North America Roofing Market By Product Type (Asphalt Shingles, Metal Roofs, Plastics, Concrete Tiles, Clay Tiles, Others), By Application (Residential, Commercial, Industrial), By End-Use (New Construction, Re-roofing), By Country, Competition, Forecast and Opportunities, 2020-2030F

Market Overview

The North America Roofing Market was valued at USD 26.43 Billion in 2024 and is expected to reach USD 33.05 Billion by 2030 with a CAGR of 3.80% during the forecast period. The North America Roofing Market refers to the industry involved in the production, distribution, and installation of roofing materials and systems used in residential, commercial, and industrial buildings. It encompasses various roofing materials such as asphalt shingles, metal roofing, wood shakes, slate, clay tiles, and synthetic options, each offering distinct advantages like durability, aesthetic appeal, and energy efficiency. The market is primarily driven by a steady demand in construction and renovation activities, particularly in the residential and commercial sectors. As the region experiences rapid urbanization and an expanding housing sector, roofing systems are essential for providing shelter, improving building aesthetics, and enhancing energy efficiency.

Growing environmental concerns and the need for energy-efficient solutions are fueling the adoption of cool roofs and green roofing systems, which further accelerates the market’s growth. The rise in extreme weather conditions due to climate change also drives demand for durable and weather-resistant roofing materials, contributing to increased market consumption. The rise of sustainable building practices and regulatory mandates encouraging energy-efficient roofing is spurring technological innovation, leading to the development of advanced roofing materials such as solar-integrated roofing solutions and eco-friendly products. The market is also benefiting from the increasing trend of roof replacements or re-roofing activities as buildings age and require upgrades or repairs, especially in areas with harsh climates.

The expansion of the commercial real estate sector, the construction of infrastructure projects, and the ongoing demand for residential housing contribute significantly to the market’s overall growth. With these factors, the North America Roofing Market is expected to witness consistent growth in the coming years, driven by technological advancements, a strong construction pipeline, and the growing emphasis on energy-efficient and climate-resilient roofing solutions.

Key Market Drivers

Growth in Residential Construction and Renovation Activities

The North America Roofing Market is significantly driven by the ongoing growth in residential construction and renovation activities. As the demand for new homes continues to rise, coupled with a robust housing market, the need for quality roofing materials and services becomes increasingly important. This growth is particularly evident in suburban and urban areas, where homebuilders and contractors are focusing on enhancing residential infrastructure. Renovation projects also contribute substantially to this demand, as aging homes require roof repairs or complete replacements. As a result, homeowners are increasingly opting for durable, energy-efficient, and aesthetically appealing roofing systems to improve the longevity and value of their properties. The ongoing trend of remodeling and home upgrades has created a continuous demand for advanced roofing materials. With population growth, especially in regions such as Texas, Florida, and California, the residential sector is expected to remain a significant driver in the roofing market for the foreseeable future. In 2023, approximately 1.5 million new residential units were constructed in North America, leading to a 5% increase in roofing material demand for new construction.

Rising Adoption of Energy-Efficient Roofing Solutions

The rising adoption of energy-efficient roofing solutions is another key driver for the North America Roofing Market. With growing awareness about climate change and energy consumption, homeowners, businesses, and governments are increasingly opting for roofing materials that provide better insulation, reduce heat absorption, and lower energy costs. Cool roofs, which reflect more sunlight and absorb less heat than conventional roofs, are gaining popularity as they help reduce the urban heat island effect and improve the energy efficiency of buildings. Solar-integrated roofing systems are seeing significant growth, offering energy generation capabilities along with roofing functionality. As energy-efficient buildings become more of a standard in construction, driven by regulatory policies and incentives, the demand for such advanced roofing technologies is likely to continue its upward trajectory. Homeowners and businesses are seeking cost-saving solutions through roofing materials that help in reducing air conditioning expenses, further fueling the growth of energy-efficient roofing systems. A study in 2022 revealed that cool roofs can reduce energy costs by up to 20% for commercial buildings and 10-15% for residential buildings, driving greater adoption of energy-efficient roofing systems.

Environmental and Sustainability Regulations

Environmental and sustainability regulations have become a significant driver of the North America Roofing Market. With stricter government policies at both federal and local levels aimed at reducing carbon footprints and enhancing the sustainability of buildings, the demand for eco-friendly roofing materials has seen a considerable increase. Governments are providing incentives for the installation of green roofs, cool roofs, and solar roofing systems, promoting the use of materials that are recyclable, energy-efficient, and have low environmental impact. As environmental standards become more stringent, roofing manufacturers are continuously innovating to offer products that meet these requirements while ensuring long-term durability and performance. The growing emphasis on LEED (Leadership in Energy and Environmental Design) certifications for buildings is also contributing to the increased preference for sustainable roofing systems. These regulations encourage businesses and property developers to adopt energy-efficient roofing solutions that comply with building codes and contribute to their environmental goals. According to the U.S. Green Building Council, approximately 38% of commercial buildings in North America are seeking LEED certification, increasing demand for sustainable roofing solutions.

