United States Beauty Devices Market By Type (Hair Removal, Hair Care, Skin Care and Others (Lip Plumper & Eyelash curler & eyebrows trimmer etc.)), By Application (Individual Vs. Professional), By Price Range (High, Medium, Low), By Distribution Channel (Exclusive Stores, Hypermarkets/Supermarkets, Multi-Branded Stores, Online and Others (Local Shops, Direct Sales, etc.)), By Region, Competition, Forecast & Opportunities, 2017-2027

The United States beauty device market is anticipated to grow at CAGR of 10%, in the forecast period. In the United States, consumers continue to place a high priority on skincare. The US media and entertainment industries actively support the use of beauty products to boost the appearance of celebrities and other concerned personnel.

The US aging population has significantly increased, which has prompted the market for beauty devices to expand. The dangers of obesity and the effects brought on by the buildup of cellulite have also compelled people to use specialized cosmetic and beauty tools.

The US media & entertainment sector's increasing use of beauty devices to enhance one's appearance and the prevalence of skin diseases are expected to fuel market expansion. The development of the US market for beauty devices has been influenced by popular trends that restrict body-shaming behaviors.

The use of at-home LED treatment equipment has grown in the US beauty devices market in order to address age-related skin issues by preventing acne and enhancing collagen production. The primary factors fueling the growth of the US market for beauty devices are the increasing prevalence of skin issues and the increasing number of cases of hormone imbalance. A rise in the number of elderly persons is also associated with an increase in skin problems. Therefore, all these factors fuel the United States beauty devices market during the forecast period.

However, the widespread use of these devices has led to instances of unintended skin damage and additional dermal consequences, which can hamper the growth of the beauty devices market. The growth of the US market for beauty devices is also being hampered by the absence of insurance or other financial reimbursements for medical procedures involving beauty devices and the rising popularity of alternative beauty products. Additionally, the devices in the US market are expensive, which limits the expansion of the United States beauty devices industry during the forecast period. The cost of these beauty devices is rising due to increased R&D activity and the creation of technologically advanced and hand-held gadgets. The cost of these devices has been the primary challenge for market participants, as these players must ensure maximum profit without compromising the affordability of these devices.

New Product Launches Aids Market Growth

Manufactures are launching new products with new technology in order to provide convenience to the consumers which fuels the beauty tech market in United States. For instance, intense Pulsed Light (IPL) hair removal devices from Ulike, a well-known brand in the hair removal industry, have entered the US market. The Ulike Sapphire Air Series, which includes the Air+ and Air, is available for purchase online from Amazon and Ulike's official website. It is equipped with medical-grade diamond sapphire ice-cooling hair removal technology. In order to give users silky smooth, hair-free skin, IPL technology employs multi-spectrum lights that transform light energy into heat energy, which in turn destroys the dermal papilla and hair follicles' source of nutrients. The Ulike Sapphire Air Series, which has a flat head and varies in Sapphire grading depending on the model, can be easily pressed onto skin, increasing effectiveness and more effectively targeting unwanted hair without causing irritation or pain. The Ulike Sapphire Air Series has up to five energy levels and can be used on the face, underarms, bikini line, arms, and legs. It delivers an IPL treatment that is cool and comfortable and produces results that are professional in nature in just four weeks. Therefore, new launches of products is also boosting the demand for beauty technology device in United States.

Rising Skin Related Issues Fuels Market Growth

The United States beauty devices market has seen significant growth in recent years, fueled in part by the rising demand for skin-related treatments. The beauty devices market includes a wide range of products such as cleansing brushes, hair removal devices, light therapy devices, and anti-aging devices, among others. Many of these products claim to improve the appearance of the skin and address various skin-related issues. Rising skin-related issues such as wrinkles, dark circles, acne, and pigmentation, etc are other reasons for the growing demand for beauty devices in United States. Beauty devices that claim to improve these issues have become increasingly popular in recent years, with a growing number of people turning to at-home treatments rather than seeking professional help. In the upcoming years, the US market for beauty devices is anticipated to be driven by the introduction of novel and innovative products that have been helping clinicians, dermatologists, and aestheticians treat skin conditions, enhance skin textures, and lessen the signs of aging. For instance, TheraFace Pro by Therabody uses gentle vibrations to ease jaw clenching and facial muscle pain. One can also experiment with a variety of attachments, such as the firming microcurrent or the acne-clearing LED light therapy. Also, The Red-Light Therapy Advanced Skincare Wand from SolaWave helps to lessen the visibility of wrinkles, fine lines, and dark circles. And three treatment options are available with the Dr. Dennis Gross Skincare DRx SpectraLite FaceWare Pro: red LED (light-emitting-diodes) lights to penetrate the skin's dermis and stimulate collagen production; blue LED lights to kill acne-causing bacteria and lessen the appearance of fine lines, discoloration, and inflammation; and a combination of red and blue for all of the aforementioned advantages simultaneously. It works in just three minutes. Hence, all these type of luxury products will fuel the luxury beauty device market in United States. In summary, skin-related issues are a common concern among many individuals, and the rising demand for at-home treatments has fueled the growth of the United States beauty devices market. However, it's important to exercise caution and seek professional advice before trying any new treatment or device.

