Press Release

United States Oral Care Market to Grow with a CAGR of 4.21% through 2028

United States Oral Care Market is being propelled by rising prevalence of dental diseases and the growing demand for aesthetic dental treatments.

 

According to TechSci Research report, “United States Oral Care Market - Industry Size, Share, Trends, Competition Forecast & Opportunities, 2029”, the United States Oral Care Market stood at USD 9.13 billion in 2022 and is anticipated to grow with a CAGR of 4.21% in the forecast period, 2024-2028. Oral care in the United States is a critical component of overall health and well-being. The nation has seen significant growth in the oral care industry, with trends like the increasing popularity of mouthwash and the rise of online retail. However, challenges, including limited access to dental care, disparities in oral health outcomes, and rising costs, persist. These issues have driven the industry towards innovative solutions, such as teledentistry and personalized preventive care, all while embracing cutting-edge technology and sustainability practices. Ensuring equitable access to quality oral care remains a paramount goal, with the recognition that oral health is closely linked to one's overall health.

Oral care in the United States has undergone significant transformations in recent years, marked by both promising developments and persistent challenges. With a population increasingly aware of the crucial link between oral health and overall well-being, the oral care industry has seen substantial growth and innovation. One of the notable trends shaping this landscape is the rapid rise of online platforms as the primary avenue for purchasing oral care products. The convenience and accessibility of e-commerce have empowered consumers to research, compare, and buy a wide array of oral care items, ranging from toothpaste and mouthwash to advanced dental equipment, all from the comfort of their homes. This shift to online shopping, further accelerated by the COVID-19 pandemic, has reshaped the way Americans access oral care products, offering unparalleled convenience and flexibility.

Simultaneously, the United States oral care industry has been embracing cutting-edge technology, driving significant advancements in preventive and treatment approaches. Teledentistry, a burgeoning trend, has emerged as a valuable solution to bridge the gap in dental care access. Through virtual consultations and remote monitoring, teledentistry offers a lifeline for individuals in remote or underserved areas, ensuring timely advice and support. This technology not only enhances access to care but also promotes early intervention, ultimately preventing more severe oral health issues. Moreover, the industry has witnessed remarkable progress in dental technology, from 3D printing for precision dental prosthetics to artificial intelligence-driven diagnostics, revolutionizing the way dental professionals approach treatments. These technological innovations not only improve the accuracy and efficiency of procedures but also enhance the overall patient experience, making dental visits more comfortable and less invasive.

 

Browse over XX market data Figures spread through 83 Pages and an in-depth TOC on "United States Oral Care Market.”

 

However, amidst these promising trends, the United States oral care sector grapples with significant challenges that impact millions of Americans. Limited access to dental care remains a critical issue, particularly for vulnerable populations without insurance or residing in rural areas with scarce dental facilities. The lack of access prevents timely interventions, leading to more extensive and costly treatments in the long run. Addressing this challenge necessitates a comprehensive approach, including policy reforms, increased funding for dental infrastructure in underserved regions, and innovative solutions like teledentistry to expand access to essential dental services.

 

Furthermore, oral health disparities persist across various demographic groups in the United States, reflecting socioeconomic, racial, and geographical divides. Individuals from low-income backgrounds often face higher risks of dental issues due to limited access to preventive care and education. Similarly, racial and ethnic minorities experience disproportionate oral health challenges, underscoring the need for targeted initiatives to bridge these disparities. Comprehensive oral health education programs, community outreach, and culturally sensitive care can play pivotal roles in reducing these disparities, ensuring that all Americans, regardless of their background, have equal opportunities for good oral health.

United States Oral Care market is segmented into product, sales channel, and region.

Based on sales channel, the market is segmented into hypermarket/supermarket, departmental stores, retail pharmacies, dental dispensaries, online, and others.

The online segment in the United States oral care industry is experiencing rapid growth. This trend is driven by the increasing consumer preference for the convenience and accessibility of e-commerce. Consumers can easily research, compare, and purchase a wide range of oral care products online, from toothpaste to dental equipment. The COVID-19 pandemic has further accelerated this trend as individuals seek contactless shopping experiences. Additionally, subscription services for oral care products are gaining traction, providing automatic replenishment options. The online segment offers a convenient and efficient way for consumers to access a wide variety of oral care products and is expected to continue its robust growth.

 

Major companies operating in United States Oral Care market are:

  • The Procter & Gamble Company
  • Unilever Inc.
  • Colgate-Palmolive Company
  • Glaxo Smith Kline LLC
  • Johnson & Johnson Consumer Inc.
  • Chruch & Dwight  Co.
  • LG Corporation
  • Lion Corporation
  • Koninklijke Philips N.V.
  • Henkel AG & Co. KgaA

 

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“ Oral care in the United States faces a unique blend of opportunities and challenges. The market is witnessing robust growth, with a surge in the popularity of oral health products, particularly mouthwash and an increasing preference for online retail. At the same time, several key challenges persist, including limited access to dental care, disparities in oral health outcomes, inadequate preventive education, and the rising costs of dental services. The industry is evolving with a focus on teledentistry, personalized and preventive care, technological advancements, and sustainability. Ensuring equitable and affordable oral healthcare remains a priority, as it plays a crucial role in overall well-being.” said Mr. Karan Chechi, Research Director with TechSci Research, a research-based management consulting firm.

United States Oral Care Market By Product (Toothpaste, Toothbrush, Mouth Wash, Dental Accessories/Ancillaries), By Sales Channel (Hypermarket/Supermarket, Departmental Stores, Retail Pharmacies, Dental Dispensaries, Online, Others) By Region, By Competition Forecast & Opportunities, 2018-2028F, has evaluated the future growth potential of United States Oral Care market and provides statistics & information on market size, structure and future market growth. The report intends to provide cutting-edge market intelligence and help decision-makers make sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges, and opportunities in United States Oral Care market.

 

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