Severe Weather Events and Climate Change Impact

Severe weather events and the growing impact of climate change are crucial drivers of the North America Roofing Market. With more frequent and intense weather events such as hurricanes, tornadoes, hailstorms, and heavy rainfall, there is an increasing demand for roofing systems that offer higher resilience and durability. Homeowners and businesses are seeking roofing solutions that can withstand extreme weather conditions, leading to an increase in the demand for advanced roofing materials such as impact-resistant shingles, metal roofing, and synthetic materials. As climate change accelerates, regions that are prone to harsh weather conditions, such as the Gulf Coast, Midwest, and parts of Canada, will continue to experience an increased need for reliable and durable roofing systems. Insurance companies are also pushing for better roofing systems that can withstand severe weather, further stimulating the market. Additionally, the rising focus on disaster preparedness is encouraging the use of high-performance roofing materials that provide protection and reduce the long-term cost of roof repairs due to weather damage. In 2023, damage from weather-related events resulted in over USD 16 billion in roofing repairs and replacements in North America, highlighting the increasing need for durable roofing solutions.

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Key Market Challenges

Volatility of Raw Material Prices

One of the significant challenges facing the North America Roofing Market is the volatility of raw material prices. Roofing materials, such as asphalt, metal, slate, and synthetic products, rely heavily on raw materials like petroleum, aluminum, and steel, all of which are subject to global market fluctuations. The pricing instability of these raw materials can disrupt manufacturing schedules, increase production costs, and ultimately impact the pricing of finished roofing products. For instance, asphalt prices can fluctuate significantly due to changes in crude oil prices, while metal roofing materials are sensitive to shifts in the global steel market. This volatility not only creates uncertainty for roofing manufacturers but also affects distributors, contractors, and ultimately, the consumers. As roofing companies often work on tight margins, sudden price hikes in raw materials can force them to raise prices, which could lead to reduced demand or loss of business to competitors.

Ongoing supply chain disruptions, such as those caused by geopolitical tensions or natural disasters, exacerbate these price fluctuations. Roofing companies must then factor in additional costs for transportation, storage, and procurement, further increasing the financial burden. The volatility of raw material prices requires manufacturers to find ways to hedge against such risks, either through long-term contracts or by diversifying their supply chains, but these strategies often come with their own set of challenges and expenses.

Skilled Labor Shortages

The shortage of skilled labor is another critical challenge confronting the North America Roofing Market. Roofing installation is a highly specialized job that requires technical knowledge, physical endurance, and experience with different types of roofing materials and systems. As the demand for roofing services grows, particularly in the wake of increasing construction and renovation activities, the roofing industry is facing a significant labor gap. This shortage of qualified roofing professionals has resulted in longer project timelines, higher labor costs, and, in some cases, compromised quality of installation. The issue is compounded by the aging workforce, as many skilled workers in the roofing industry are nearing retirement age, and there are fewer younger individuals entering the trade. The lack of apprenticeship programs, the perception of roofing as a less attractive career path, and the physical demands of the job have contributed to this skill gap. The roofing industry, like many other trades, faces stiff competition from other sectors that are also seeking skilled labor, such as the construction and manufacturing industries.

As a result, contractors and roofing companies are forced to compete for a limited pool of talent, further driving up wages and increasing operating costs. This labor shortage also presents a significant risk to safety, as undertrained workers may be more prone to accidents, potentially leading to costly liabilities and delays. Addressing this challenge will require significant investment in workforce development programs, incentives for training and apprenticeships, and broader industry efforts to promote the roofing trade as a viable and rewarding career option.

Stringent Regulatory and Compliance Requirements

Navigating through the increasingly stringent regulatory and compliance requirements poses a significant challenge for the North America Roofing Market. In recent years, governments at both federal and local levels have introduced numerous regulations aimed at improving the sustainability, energy efficiency, and safety of buildings, including their roofing systems. These regulations often require roofing companies to adopt new standards, such as cool roof technology, energy-efficient materials, and environmentally friendly disposal practices. Compliance with these evolving standards can be costly and time-consuming, especially for small- and medium-sized roofing companies that may lack the resources to keep up with frequent regulatory changes. For example, regulations related to the energy efficiency of roofing materials and the installation of solar roofing systems may require roofing manufacturers and contractors to invest in new technologies, certifications, and training programs to stay compliant.