Rising Consumer Expenditure on Hair Care Products

The rising consumer expenditure on hair care products, coupled with the increasing demand for at-home hair care devices, has fueled the growth of the beauty devices market. Hair care devices such as hair straighteners, curling irons, hair dryers, and hair removal devices have become increasingly popular among consumers who want to achieve salon-quality hair styling results at home. The availability and affordability of hair care products are exerting an increasing pull on the market and influencing consumers' increased spending habits. Additionally, the market has seen a rise in millennials who have dandruff and hair problems like hair loss. Products with dropper packaging are available for precise dosing and application, such as treatment oils that prevent hair loss, add shine, and reduce frizz. For instance, The Breo Portable Mini Scalp Massager is wireless, waterproof, and has soft silicone massaging fingers that simulate the type of deep friction massage user might experience. Also, Ikeepi Electric Scalp Massager ensures that there are no hand cramps while being used, which is important as user tend to get tired easily. It consists of two vibration modes, and every ten minutes, the device automatically turns off due to the auto-off feature. In addition, the growing awareness of the importance of hair health and the increasing prevalence of hair-related issues such as hair loss and thinning hair have also contributed to the demand for hair care devices. Consumers are looking for innovative solutions to address these issues, and beauty devices such as laser hair growth devices and scalp massagers are gaining popularity. However, as with any beauty device or product, it's important to exercise caution and seek professional advice before trying any new treatment or device. Consulting with a hair care professional or dermatologist can help ensure that you choose the best product or device for their hair type and address any underlying hair health concerns.

In summary, the rising consumer expenditure on hair care products, coupled with the increasing demand for at-home hair care devices, has fueled the growth of the United States beauty devices market. Hair care devices have become increasingly popular among consumers looking for innovative solutions to address hair health issues and achieve salon-quality hair styling results at home.

Download Free Sample Report

Market Segmentation

United States Beauty Devices Market is segmented into type, application, price range, distribution channel, region, and company. Based on type, the market is segmented into hair removal, hair care, skin care and others (lip plumper & eyelash curler & eyebrows trimmer etc.). Based on application, the market is segmented into individual vs. professional. Based on distribution channels, the market is segmented into exclusive stores, hypermarkets/supermarkets, multi-branded stores, online and others (local shops, direct sales, etc.).

Market Players

Panasonic Corporation of North America, The Procter & Gamble Company, Dyson Inc., Spectrum Brands Holdings, Inc., Conair LLC, Beurer North America, L.P., L'Oreal Usa, Inc., Groupe SEB USA Inc, Philips Electronics North America Corp. and TRIA Beauty are the major market players in United States Beauty Devices market.

Report Scope:

In this report, United States beauty devices market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

• United States Beauty Devices Market, By Type:
• Hair Removal
• Hair Care
• Skin Care
• Others
• United States Beauty Devices Market, By Application:
• Individual
• Professional
• United States Beauty Devices Market, By Price Range:
• High
• Medium
• Low
• United States Beauty Devices Market, By Distribution Channel:
• Exclusive Stores
• Hypermarkets/Supermarkets
• Multi-Branded Stores
• Online
• Others
• United States Beauty Devices Market, By Region:
• South
• West
• Mid-West
• North-East

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in United States beauty devices market.

Available Customizations:

With the given market data, TechSci Research offers customizations according to a company’s specific needs. The following customization options are available for the report:

Company Information

• Detailed analysis and profiling of additional market players (up to five).

United States Beauty Devices Market is an upcoming report to be released soon. If you wish an early delivery of this report or want to confirm the date of release, please contact us at [email protected]