Laptop Accessories Market By Type (Electronic, Non-electronic), By End Use (Personal, Commercial), By Sales Channel (Hypermarkets/Supermarkets, Online, Specialty Stores, Others), By Region, By Competition Forecast & Opportunities, 2018-2028F

Market Overview

Global Laptop Accessories Market has valued at USD41.28 billion in 2022 and is anticipated to project robust growth in the forecast period with a CAGR of 5.25% through 2028. The increasing popularity of e-sports and the implementation of process automation in many industries are the primary drivers of the demand for laptop accessories. Ten years ago, it was projected that sales of personal computers would decline; however, they have only lately experienced their first significant uptick in a decade. Personal computer (PC) shipments hit 297 million units in 2020, up 11% from 2019, according to market research firm Canalys, who predict that they will reach 313 million units in 2021. For the year, IDC predicts 302 million shipments, an increase of 13.1% from the previous year. The demand for accessories is increasing as laptop sales are booming.

Around the world, lockdowns were imposed as a result of the pandemic beginning in the first quarter of 2020. A poll by Harvard Business School in 2020 revealed that in the U.S., 45% of small businesses and 80% of large businesses have adopted some type of remote work. Additionally, the U.S. Census Bureau found that 93% of American homes with school-age children used some sort of remote learning. The COVID-19 pandemic's effects on work-from-home and study-from-home trends have helped the PC market as a whole, including laptops and desktop computers, which will see sales of more than 302 million in 2020.

The sales of numerous laptop accessories should benefit from this. According to a survey done in March 2021 by Local Circles with 10,530 respondents, consumers used online sales platforms to purchase everything from veggies to holiday decorations, furniture, and laptops. When the pool's total number of participants was investigated, 54% of them were found to have bought medium-priced items including clothing, sporting goods, accessories for electronics, and so forth. Additionally, the market is predicted to expand rapidly over the course of the forecast period as a result of internal and external factors, such as decreased accessory weight and technological developments in Wi-Fi, Bluetooth, and Infrared.

The market is also anticipated to expand as a result of product innovation and affordability. The demand for accessories is further driven by the rising number of corporate offices around the world, which is considerably driving laptop sales. To make working on their laptops more convenient and comfortable, consumers are choosing laptop accessories more frequently. Due to the non-portable features and capabilities of laptops, businesses have increased the equipment in their office infrastructure.  Additionally, the market for laptop accessories is being driven by the rising number of shipments of laptops, desktops, notebooks, and mobile workstations. These devices further enhance the demand for accessories including mice, keyboards, and chargers.

Key Market Drivers

Proliferation of Remote Work and Distance Learning

The COVID-19 pandemic accelerated the adoption of remote work and distance learning, forcing people to rely on laptops for daily tasks. This shift in work and education dynamics significantly boosted the demand for laptop accessories. People needed ergonomic solutions for prolonged laptop use, including external keyboards, mice, and laptop stands. Moreover, the need for enhanced audio and video quality led to a surge in demand for webcams, microphones, and headphones, further driving the accessory market.

Technological Advancements

The laptop industry is constantly evolving, with manufacturers regularly introducing new features and designs. As laptops become thinner and more compact, they often sacrifice ports and connectivity options. This limitation has driven the demand for docking stations, USB hubs, and adapters to expand laptop connectivity. Additionally, advancements in display technology have led to increased sales of external monitors, offering larger and higher-resolution screens for improved productivity.

Gaming and Entertainment

The gaming industry has experienced remarkable growth, with many gamers preferring laptops for their portability and versatility. Gamers seek high-performance accessories like gaming mice, mechanical keyboards, and high-refresh-rate monitors to enhance their gaming experience. Furthermore, the rise of esports has fueled the demand for gaming accessories, creating a lucrative market segment within the laptop accessory industry.

In the realm of entertainment, laptops are central to streaming, content creation, and video editing. This has driven the demand for external graphics cards (eGPUs), graphic tablets, and high-quality microphones. As more people engage in content creation as a hobby or profession, the need for specialized accessories has surged.