There are specific building codes and standards that vary across regions, which adds complexity for companies that operate in multiple states or provinces. Roofing companies must also ensure they comply with occupational safety regulations, which cover worker protection during installation, as well as environmental standards related to roofing material disposal and recycling. Non-compliance with these regulations can lead to fines, project delays, and legal liabilities, damaging the reputation and financial stability of roofing companies. As climate change accelerates, governments may continue to introduce more rigorous regulations to mitigate environmental impact, pushing the roofing industry to adapt continuously. Keeping up with these regulatory requirements while maintaining profitability requires roofing companies to invest in compliance departments, legal counsel, and advanced technologies to ensure they meet all legal and environmental obligations without compromising their competitive edge.

Key Market Trends

Increased Adoption of Sustainable and Eco-Friendly Roofing Solutions

Sustainability has become a major trend in the North America Roofing Market, driven by growing consumer demand for eco-friendly building materials and increasing regulatory pressure to reduce carbon footprints. Roofing solutions that incorporate sustainable practices, such as cool roofing, green roofs, and solar-integrated roofing, are gaining widespread adoption across residential, commercial, and industrial sectors. Cool roofing systems, which reflect sunlight and reduce heat absorption, are particularly popular in urban areas to combat the urban heat island effect and enhance energy efficiency.

The growing awareness of environmental issues, including climate change, has prompted homeowners and businesses to seek roofing materials that are recyclable, energy-efficient, and made from sustainable resources. Solar roofing is also gaining traction, with advancements in photovoltaic technology allowing roofing systems to generate energy while serving their primary function. As a result, roofing companies are increasingly focusing on offering products that meet stringent environmental standards and sustainability certifications, such as Leadership in Energy and Environmental Design (LEED) and Energy Star. Governments and local authorities are also introducing incentives and rebates for installing energy-efficient roofs, further accelerating the adoption of green roofing solutions. This shift towards sustainability not only reduces energy consumption but also enhances the overall value of buildings, making eco-friendly roofing solutions a key trend in the market.

Growth of Solar Roofing Systems

One of the most prominent trends in the North America Roofing Market is the increasing integration of solar energy solutions into roofing systems. With the rising demand for renewable energy sources and government incentives aimed at promoting clean energy, solar roofing has gained significant popularity, particularly in residential and commercial sectors. Solar roofing involves the integration of photovoltaic panels directly into the roofing material, enabling buildings to generate their own electricity while still providing a protective covering. This trend is not only driven by environmental concerns but also by the long-term cost savings associated with solar energy. Homeowners and businesses are becoming more interested in reducing their dependency on traditional energy sources and lowering utility bills through solar energy.

The growing availability of financing options and subsidies for solar installation has made solar roofing more accessible to a broader range of consumers. Roofing companies are capitalizing on this trend by developing more aesthetically pleasing solar roofing products, such as solar shingles, which seamlessly blend into the roofline without the bulky appearance of traditional solar panels. As energy efficiency becomes a critical factor in building design and construction, the demand for solar roofing systems is expected to increase, further contributing to the growth of the North America Roofing Market.

Increase in Roof Replacement and Renovation Projects

Another significant trend driving the North America Roofing Market is the rising number of roof replacement and renovation projects. As existing buildings continue to age and wear out, property owners are increasingly opting to replace or upgrade their roofs to improve performance, aesthetics, and energy efficiency. The need for roof replacement is particularly high in regions that experience extreme weather conditions, such as heavy snow, rain, or hurricanes, which can cause significant wear and tear on roofing systems. As building codes become more stringent and consumers seek to improve the energy efficiency of their properties, roof renovation projects are on the rise. This trend is not only seen in residential buildings but also in commercial properties, where businesses are investing in roofing systems that can withstand harsher environmental conditions while reducing energy consumption.

The shift towards roof renovations is also fueled by the growing emphasis on sustainability and eco-consciousness. Many property owners are now opting for roofing systems that offer better insulation, energy efficiency, and environmental benefits, such as cool roofs or solar-integrated roofs. The increase in roof replacement and renovation activities, driven by both functional and aesthetic improvements, is expected to continue as more property owners recognize the value of investing in high-performance roofing systems.

Segmental Insights

Product Type Insights

Asphalt shingles segment dominated the North America Roofing Market in 2024 and maintain its leadership throughout the forecast period. Asphalt shingles have long been the preferred roofing material for both residential and commercial buildings due to their affordability, ease of installation, and excellent performance under a wide range of weather conditions. This product type offers a combination of durability, versatility, and aesthetic appeal, making it particularly popular in North America, where the demand for cost-effective and reliable roofing solutions remains high. Asphalt shingles also provide excellent resistance to fire, wind, and water, which makes them highly suitable for diverse climates across the region, from the snow-prone areas in the north to the hurricane-prone zones in the south.

