Middle East & Africa Ultra High-Performance (UHP) Tyre Market to Grow with a CAGR of 3.12% through 2030
Rising demand for sports and luxury vehicles, increasing consumer
preference for superior grip and speed-rated tyres, and growing adoption of
premium tyres in the replacement segment are the factors driving the market in
the forecast period 2026–2030.
According to TechSci Research report, “Middle East & Africa Ultra
High-Performance (UHP) Tyre Market – Industry Size, Share, Trends, Opportunity,
and Forecast, 2020-2030F”, The Middle East & Africa Ultra
High-Performance (UHP) Tyre Market was valued at USD 638.02 Million in 2024 and
is expected to reach USD 767.18 Million by 2030 with a CAGR of 3.12% during the
forecast period.
The Middle East and Africa Ultra High-Performance (UHP) tyre market is
gaining traction as automotive preferences evolve toward enhanced driving
dynamics, efficiency, and aesthetics. This momentum is being fueled by rising
urbanization and the expansion of well-developed road infrastructure, which
enables high-speed driving and encourages the adoption of performance-optimized
tyres. The market is also seeing a lift from changing consumer demographics,
particularly the growing segment of younger drivers who prioritize sportier
looks and responsive vehicle handling. Increasing access to vehicle financing
and lease programs is driving the purchase of mid to high-tier vehicles that
often come factory-fitted with UHP tyres.
Another contributing factor is the rising demand for low-profile tyres
paired with larger alloy wheels, which offer both visual appeal and improved
road feedback. Automotive manufacturers are intensifying collaboration with
tyre brands to co-develop vehicle-specific UHP tyres, further elevating
original equipment demand. In parallel, the tuning and customization industry
continues to influence the replacement tyre market, as customers seek upgrades
that enhance both performance and design. Increased focus on fuel economy and
rolling resistance by performance tyre makers is helping bridge the gap between
aggressive handling and everyday practicality. These combined shifts in
lifestyle, design preferences, and consumer expectations are shaping a new
growth phase for the UHP tyre market in the region.
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in-depth TOC on "Middle East & Africa Ultra High-Performance(UHP) Tyre Market"
Middle
East & Africa Ultra High-Performance (UHP) Tyre Market Is Segmented by Vehicle
Type, Demand Category, and Country.
In 2024, the replacement
segment led growth in the Middle East & Africa UHP tyre market,
significantly outpacing the OEM category. As the region’s vehicle fleet
matured, more consumers sought tyre replacements that not only restored but
enhanced vehicle performance. Enthusiasts and daily drivers alike upgraded to
ultra high-performance tyres to achieve better grip, reduced braking distances,
and improved driving control. The rise of personalized driving experiences and
the popularity of tuning and styling modifications further increased
aftermarket demand. The availability of a wider range of UHP tyres through
e-commerce platforms, independent workshops, and branded retail channels made
it easier for consumers to select high-performance options tailored to their
vehicle and driving habits. Flexible payment options and promotional campaigns
also helped encourage quicker replacement cycles among performance-conscious
users.
Among the key regional
markets, the United Arab Emirates recorded the fastest growth in UHP tyre
demand in 2024. The country’s expanding luxury vehicle base, supported by
high-income consumers and a performance-oriented car culture, played a crucial
role in accelerating demand. The growing presence of electric vehicles, which
often require UHP tyres to support instant torque and high-speed capabilities,
also fueled this trend. Continuous investment in urban infrastructure and road
quality encouraged drivers to choose tyres that could match high-speed
conditions. A well-established automotive service network and rising consumer
awareness about tyre performance further propelled UHP tyre uptake in the UAE
market.
Major Market
Players Operating in Middle East & Africa Ultra High-Performance (UHP) Tyre
Market Are:
- Bridgestone
Corporation
- Michelin
Group
- The
Goodyear Tyres & Rubber Company
- Continental
AG
- Pirelli
& C. S.p.A.
- Yokohama
Rubber Company, Limited
- Hankook
Tyres & Technology Co., Ltd.
- Kumho
Tyres Co., Inc.
- Sumitomo
Rubber Industries, Ltd.
- Toyo
Tyres Corporation
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“The Middle East & Africa
ultra high-performance tyre market is evolving rapidly as drivers here are no
longer just focused on getting from point A to B—they’re looking for a more
responsive, controlled, and enjoyable driving experience. We’re seeing a
noticeable shift, especially in the replacement segment, where more consumers
are upgrading to high-spec tyres to match their performance vehicles or simply
to enhance safety and aesthetics. What’s really interesting is how this trend
is being driven by a mix of factors—from growing customization culture to
rising awareness about how tyres can truly impact handling and braking.
Countries like the UAE are setting the pace, blending luxury car ownership, EV
adoption, and top-notch road infrastructure to create an ideal environment for
UHP tyre demand to thrive.”, said Mr. Karan Chechi, Research Director of
TechSci Research, a research-based global management consulting firm.
“Middle East & Africa Ultra
High-Performance (UHP) Tyre Market – Size, Share, Trends, Opportunity, and
Forecast, Segmented By Vehicle Type (Passenger Car, Two-wheeler), By Demand
Category (OEM, Replacement), By Competition, 2020-2030F”, assesses the market's future
growth potential and provides data on market size, trends, and forecasts. It
aims to offer comprehensive market insights, helping decision-makers make
informed investment choices. The report also highlights emerging trends, key
drivers, challenges, and opportunities in the Middle East & Africa Ultra
High-Performance (UHP) Tyre Market.
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