Work-from-Home Ergonomics

The prolonged hours spent working from home prompted a growing concern for ergonomic well-being. To address this issue, consumers began investing in laptop stands, adjustable laptop stands, and external keyboards to create more comfortable and health-conscious work setups. This trend aligns with the increased awareness of the importance of ergonomics for productivity and overall well-being.

Rise of E-commerce and Online Marketplaces

The growth of e-commerce and online marketplaces has made it easier for consumers to access a wide variety of laptop accessories. This convenience, coupled with user reviews and recommendations, has contributed to increased sales. Online retailers like Amazon, Alibaba, and eBay have become go-to destinations for consumers seeking laptop accessories, providing a platform for both established brands and smaller manufacturers to reach a global audience.

Connectivity and Compatibility

As laptops become more diverse in terms of operating systems and port configurations, consumers often encounter compatibility issues when connecting external devices. To bridge this gap, accessory manufacturers have developed universal and cross-compatible accessories that work seamlessly with a wide range of laptops. This emphasis on compatibility has driven the demand for accessories like universal laptop chargers, USB-C hubs, and wireless peripherals.

Product Innovation and Competition

Intense competition among accessory manufacturers has driven innovation in the industry. Companies are continually developing new and improved accessories to meet evolving consumer needs. This innovation has resulted in products with better performance, longer battery life, improved connectivity, and enhanced aesthetics, all of which contribute to increased demand.

Price Points and Accessibility

As technology advances, the cost of producing certain laptop accessories has decreased. This has led to more affordable options, making accessories accessible to a wider range of consumers. Additionally, competitive pricing strategies and sales events on e-commerce platforms have made it easier for consumers to find budget-friendly laptop accessories.

Technological Convergence

The convergence of technology has resulted in multi-functional laptop accessories that cater to a variety of needs. For example, a single USB-C hub can provide connectivity, data transfer, and charging capabilities. This consolidation of features into one accessory reduces clutter and simplifies the user experience, making such accessories highly attractive to consumers.

Workforce Mobility

The increasing mobility of the global workforce has led to a demand for portable and lightweight laptop accessories. Travel-friendly accessories like compact chargers, foldable keyboards, and lightweight laptop bags have gained popularity among professionals on the go. This trend is expected to continue as remote work and business travel remain prevalent.

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Key Market Challenges

Saturation and Competition

The laptop accessories market has become increasingly saturated with a plethora of products flooding the market. From laptop sleeves and bags to external keyboards, mice, and docking stations, there is no shortage of options available to consumers. This high level of competition can make it difficult for both established and new players to differentiate themselves and gain a competitive edge. It also puts pressure on pricing, potentially leading to lower profit margins.

Price Sensitivity

The laptop accessories market is plagued by counterfeit and low-quality products that flood online marketplaces. These counterfeit accessories not only erode consumer trust but can also pose safety risks. Customers who unknowingly purchase counterfeit or subpar accessories may experience compatibility issues, suboptimal performance, and even damage to their laptops. Such incidents can lead to negative reviews and damage the reputation of genuine accessory manufacturers.

Counterfeit and Low-Quality Products

Consumers in the laptop accessories market are often price-sensitive. Given the wide variety of options available, many consumers prioritize affordability over premium features or quality. This can pose a challenge for manufacturers looking to develop high-end accessories or invest in sustainable, eco-friendly materials, as they may struggle to convince cost-conscious consumers to pay a premium.

Fast-Changing Technology

The rapid evolution of laptop technology presents a challenge for accessory manufacturers. As laptops become thinner and more compact, they often feature new port types and connectivity options. Accessory manufacturers must constantly update their product lines to ensure compatibility with the latest laptop models. This can be costly and time-consuming, especially for smaller companies with limited resources.

