Pet Grooming Products Market – Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Pet Type (Dogs, Cats, Horses, and Others (Rabbits, Birds, etc.), By Product (Shampoo & Conditioner, Clippers & Scissors, Brushes & Combs, Blades, Others (Dental Care Tools, Dryers, etc.)), By Distribution Channel (Grooming Service Providers, Supermarkets, E-Commerce, Pet Specialty Stores and Others (Veterinary Clinics, Direct Sales, etc.)) By Region, Competition 2021-2031F

Forecast Period	2027-2031
Market Size (2025)	USD 15.32 Billion
CAGR (2026-2031)	6.39%
Fastest Growing Segment	Shampoo & Conditioner
Largest Market	North America
Market Size (2031)	USD 22.22 Billion

Market Overview

The Global Pet Grooming Products Market is projected to grow from USD 15.32 Billion in 2025 to USD 22.22 Billion by 2031 at a 6.39% CAGR. Pet grooming products encompass a specialized range of hygiene and aesthetic tools, including shampoos, conditioners, clippers, and brushes, designed to maintain the physical appearance and well-being of companion animals. The Global Pet Grooming Products Market is primarily supported by the humanization of pets, a driver where owners view animals as integral family members requiring high standards of care. This cultural shift necessitates consistent investment in maintenance routines, directly boosting demand for professional-grade supplies. According to the American Pet Products Association, in 2024, the services category, which prominently includes grooming and boarding, generated $13.0 billion in sales within the United States, reflecting this sustained consumer commitment to pet care.

However, a significant challenge impeding market expansion is the increasing prevalence of skin allergies and sensitivities in pets caused by harsh chemicals in synthetic formulations. This health concern creates a barrier to growth as it forces manufacturers to navigate complex safety regulations and reformulate established product lines. Consequently, the fear of adverse reactions can deter owners from purchasing conventional grooming items, necessitating costly transparency measures that may stifle broader market reach for mass-market brands.

Key Market Drivers

Rising Global Pet Ownership and Adoption Rates serve as a fundamental engine for market volume, as the expanding pet population naturally correlates with increased consumption of hygiene and maintenance supplies. This growth extends beyond mere numbers; it reflects a deepening cultural bond where owners prioritize the physical well-being of their animals, necessitating regular grooming to prevent health issues such as skin infections or matting. This expansion provides a stable, widening customer base for manufacturers of shampoos, brushes, and specialized grooming tools. The scale of this consumer commitment is evident in major markets; according to the American Pet Products Association, March 2025, in the '2025 State of the Industry Report', 94 million U.S. households now own at least one pet, creating a vast and recurring addressable market for grooming staples.

Simultaneously, the Expansion of E-commerce and Digital Retail Channels is reshaping how these products are discovered and purchased, offering unparalleled convenience and access to specialized inventory that physical stores often lack. Digital platforms facilitate recurring revenue through subscription models, allowing brands to secure long-term loyalty while educating consumers directly about product benefits. The sheer magnitude of this channel is illustrated by Chewy, Inc., which, according to their 'Fiscal Fourth Quarter and Full Year 2024 Financial Results' published in March 2025, reported net sales of $11.86 billion for the fiscal year, underscoring the dominance of online retail in the pet category. Furthermore, the effectiveness of automated purchasing models is highlighted by Pets at Home Group Plc, May 2025, which noted in its 'FY25 Preliminary Results' that subscription revenues grew by 30%, validating the growing consumer preference for the digital replenishment of essential care products.

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Key Market Challenges

The increasing prevalence of skin allergies and sensitivities in pets caused by harsh chemicals in synthetic formulations creates a formidable barrier to the growth of the global grooming products market. As awareness of these adverse reactions grows, pet owners are becoming increasingly cautious, often delaying or foregoing the purchase of conventional grooming items due to safety concerns. This hesitation forces manufacturers to divert significant capital toward the reformulation of established product lines and the implementation of rigorous testing protocols to ensure hypoallergenic properties. The financial burden of these compliance and transparency measures compresses profit margins and slows the speed at which companies can introduce new mass-market innovations, directly stifling the broader expansion of the sector.

Furthermore, the high incidence of dermatological issues fundamentally alters consumer behavior, driving a shift away from standard grooming supplies toward niche or veterinary-recommended alternatives. This trend significantly dampens the volume of sales for general grooming brands that cannot immediately guarantee "clean" formulations. The magnitude of this health challenge is underscored by industry data highlighting the frequency of such conditions. According to the American Animal Hospital Association, in 2024, skin allergies ranked as the number one most common medical condition affecting dogs, necessitating frequent veterinary intervention. This statistical reality reinforces the market's contraction as manufacturers struggle to overcome the widespread consumer fear regarding the potential physical harm caused by traditional grooming ingredients.

Key Market Trends

The Adoption of Sustainable and Plastic-Free Packaging Alternatives is fundamentally restructuring the market as manufacturers respond to mounting environmental scrutiny regarding single-use grooming waste. Beyond formulation safety, consumers are increasingly prioritizing circular economy principles, pressuring brands to eliminate virgin plastics from shampoo bottles, wipes, and tool casings in favor of post-consumer recycled (PCR) materials. This operational pivot is exemplified by major industry conglomerates initiating large-scale integration of recycled content to minimize the ecological footprint of pet care. According to Mars, Incorporated, July 2025, in the '2024 Sustainable in a Generation Report', the company successfully incorporated more than 14,000 metric tons of plastic PCR into its packaging portfolio in 2024, setting a benchmark for sustainability that is compelling competitors in the hygiene sector to accelerate their own eco-friendly transition strategies.

