income globally, as
consumers are willing to invest in personal care products, including premium
facial scrubs. Additionally, the market capitalizes on changing lifestyles,
providing convenient and time-saving beauty products suitable for modern,
hectic schedules. The advent of e-commerce has transformed the facial scrub
market, providing consumers with easy access to a wide range of products.
Online platforms facilitate exploration and comparison, empowering consumers to
make informed purchasing decisions. This digital shift also fosters healthy
competition and innovation among emerging and niche brands.
Social
media platforms play a pivotal role in influencing beauty trends, including
those related to facial scrubs. Beauty influencers and skincare enthusiasts
utilize platforms like Instagram and TikTok to share product recommendations,
contributing to the viral nature of certain products. Brands leverage social
media for marketing, engaging consumers, and creating excitement around new
launches. The facial scrub market experiences growth through the increasing
acceptance of skincare routines among men. Brands develop products specifically
tailored to men's skincare needs, challenging stereotypes, and expanding the
market. The trend reflects a broader shift in societal norms regarding beauty
and grooming for all genders. Regulatory support for clean and safe beauty
products is a driving force in the facial scrub market. Governments and
regulatory bodies focus on the safety and transparency of cosmetic
formulations, leading to industry guidelines and standards. Brands align their
products with clean beauty standards, gaining consumer trust and fostering
innovation.
The Global Facial
Scrub Market is segmented into type, application, distribution channel,
regional distribution, and company.
Based
on Type, the market is bifurcated into Normal Skin Facial Scrub, Oily Skin
Facial Scrub, Dry Skin Facial Scrub, Sensitive Skin Facial Scrub, and
Combination Skin Facial Scrub. Face scrubs are generally best for oily and dry
skin types because they buff away dry skin patches and dramatically change skin
texture.
Based on region,
North America dominates the Facial Scrub Market due to the growing number of
women populations along with the rising usage of skincare products.
Asia-Pacific region is expected to hold the largest growth rate due to the
rising number of cosmetics industries in the region.
Major companies
operating in Global Facial Scrub Market are:
- Acure
- Biore
- Dermalogica
- Dr. Brandt
- Freeman
- Murad
- Origins Ginzing
- Simple
- St. Ives
- ZO Skin Health
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“The facial
scrub market is experiencing robust growth fueled by increased consumer
awareness, innovations in formulations, and sustainability trends. Emerging
skincare technologies, personalized products, and the integration of CBD
contribute to the market's expansion. Additionally, the rise of e-commerce,
inclusive marketing, and the growing men's grooming sector further propel the
market forward. With a focus on clean beauty and eco-friendly formulations, the
facial scrub market continues to evolve, offering diverse options that cater to
changing consumer preferences and driving sustained growth in the beauty and
skincare industry.,” said Mr. Karan Chechi, Research Director with TechSci
Research, a research-based management consulting firm.
“Facial Scrub Market – Global Industry Size,
Share, Trends, Opportunity, and Forecast, Segmented By Type (Normal Skin Facial
Scrub, Oily Skin Facial Scrub, Dry Skin Facial Scrub, Sensitive Skin Facial
Scrub, Combination Skin Facial Scrub), By Application (Men, Women), By
Distribution Channel (Supermarkets/Hypermarkets, Conveniences Stores, Specialty
Stores, Online, Others), By Region, By Competition, 2018-2028”, has
evaluated the future growth potential of Global Facial Scrub Market and
provides statistics & information on market size, structure and future
market growth. The report intends to provide cutting-edge market intelligence
and help decision makers take sound investment decisions. Besides, the report
also identifies and analyzes the emerging trends along with essential drivers,
challenges, and opportunities in Global Facial Scrub Market.
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