E-Waste and Environmental Concerns

The laptop accessories market, like many other consumer electronics sectors, generates significant electronic waste (e-waste). As consumers frequently upgrade their laptops and accessories, old and obsolete accessories contribute to environmental issues. Proper disposal and recycling of e-waste are often neglected, leading to environmental pollution and resource wastage. Manufacturers face increasing pressure to adopt sustainable practices, such as using recycled materials and designing products with a longer lifespan.

Rapid Technological Obsolescence

The fast pace of technological advancement in laptops means that accessories can quickly become outdated. Consumers may hesitate to invest in accessories that may not be compatible with future laptop models. This challenge necessitates constant innovation and adaptability in the accessory market to keep pace with changing technology.

Consumer Privacy and Security Concerns

Some laptop accessories, such as external webcams and microphones, may raise privacy and security concerns. With an increasing focus on cybersecurity, consumers are becoming more cautious about using third-party accessories that could potentially compromise their privacy. Manufacturers need to address these concerns through robust security measures and transparent data practices.

Changing Consumer Preferences

Consumer preferences in the laptop accessories market can shift rapidly. As new trends emerge, older accessories may become less appealing, leading to inventory management challenges for manufacturers and retailers. Staying attuned to evolving consumer preferences and adapting product offerings accordingly is essential to remain competitive.

Key Market Trends

Remote Work and Hybrid Work Models

The COVID-19 pandemic accelerated the adoption of remote work and hybrid work models, transforming the way we work and, consequently, our laptop accessory needs. As more people continue to work from home or embrace flexible work arrangements, accessory trends have adapted to support these new dynamics.

Laptop Stands and Ergonomic Accessories: Prolonged laptop use has led to increased demand for ergonomic solutions. Adjustable laptop stands, ergonomic keyboards, and mice designed for extended use have become popular choices. These accessories enhance comfort and reduce the risk of repetitive strain injuries associated with remote work.

Webcams and Microphones: With video conferencing becoming the norm, the demand for high-quality webcams and microphones has surged. Professionals require accessories that can deliver clear and crisp audio and video for virtual meetings and presentations.

Docking Stations and Multiple Monitors: Docking stations that enable laptops to connect to multiple monitors, additional peripherals, and power sources have gained traction. This setup mimics the functionality of traditional desktop computers, providing a seamless transition between home and office work environments.

Noise-Canceling Headphones: As remote workers deal with various distractions at home, noise-canceling headphones have become essential for maintaining focus and productivity. The market has responded with a range of noise-canceling options catering to different budgets and preferences.

Demand of Gaming Accessories

The gaming industry has experienced explosive growth, and laptops are now a popular choice among gamers due to their portability and versatility. As a result, gaming accessories have become a major trend in the laptop accessories market.

Gaming Mice and Keyboards: High-performance gaming mice and mechanical keyboards with customizable features, RGB lighting, and macro keys are in high demand. Gamers seek accessories that provide precision, speed, and durability for competitive gaming.

Gaming Headsets and Speakers: Immersive audio is crucial for gaming, and gaming headsets with 7.1 surround sound, noise cancellation, and a comfortable fit are highly sought after. Additionally, external gaming speakers deliver a more immersive experience for those who prefer room-filling audio.

Laptop Cooling Solutions: Intense gaming sessions generate heat, which can affect laptop performance. Cooling pads and laptop cooling solutions equipped with multiple fans and adjustable cooling settings are essential to prevent overheating and ensure smooth gameplay.

External GPUs (eGPUs): To enhance graphics performance, gamers turn to eGPUs that connect to laptops, allowing them to run graphically demanding games and applications at higher settings. This trend bridges the performance gap between gaming laptops and desktops.

Smart and IoT-Enabled Accessories

The integration of smart and Internet of Things (IoT) technology into laptop accessories is a growing trend. These accessories offer enhanced functionality and connectivity, adding a new dimension to the laptop experience.

Smart Laptop Bags and Trackers: Smart laptop bags equipped with GPS tracking and anti-theft features provide added security for laptops during travel. Users can track the location of their bags through smartphone apps.

IoT-Enabled Accessories: IoT-enabled accessories, such as smart desk lamps and adjustable laptop stands, can be controlled remotely through smartphone apps or voice assistants. These accessories offer convenience and customization.

