Mitsubishi Electric plans to open air conditioner plant in Turkey
Turkey: Mitsubishi Electric, one of the biggest
air conditioner manufacturers in the world, announced its plans to manufacture
household air conditioning units in Manisa, Turkey for the European market. The
company plans to open the facility by January 2018. The facility would be a two-story
building and would have around 40,000 sq. meters of floor space. It will
develop air conditioners for the European and Turkish markets and would have a
capacity to produce around 500,000 units a year. Earlier on 14th
April, the company announced that it would establish a new company in the
country named Mitsubishi Electric Turkey Klima Sistemleri Üretim Anonim Şirketi
to sell its products in the country which would play a key role in Mitsubishi
Electric’s global strategy for its air conditioning and refrigeration-systems
business in the European market
According
to TechSci Research, the company’s plans to open its manufacturing unit in
Turkey will significantly improve its supply chain in the European market.
Earlier, the company used to ship its air conditioners from Thailand. Also, the
increasing demand for air conditioners in Turkey will also help the company to
increase its market presence in the country.
According
to recent report published by TechSci
Research, “Global
Air Conditioners Market Forecast & Opportunities, 2020”, global air conditioner market is
projected to grow at a CAGR of 8.5% during 2015-20. In addition to the
residential segment, growing hospitality and tourism sectors are contributing
significantly towards rising demand for air conditioners across the globe.
Introduction of energy-efficient air conditioners and air conditioners with
in-built air purifiers is expected to boost air conditioner sales in the coming
years. Split air conditioners dominated the global air conditioners market over
window air conditioners, and this trend is expected to continue during the
forecast period.