Simultaneously, the Development of Breed-Specific and Coat-Type Specialized Products is rapidly expanding to address the distinct grooming requirements of a diversifying pet population. While the market has historically been dog-centric, a demographic surge in feline ownership is forcing brands to engineer formulations and tools specifically designed for cat coat textures and behaviors, such as waterless foams and fine-tooth deshedders. This targeted innovation is driven by the realization that generic products fail to meet the needs of this growing segment. According to the American Pet Products Association, June 2025, in the '2024 Dog and Cat Report', cat ownership experienced a historic increase of 23% in 2024, a demographic shift that is directly incentivizing manufacturers to broaden their inventory with species-specific hygiene solutions to capture this widening addressable market.

Segmental Insights

The Shampoo and Conditioner segment is identified as the fastest growing category in the Global Pet Grooming Products Market due to an increasing focus on pet dermatological health. Owners are prioritizing medicated and organic formulations to treat specific skin conditions, allergies, and parasitic infections. This demand is further accelerated by the humanization of pets, prompting a shift toward premium products free from harsh chemicals. Manufacturers are capitalizing on this trend by developing botanical and therapeutic solutions that align with rigorous safety standards, ensuring this segment leads market expansion as hygiene practices evolve.

Regional Insights

North America holds the largest share of the Global Pet Grooming Products Market, supported by high pet ownership rates and significant disposable income. Insights from the American Pet Products Association (APPA) indicate that the cultural shift toward pet humanization drives consistent household spending on wellness and hygiene supplies. This demand encourages the consumption of premium, specialized products, ranging from organic shampoos to grooming tools. The region’s dominance is further secured by a highly developed retail ecosystem, which ensures widespread product accessibility and facilitates the rapid adoption of new market trends across the United States and Canada.

Recent Developments

• In February 2025, Chris Christensen Systems introduced the Big A Slicker Brush, a new addition to its renowned series of professional grooming tools. The brush was designed with specific pin placement and a unique cushion system to effectively manage difficult coats while ensuring animal comfort during the grooming process. This launch aimed to address the specific needs of professionals dealing with thick, double, or tangled fur, offering a tool that improved efficiency and finish without damaging the coat. The release reinforced the brand's position as a leader in high-end show dog equipment, responding to industry feedback for specialized coat management solutions.
• In July 2024, Wahl Clipper Corporation expanded its professional grooming portfolio with the launch of the KMC+ Cordless Clipper. The new device featured a durable brushless motor designed to run cooler and faster, offering a significant upgrade in speed and longevity compared to previous models. Engineered with a two-hour cordless run time and constant speed control, the clipper was built to handle dense and matted coats effectively without stalling. This development underscored the manufacturer's commitment to innovation in the animal grooming sector, providing professionals with ergonomic, efficient tools designed to reduce wrist fatigue during full-body clipping.
• In May 2024, Paul Mitchell entered the global pet care market by unveiling its first-ever collection of pet grooming products. The new line included shampoos, conditioners, and a no-rinse wash, all formulated with the same attention to quality as the brand's human hair care products. Key ingredients such as oatmeal and aloe were utilized to ensure the formulas were gentle and soothing for pets with sensitive skin. This strategic move marked the company's expansion into the pet industry, leveraging its established brand reputation in professional beauty to cater to pet owners seeking premium, salon-quality hygiene solutions for their animals.
• In April 2024, Andis Company launched its new ceramicEDGE Wide Blade Line, designed specifically to enhance the efficiency of professional animal groomers. The new blade series featured a specialized precision tooth pattern intended to improve hair feed and finish quality for various animals, including dogs, equines, and livestock. By incorporating ceramic technology, the blades were engineered to stay cooler longer than traditional steel counterparts, addressing a common challenge during prolonged grooming sessions. This product introduction aimed to increase productivity by allowing groomers to cover more surface area with each stroke, highlighting the company's focus on providing durable, high-performance tools for the industry.

Key Market Players

• Spectrum Brands Holdings, Inc.
• Earthwhile Endeavors, Inc.
• The Hartz Mountain Corporation
• Central Garden & Pet Company
• Warren Distribution, Inc.
• Petkin, Inc.
• Wahl Clipper Corporation
• Vetnique Labs LLC
• Groomer’s Choice, LLC
• Beaphar B.V.

By Pet Type	By Product	By Distribution Channel	By Region
Dogs Cats Horses Others (Rabbits Birds etc.)	Shampoo & Conditioner Clippers & Scissors Brushes & Combs Blades Others (Dental Care Tools Dryers etc.)	Grooming Service Providers Supermarkets E-Commerce Pet Specialty Stores Others (Veterinary Clinics Direct Sales etc.)	North America Europe Asia Pacific South America Middle East & Africa

Report Scope:

In this report, the Global Pet Grooming Products Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

• Pet Grooming Products Market, By Pet Type:

• Dogs
• Cats
• Horses
• Others (Rabbits
• Birds
• etc.)

• Pet Grooming Products Market, By Product:

• Shampoo & Conditioner
• Clippers & Scissors
• Brushes & Combs
• Blades
• Others (Dental Care Tools
• Dryers
• etc.)

• Pet Grooming Products Market, By Distribution Channel:

• Grooming Service Providers
• Supermarkets
• E-Commerce
• Pet Specialty Stores
• Others (Veterinary Clinics
• Direct Sales
• etc.)

• Pet Grooming Products Market, By Region:

• North America
• United States
• Canada
• Mexico
• Europe
• France
• United Kingdom
• Italy
• Germany
• Spain
• Asia Pacific
• China
• India
• Japan
• Australia
• South Korea
• South America
• Brazil
• Argentina
• Colombia
• Middle East & Africa
• South Africa
• Saudi Arabia
• UAE