Health and Wellness Accessories: Accessories that monitor health metrics, such as posture-correcting devices and ergonomic chairs, are integrated with IoT technology to provide real-time feedback and recommendations for improved well-being.

Wireless Charging Pads: Wireless charging pads integrated into laptop bags or stands allow users to wirelessly charge their laptops and other devices with Qi-compatible technology.

Segmental Insights

Type Insights

Based on the type, In 2022, the electronic sector contributed the most to total revenue. Due to the rising desire for working from home and the push for online education, lockdown limitations have been relaxed, which has led to an increase in the demand for laptops. On e-commerce platforms, there has been an increase in the number of searches for new and refurbished gadgets. The demand for electronic peripherals like wireless keyboards and mice is rising as a result of the rise in laptop sales.

The use of laptop peripherals, including screens as customers get ready for larger, high-definition viewing, headphones for connecting to online meetings, and entertainment and gaming devices for better gameplay, is already showing early signs of growth in 2020, claims HP Inc.

The non-electronic segment, on the other hand, is anticipated to experience a sizable CAGR during the projection period. The non-electronic laptop accessories category includes items like mouse pads, stands, holders, key guards, protective cases, and cleaning supplies. These goods are thought to be crucial in enhancing the usefulness and durability of the product. This is expected to boost the use of laptop accessories and have a beneficial effect on the sector's expansion.

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Regional Insights

The industry has been further divided into the following geographical regions: Asia Pacific, North America, Europe, South America, and Middle East & Africa. In 2022, the Asia Pacific region dominated the global industry. The region is anticipated to grow the fastest. China, Japan, and South Korea (Republic of Korea) are the region's top markets for laptop accessories. Since the laptop accessories industry is fragmented, vendors are employing growth methods, such as offering additional perks to customers to acquire a competitive advantage. Rapid industrialization is also contributing to the growth of consumer electronics in the region.

Recent Developments

• In May 2022 - To introduce the Surface Pro Liberty Keyboard, Microsoft partnered with Liberty, a leading international design firm with offices in London. A customised pattern—an intense blue floral pattern—that was inspired by the Windows 11 Bloom is included on the special-edition Surface Pro 9, which commemorates 10 years of Surface. A wide glass touchpad and illustrated keys are also features of the fashionable Liberty keyboard.
• In August 2022 -  Asustek Computer Inc. launched the MD100 ASUS Marshmallow Mouse, adding the Portable Silent Wireless Mouse to the list of the ever-evolving segment of ASUS accessories. The MD100 ASUS Marshmallow mouse will be available online on Flipkart and ASUS E-shop, as well as at offline stores.

Key Market Players

• Logitech
• Western Digital Corp.
• HP INC.
• ASUSTeK Computer, Inc.
• Dell Inc.
• GIGA-BYTE Technology Co., Ltd.
• Seagate Technology LLC
• Microsoft
• Kingston Technology
• Hama

Report Scope:

In this report, the Global Laptop Accessories Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

• Laptop Accessories Market, By Type:

o   Electronic

o   Non-electronic

• Laptop Accessories Market, By End Use:

o   Personal

o   Commercial

• Laptop Accessories Market, By Sales Channel:

o   Hypermarkets/Supermarkets

o   Online

o   Specialty Stores

o   Others

• Laptop Accessories Market, By Region:

o   North America

§  United States

§  Canada

§  Mexico

o   Europe

§  France

§  United Kingdom

§  Italy

§  Germany

§  Spain

o   Asia-Pacific

§  China

§  India

§  Japan

§  Australia

§  South Korea

o   South America

§  Brazil

§  Argentina

§  Colombia

o   Middle East & Africa

§  South Africa

§  Saudi Arabia

§  UAE

§  Turkey

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the Global Laptop Accessories Market.

Available Customizations:

Global Laptop Accessories market report with the given market data, Tech Sci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

• Detailed analysis and profiling of additional market players (up to five).

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