Technological advancements in asphalt shingles, such as the development of more energy-efficient versions like cool roofs, have enhanced their appeal by improving energy savings and contributing to sustainability goals. The relatively low installation and maintenance costs associated with asphalt shingles, combined with their wide availability and variety of designs, make them a top choice for homeowners and contractors. While other materials, such as metal roofs, concrete tiles, and clay tiles, are gaining traction due to their durability and aesthetic benefits, asphalt shingles continue to be the dominant product due to their lower initial costs and broad market acceptance. As a result, the asphalt shingles segment is expected to retain its market dominance in the North America Roofing Market, with steady growth driven by ongoing demand in the residential and commercial sectors.

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Country Insights

The United States is expected to dominate the North America Roofing Market in 2024 and maintain its leadership throughout the forecast period. This strong market position is largely attributed to the country’s robust construction sector, which continues to expand both in terms of new builds and renovation projects. The demand for roofing systems is especially high in residential, commercial, and industrial applications, driven by urbanization, growing populations, and an increasing need for infrastructure development. The United States experiences a diverse range of weather conditions, from hurricanes in the southern states to heavy snowfalls in the northern regions, which requires roofing solutions that can withstand extreme weather patterns. This climate variability fuels the demand for durable and weather-resistant roofing materials, such as asphalt shingles, metal roofing, and innovative energy-efficient solutions.

The rising focus on sustainability and energy-efficient buildings is further boosting the U.S. roofing market. Government regulations, consumer preferences for eco-friendly options, and the ongoing push for renewable energy solutions are increasing the adoption of green roofs and solar-integrated roofing systems. The U.S. also benefits from continuous technological advancements in roofing materials, such as cool roofs and smart roofing systems, which enhance building performance and energy savings. The country’s substantial infrastructure projects, including both public and private investments, contribute to continued growth. With these factors, the United States is expected to retain a dominant share in the North America Roofing Market, supported by its expansive construction activities, technological innovations, and a growing focus on sustainability.

Recent Developments

• In August 2024, Great Roofing and Restoration entered into a strategic partnership with Omnia Exterior Solutions. This collaboration provides Great Roofing with enhanced contracting resources, enabling the company to expand its operations and improve service offerings. By leveraging Omnia's expertise, Great Roofing aims to strengthen its position in the market, deliver more comprehensive solutions, and better serve its customers. The partnership is expected to foster growth and innovation in their roofing and restoration services.
• In May 2024, Infinity Home Services, a leader in the home exteriors sector, announced its acquisition of Ken’s Parkhill Roofing, a respected residential and commercial roofing provider based in Ohio with over 70 years of industry experience in Northeast Ohio. This acquisition strengthens Infinity Home Services’ portfolio, enhancing its presence in the Midwest. The move is part of Infinity's strategy to create a network of premier roofing brands, leveraging synergies and market influence to revolutionize the industry by uniting renowned local companies and professionals.
• In May 2024, Owens Corning announced the completion of its acquisition of Masonite International Corporation, a global leader in interior and exterior doors and door systems. Owens Corning acquired all outstanding Masonite shares for USD 133.00 per share, with a total transaction value of approximately USD 3.9 billion. Brian Chambers, Chair and CEO of Owens Corning, highlighted that this acquisition strengthens the company’s leadership in building and construction materials. The move marks a significant milestone in Owens Corning’s growth strategy, expanding its portfolio and opening new growth opportunities.
• In February 2024, Beacon announced the completion of its acquisition of Roofers Supply of Greenville, based in Greenville, SC, with additional branches in Charlotte and Raleigh, NC. With over 40 years of experience in commercial roofing across the Southeast, Roofers Supply strengthens Beacon’s presence in the region. Chris Causey, President of Roofers Supply, expressed excitement about joining Beacon, emphasizing the benefits of combining expertise and resources. Beacon's Division President, Munroe Best, highlighted the acquisition’s potential to expand services and drive growth for both existing and new customers.

Key Market Players

• Standard Building Solutions Inc.
• Owens Corning
• TAMKO Building Products LLC
• IKO Industries Ltd.
• Atlas Roofing Corporation
• Beacon Roofing Supply, Inc.
• Sika AG
• BASF SE

Report Scope:

In this report, the North America Roofing Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

• North America Roofing Market, By Product Type:

o   Asphalt Shingles

o   Metal Roofs

o   Plastics

o   Concrete Tiles

o   Clay Tiles

o   Others  

• North America Roofing Market, By Application:

o   Residential

o   Commercial

o   Industrial   

• North America Roofing Market, By End-Use:

o   New Construction

o   Re-roofing  

• North America Roofing Market, By Country:

o   United States

o   Canada

o   Mexico

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the North America Roofing Market.

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Company Information

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