Saudi Arabia cosmetics market is expected
to grow at a steady rate during the forecast period. An increase in the number
of users who are self-aware about their appearance is the major driver for the growth
of cosmetics market in Saudi Arabia. Growing market demand for organized
retailer channels due to the adoption of brand marketing strategies by major
players is aiding the Saudi Arabia cosmetics market’s growth.
Also, the
introduction of male grooming cosmetics line to widen the consumer base and
increase the sale of cosmetics products is influencing the Saudi Arabia
cosmetics market. The residents of Saudi Arabia are actively purchasing
cosmetics products to satisfy the beauty standards and enhance their appearance.
Saudi Arabia consists of a major youth population who are indulging in the
purchase for cosmetics and creating a potential rise for new business
opportunities and surge in the existing market.
A rise in disposable income
among the residents of the country is raising the affordability of consumers to
buy cosmetics products. Also, there is a rise in demand for fragrance and cosmetics
products from the youth which is leading to a larger consumption pattern for
cosmetics in Saudi Arabia. Consumers are increasingly becoming aware of several
benefits offered by a wide range of cosmetics products which are made from
natural, herbal and halal products. This is boosting the demand for cosmetic products
in Saudi Arabia.
Saudi Arabia cosmetics market is
segmented into category, distribution channel, region,
and company. Based on distribution channel, the market is further divided
into general stores, supermarket/hyper market, specialty stores, online sales
channel, and others. Online sales channel is expected to hold major market
share in Saudi Arabia due to lucrative offers and discounts offered. Also, the
convenience of shopping from the comfort of homes and the traveling time
utilized in completing other tasks is fueling the online sales channel in the Saudi
Arabia cosmetics market.
The major players operating in the Saudi
Arabia cosmetics market are Arabian Oud, L'Oréal KSA, Oriflame
Saudi Arabia, Unilever Arabia, Procter & Gamble Saudi Arabia, Avon Beauty
Arabia, Sephora Saudi Arabia, Shiseido KSA, Dior Beauty KSA, The Estée
Lauder Companies Inc, among others. Major companies are developing innovative
products and launching them to stay competitive in the market. Other
competitive strategies include mergers & acquisitions and new service
developments.
Objective of the Study:
- To analyze the historical growth in the market size of the Saudi
Arabia cosmetics market from 2017 to 2021.
- To estimate and forecast the market size of the Saudi Arabia cosmetics
market from 2022 to 2027 and growth rate until t2027.
- To classify and forecast the Saudi Arabia cosmetics market based on
category, distribution channel, region, and company.
- To identify the dominant region or segment in the Saudi Arabia cosmetics
market.
- To identify drivers and challenges for the Saudi Arabia cosmetics market.
- To examine competitive developments such as expansions, new product
launches, mergers & acquisitions, etc., in the Saudi Arabia cosmetics market.
- To identify and analyze the profile of leading players operating in
the Saudi Arabia cosmetics market.
- To identify key sustainable strategies adopted by market players in
the Saudi Arabia cosmetics market.
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TechSci Research performed both primary as well as exhaustive
secondary research for this study. Initially, TechSci Research sourced a list
of manufacturers across the globe. Subsequently, TechSci Research conducted
primary research surveys with the identified companies. While interviewing, the
respondents were also enquired about their competitors. Through this technique,
TechSci Research could include the manufacturers which could not be identified
due to the limitations of secondary research. TechSci Research analyzed the manufacturers,
distribution channels and presence of all major players across the globe.
TechSci
Research calculated the market size of Saudi Arabia Cosmetics market using a bottom-up approach, wherein data for various end-user segments
was recorded and forecast for the future years. TechSci Research sourced these
values from the industry experts and company representatives and externally
validated them by analyzing historical data of these product types and
applications for getting an appropriate, overall market size. Various secondary
sources such as company websites, news articles, press releases, company annual
reports, investor presentations and financial reports were also studied by
TechSci Research.
Key Target Audience:
- Cosmetics manufacturing companies
- Market research and consulting firms
- Government bodies such as regulating
authorities and policy makers
- Organizations, forums, and alliances related to
cosmetics market
The study is useful in providing answers to several critical
questions that are important for the industry stakeholders such as manufacturers,
suppliers and partners, end users, etc., besides allowing them in strategizing
investments and capitalizing on market opportunities.
|
Attribute
|
Details
|
|
Base
Year
|
2021
|
|
Historical
Years
|
2017 –
2020
|
|
Estimated
Year
|
2022E
|
|
Forecast
Period
|
2023F –
2027F
|
|
Quantitative
Units
|
Revenue in
USD Million and CAGR for 2017-2021 and 2022E-2027F
|
|
Report
Coverage
|
Revenue
forecast, company share, competitive landscape, growth factors, and trends
|
|
Segments
Covered | - Category
- Distribution Channel
|
|
Region
Scope
|
Western
Region, Northern & Central Region, Eastern Region and Southern Region
|
|
Key
Companies Profiled
|
Arabian Oud,
L'Oréal KSA, Oriflame Saudi Arabia, Unilever Arabia, Procter & Gamble
Saudi Arabia, Avon Beauty Arabia, Sephora Saudi Arabia, Shiseido KSA, Dior
Beauty KSA, The Estée Lauder Companies Inc.
|
|
Customization
Scope
|
10% free
report customization with purchase. Addition or alteration to regional &
segment scope.
|
|
Pricing
and Purchase Options
|
Avail
customized purchase options to meet your exact research needs. Explore purchase options
|
|
Delivery
Format
|
PDF and Excel through Email (We can also
provide the editable version of the report in PPT/Word format on special request)
|
Report Scope:
In this report, the Saudi Arabia cosmetics
market has been segmented into the following categories, in addition to
the industry trends which have also been detailed below:
- Saudi Arabia Cosmetics Market, By Category:
- Body
Care
- Hair
Care
- Color
Cosmetics
- Men's
Grooming
- Fragrances
- Others
- Talcum
Powder
- Face
Powder
- Hair
Removal Creams
- Saudi Arabia Cosmetics Market, By Distribution Channel:
- General
Stores
- Supermarket/Hyper
Market
- Specialty
Stores
- Online
Sales Channel
- Others
- Convenience
Store
- Departmental
Store
- Saudi Arabia Cosmetics Market, By Region:
- Western
Region
- Northern
& Central Region
- Eastern
Region
- Southern
Region
Competitive
Landscape
Company Profiles: Detailed analysis of the major
companies present in Saudi Arabia cosmetics market.
Available Customizations:
With the given market data, TechSci Research offers
customizations according to a company’s specific needs. The following
customization options are available for the report:
Company Information
Detailed analysis and
profiling of additional market players (up to five).Saudi Arabia Cosmetics Market is an upcoming report to be released soon.
If you wish an early delivery of this report or want to confirm the date of
release, please contact us at [email protected]