Tomato Pastes and Purees Market to Grow with a CAGR of 5.2% Globally through 2028

Growing awareness of health benefits and changing consumer dietary preferences are driving the Global Tomato Pastes and Purees Market in the forecast period 2024-2028.

According to TechSci Research report, “Global Tomato Pastes and Purees Market - Industry Size, Share, Trends, Competition Forecast & Opportunities, 2028”, the Global Tomato Pastes and Purees Market stood at USD 12.21 Billion in 2022 and is anticipated to grow with a CAGR of 5.2% in the forecast period, 2024-2028. The global tomato pastes and purees market has experienced significant growth and transformation in recent years. Tomato pastes and purees are staple ingredients in cuisines worldwide, serving as the foundation for various dishes, from Italian pasta sauces to Indian curries.

The global tomato pastes and purees market has seen steady growth, driven by several factors. Growth is primarily attributed to changing consumer dietary preferences, urbanization, and increased awareness of the health benefits associated with tomatoes. As more consumers seek natural and convenient food options, the demand for tomato pastes and purees has surged. Additionally, the market's growth is fueled by the expansion of the global foodservice industry, which relies heavily on these tomato-based products.

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Several key drivers are propelling the growth of the global tomato pastes and purees market. Firstly, changing consumer dietary preferences are leading to a shift towards healthier and natural products. Tomato pastes and purees are perceived as clean-label options, free from synthetic additives and preservatives, which appeals to health-conscious consumers. Secondly, the versatility of these products in various culinary applications is a significant driver. They serve as essential ingredients in a wide range of dishes, enabling consumers to explore diverse cuisines. Thirdly, increasing urbanization and busier lifestyles are fostering demand for convenient meal solutions, with tomato pastes and purees offering a quick and easy way to enhance the flavor and richness of meals. Lastly, growing awareness of the health benefits of tomatoes, including their rich vitamin and antioxidant content, has contributed to the market's expansion.

The market's dynamics vary across regions, reflecting differences in culinary preferences and consumer habits. In North America, for example, tomato pastes and purees are widely used in Italian and Mexican cuisines, contributing to steady demand. Europe has a long history of tomato-based cooking, with Mediterranean countries being significant consumers. In Asia-Pacific, the market is driven by the popularity of international cuisines and the integration of tomato pastes and purees into local dishes. Latin America has its own rich culinary tradition involving tomatoes, further stimulating market growth. Africa is also emerging as a potential growth region as urbanization and globalization influence dietary choices.

Several emerging trends are shaping the global tomato pastes and purees market. Firstly, there is a rising demand for organic and natural products. Consumers are increasingly seeking clean-label options, prompting manufacturers to offer organic variants of tomato pastes and purees. Secondly, innovative packaging solutions are gaining traction, with single-serving pouches, eco-friendly materials, and resealable packaging offering convenience and freshness preservation. Thirdly, diverse flavor profiles and varietal blends are becoming popular, allowing consumers to experiment with different tomato varieties and flavor-enhancing ingredients. Fourthly, sustainability and responsible sourcing practices are receiving more attention as consumers prioritize eco-friendly products and support companies with transparent supply chains. Lastly, the market is expanding into new geographical regions as consumers worldwide embrace international cuisines and incorporate tomato pastes and purees into their cooking.

In conclusion, the global tomato pastes and purees market is experiencing robust growth driven by changing consumer preferences, culinary versatility, urbanization, and health awareness. Regional dynamics and emerging trends further contribute to the market's evolution. As consumers continue to seek convenient, healthy, and diverse culinary experiences, the tomato pastes and purees market is poised for continued expansion and innovation in the years ahead.

The Global Tomato Pastes and Purees Market is segmented into product type, packaging, distribution channel, regional distribution, and company.

Based on product type the market is segmented into tomato pastes and tomato purees.

Based on packaging the market is segmented into bottles, tins/cans, pouches/sachets, jars, tubes. The global tomato pastes and purees market is witnessing a rising demand for pouches and sachets as preferred packaging options. Consumers are increasingly drawn to the convenience and portion control offered by these packaging formats. Pouches and sachets are single-serving, making them ideal for modern, on-the-go lifestyles. Additionally, they contribute to reduced food waste, aligning with sustainability goals. Manufacturers are responding by introducing eco-friendly materials and innovative designs, further driving the popularity of pouches and sachets in the market.

Based on distribution channel the market is segmented into direct sales and indirect sales.

Based on region the market is segmented into five regions, North America, Europe, Asia Pacific, Middle East & Africa, and South America.

Major companies operating in Global Tomato Pastes and Purees Market are:

• Neil Jones Food Company
• General Mills Inc.
• Pacific Coast Producers
• Mutti S.p.A.
• Galla Foods
• The Kraft Heinz Company
• Olam Group
• Del Monte Foods, Inc
• Conagra Brands, Inc.
• Riviana Foods Pty Ltd.

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“Expansion of global foodservice industry is a significant trend that is expected to have an impact on growth over the forecasted period. Growing awareness of health benefits and changing consumer dietary preferences and changing lifestyle will positively impact the Global Tomato Pastes and Purees Market. Due to the wide range of products available to meet specific needs of, as well as the growing popularity of the direct sales channel, the market is growing at impressive rate through projected period,” said Mr. Karan Chechi, Research Director with TechSci Research, a research-based management consulting firm.

“Tomato Pastes and Purees Market – Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Product Type (Tomato Pastes, Tomato Purees) By Packaging (Bottles, Tins/Cans, Pouches/Sachets, Jars, Tubes), By Distribution Channel (Direct Sales, Indirect Sales), By Region, By Competition, 2018-2028”, has evaluated the future growth potential of Global Tomato Pastes and Purees Market and provides statistics & information on market size, structure and future market growth. The report intends to provide cutting-edge market intelligence and help decision makers take sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges, and opportunities in Global Tomato Pastes and Purees Market.

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