Turkey's pet food market is expected to
grow at an impressive pace during the forecast period. Pet food is defined as
food that has been specially prepared and is meant to be consumed by animals.
Premiumization has compelled Turkish pet food producers to streamline their
production procedures and source high-quality ingredients. To enhance their
product offerings, they put a lot of emphasis on touch-based packaging.
Companies are also investing more in research and development in cellular
agriculture technologies to introduce animal proteins in dog and cat food. As
of 2022, there were 1.2 million dogs and 4.1 million cats in Turkey, according
to the European Pet Food Industry Federation (FEDIAF) data. Spending on
nutritious pet food has increased due to rising health concerns among pet
owners. Customers want particular pet foods. This is boosting Turkey's
production of pet food. Consumers are now able to spot various allergies and
intolerances in their pets.
Turkish Pet Food Manufacturer Expands
Exports Fuels the Market Growth
Pet food manufacturers expand their
exports to increase their sales and revenue, which fuels the pet food market of
Turkey. For instance, Turkish pet food
producer Hermos Pet Food announced opening a new production facility and
doubling its output capacity in response to rising demand for its goods in
numerous foreign markets. The producer's plans for growth are a part of a more
significant trend, as many Turkish pet food producers anticipated increased
export sales in 2020. According to data gathered by regional news agency
Anadolu Agency, the nation's cat and dog food exports reached a total of
US$176.2 million last year, an increase of 11.8% over 2019.
Rising Pet Ownership Aids the Market
Growth
One of the key factors driving the
market growth is the rising pet ownership rate globally, particularly in
developing nations such as Turkey. Pet owners are more likely to choose
wholesome, high-quality food for their pets due to the trend of pet humanization
their animals due to the trend toward treating pets as human beings, further
accelerating market growth. Additionally, consumers are encouraged to spend
money on organic products to maintain the health of their pets. However,
another growth-promoting factor for the Turkish pet food market is the easy
availability of goods in various price ranges.
Companies Expanding Their Presence Fuels
the Market Growth
Turkish pet manufacturers expand their
presence to expand their sales, revenue, and the business which drives the pet
food market in Turkey. For instance, one of the group companies of the OyakFood
Agriculture Livestock Sector, HEKTA, is building a pet food manufacturing plant
in Balikesir with a 50 thousand tonne annual capacity. The company has begun to
work toward establishing the facility in Balikesir and continues to make
significant investments and partnerships in the expanding pet food and pet care
products market in Turkey and around the world.
High Value-added Taxes Restrict the Market
Growth
In December 2021, animal lovers were
forced to request Turkish authorities for discounts on essential goods due to
increased animal food prices and the high value-added tax. Animal lovers have
been forced to take action due to rising pet food costs brought on by currency
fluctuations that caused the lira to drop sharply and the imposition of an 18%
value-added tax because it was regarded as a luxury good. In Turkish culture,
caring for needy animals is ingrained, and many people help care for stray dogs
and cats in their neighborhoods by purchasing pet food from pet stores or
receiving it from their local government.
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Market Segmentation
Turkey pet food
market is segmented based on pet type,
food type, distribution channel, region, and company. Based on pet type,
the market is segmented into dog, cat, fish and others. Based on food type, the
market is segmented into dry, wet, and others. Based on distribution channels,
the market is segmented into supermarkets/hypermarkets, pet specialty shops,
veterinary, and online. Based on region, the market is segmented into Marmara,
Central Anatolia, Mediterranean, Aegean, Southeastern Anatolia, Black Sea, and Eastern
Anatolia.
Market Players
Abalioğlu Yem Soya
Ve Tekstil Sanayi A.Ş., Matlı Yem Sanayi ve Ticaret A.Ş., Tarım Kredi Yem San.
Ve Tic. A.Ş, Ofis Yem Gıda Sanayi Ticaret A.Ş., Akyem A.Ş., Çağatay Evcil
Hayvan Mamaları ve Yem Ürünleri San. and Tic. A.S., Hermos Gida LTD. STI., Tropikal
Bahçe ve Evcil Hayvan Ürünleri A.Ş., Makrovit Hayvan Besleme Teknolojileri
Sanayi ve Ticaret A.Ş., Hektas Ticaret Türk A.Ş. are the major market players in the Turkey pet food market.
Attribute
|
Details
|
Base Year
|
2021
|
Historic
Data
|
2017 – 2020
|
Estimated
Year
|
2022
|
Forecast
Period
|
2023 – 2027
|
Quantitative
Units
|
Revenue in USD
Million, and CAGR for 2017-2021 and 2022-2027
|
Report Coverage
|
Revenue forecast, company
share, competitive landscape, growth factors, and trends
|
Segments Covered
|
·
Pet Type
·
Food Type
·
Distribution Channel
·
Region
|
Regional
scope
|
Marmara,
Central Anatolia, Mediterranean, Aegean, Southeastern Anatolia, Black Sea,
Eastern Anatolia
|
Key
companies profiled
|
Abalioğlu Yem Soya Ve Tekstil Sanayi A.Ş., Matlı
Yem Sanayi ve Ticaret A.Ş., Tarım Kredi Yem San. Ve Tic. A.Ş, Ofis Yem Gıda
Sanayi Ticaret A.Ş., Akyem A.Ş., Çağatay Evcil Hayvan Mamaları ve Yem
Ürünleri San. and Tic. A.S., Hermos Gida LTD. STI., Tropikal Bahçe ve Evcil
Hayvan Ürünleri A.Ş., Makrovit Hayvan Besleme Teknolojileri Sanayi ve Ticaret
A.Ş., Hektas Ticaret Türk A.Ş. etc.
|
Customization
scope
|
10% free report
customization with purchase. Addition or alteration to country, regional
& segment scope.
|
Pricing and
purchase options
|
Avail
customized purchase options to meet your exact research needs. Explore purchase options
|
Delivery
Format
|
PDF and Excel through Email (We can also provide the editable
version of the report in PPT/Word format on special request)
|
Report Scope:
In this report, Turkey pet food market
has been segmented into the following categories, in addition to the industry
trends which have also been detailed below:
- Turkey Pet Food Market, By Pet Type:
·
Turkey Pet Food Market, By Food Type:
- Turkey Pet Food Market, By Distribution Channel:
- Supermarkets/Hypermarkets
- Pet Specialty Shop
- Veterinary Clinics
- Online
- Turkey Pet Food Market, By Region:
- Marmara
- Central Anatolia
- Mediterranean
- Aegean
- Southeastern Anatolia
- Black Sea
- Eastern Anatolia
Competitive Landscape
Company Profiles: Detailed analysis of the major
companies present in Turkey pet food market.
Available
Customizations:
With
the given market data, TechSci Research offers customizations according to a company’s
specific needs. The following customization options are available for the
report:
Company
Information
- Detailed analysis and profiling of additional
market players (up to five).
Turkey Pet Food Market is
an upcoming report to be released soon. If you wish an early delivery of this
report or want to confirm the date of release, please contact us at [email protected]