|
Forecast Period
|
2024-2028
|
|
Market Size (2022)
|
USD 72.09 billion
|
|
CAGR (2023-2028)
|
6.35%
|
|
Fastest Growing Segment
|
Infant Formula
|
|
Largest Market
|
North America
|
Market Overview
Global Infant Nutrition Market has
valued at USD 72.09 billion in 2022 and is anticipated to project robust growth
in the forecast period with a CAGR of 6.35% through 2028. Infant nutrition
refers to the dietary needs and feeding practices crucial for the healthy
growth and development of infants, typically from birth up to 2 years of age.
Proper infant nutrition is vital during this critical phase of life, as it lays
the foundation for a child's future health and well-being. Breast milk is
widely recognized as the optimal source of nutrition for infants due to its
unique blend of nutrients, antibodies, and immune-boosting properties. It
provides essential nutrients like proteins, fats, carbohydrates, vitamins, and
minerals, supporting the infant's physical and cognitive development. For
situations where breastfeeding is not possible or insufficient, infant formula
is a safe and nutritious alternative.
These formulas are specially designed to
mimic the composition of breast milk, providing infants with the necessary
nutrients for growth and development. As infants transition to solid foods
around 6 months of age, introducing a balanced diet becomes crucial. Baby food,
typically purees and cereals, helps infants explore new tastes and textures
while ensuring they receive adequate nutrition. Parents and caregivers must
follow age-appropriate feeding guidelines and introduce a variety of foods to
promote healthy eating habits. Overall, infant nutrition plays a fundamental
role in ensuring infants receive the nutrients they need for optimal growth,
development, and lifelong health. Parents and healthcare professionals must
collaborate to make informed choices regarding feeding practices and dietary
selections tailored to the unique needs of each infant The global infant
nutrition market was a thriving industry focused on providing essential
nutrition for infants and young children. It encompassed products like infant
formula, baby food, and nutritional supplements tailored to meet the dietary
needs of this vulnerable demographic.
This market experienced steady growth
driven by factors such as population expansion, heightened awareness of infant
health, and rising disposable incomes, especially in emerging economies. Key
segments included infant formula, available in various forms, and baby food
products, offering a range of purees, cereals, snacks, and finger foods for
different stages of infant development. Geographically, North America, Europe,
and Asia-Pacific were primary regions for infant nutrition products. Emerging
markets, particularly China and India, exhibited substantial growth due to
their large populations and a burgeoning middle-class consumer base. Stringent
regulatory oversight ensured the safety and quality of these products, with
regulatory bodies like the FDA and EFSA setting rigorous standards. Companies
emphasized natural and organic ingredients, along with added health benefits
like probiotics and DHA, to align with evolving consumer preferences. Market
leaders such as Nestlé, Danone, Abbott Laboratories, and Mead Johnson Nutrition
competed fiercely, investing heavily in branding and marketing efforts. While
the market thrived, it faced challenges related to changing regulations,
environmental sustainability concerns, and the need to maintain consumer trust.
Key Market Drivers
Growing
Global Population
The growing global population is a
significant driver of the infant nutrition market. As the world's population
continues to expand, there is an increasing number of infants and young
children in need of proper nutrition. This demographic shift has several
implications for the infant nutrition industry: Increased Customer Base: A
larger population means more infants and toddlers, resulting in a larger
customer base for infant nutrition products such as formula and baby food. Emerging
Markets: Population growth is particularly pronounced in emerging economies,
where rising birth rates and improving healthcare access have led to a surge in
demand for infant nutrition products. Countries like China and India, with
their vast populations, have become key growth markets. Revenue Growth: The
expansion of the customer base translates to revenue growth for infant
nutrition companies.
They can tap into new markets and consumers seeking
quality nutrition for their children. Diverse Consumer Preferences: A growing
population encompasses diverse cultures, dietary habits, and consumer
preferences. Infant nutrition companies need to adapt their products to cater
to these varying needs and preferences, leading to product innovation and
diversification. Supply Chain Challenges: Meeting the demands of a growing
global population can present supply chain challenges, including ensuring a
consistent supply of raw materials and products to meet the needs of a larger
customer base. Healthcare Infrastructure: In regions with rapid population
growth, there may be an increased focus on improving healthcare infrastructure,
including maternal and child healthcare services, which can indirectly promote
the use of commercial infant nutrition products. In summary, the growing global
population is a fundamental driver of the infant nutrition market. It leads to
increased demand, revenue opportunities, and market expansion, especially in
emerging economies. Companies in this industry must adapt to the changing
demographics and consumer preferences to thrive in this dynamic market.
Increasing
Disposable Income
Increasing disposable income is a
crucial driver with significant relevance to the global infant nutrition
market. As people's incomes rise, they generally have more financial resources
at their disposal, impacting their purchasing decisions in various ways within
the context of infant nutrition: Affordability of Premium Products: Higher
disposable incomes enable parents to afford premium and specialized infant
nutrition products, which are often priced at a premium compared to basic
alternatives. This drives the market for premium infant formulas, organic baby
foods, and products with added health benefits. Consumer Preferences: With more
income, parents may prioritize their child's health and well-being, leading to
an increased willingness to invest in high-quality nutrition for their infants.
They may choose products perceived as healthier or more beneficial. Brand
Loyalty and Premium Brands: Increased disposable income can lead to brand
loyalty, with parents more likely to stick to trusted, well-known brands and
premium offerings, even if they are priced higher. Diversification of Product
Choices: Parents with higher incomes may explore a wider range of infant
nutrition options, including niche or specialized products.
This drives product
diversification in the market. Economic Resilience: Families with greater
disposable income are often more resilient to economic downturns, ensuring a
consistent market for infant nutrition products regardless of economic
conditions. Market Growth in Emerging Economies: In emerging economies
experiencing income growth, there's a substantial impact on the infant
nutrition market. Countries like China and India, with rising middle-class
populations, become lucrative markets for premium infant nutrition products. Online
Purchasing Power: Higher disposable incomes can also facilitate online
shopping, allowing parents to access a broader selection of infant nutrition
products and information, influencing their choices. In conclusion, increasing
disposable income directly influences consumer behavior within the infant
nutrition market. It drives demand for premium products, influences brand
preferences, and fuels market growth, particularly in regions experiencing
economic development. Infant nutrition companies often tailor their marketing
and product offerings to cater to this demographic shift in purchasing power.
Urbanization
Urbanization is a significant factor
with relevance to the global infant nutrition market. It refers to the process
of population migration from rural areas to urban centers, and this demographic
shift has several implications for infant nutrition: Changing Lifestyles:
Urbanization often leads to changes in lifestyle and family dynamics. Urban
families typically have busier schedules, making them more reliant on
convenient and packaged infant nutrition products. This drives the demand for
ready-to-feed formula, baby food pouches, and on-the-go snacks. Increased
Access to Information: Urban areas tend to have better access to healthcare
facilities and information resources. Parents in urban centers are more likely
to receive guidance from healthcare professionals regarding infant nutrition,
leading to informed choices and potentially higher demand for specialized
products. Market Accessibility: Infant nutrition companies often target urban
markets due to the concentration of consumers and purchasing power.
They
establish distribution networks and retail presence in urban areas to reach a
broader customer base. Diverse Consumer Preferences: Urban populations are
often more diverse, with varying cultural backgrounds and dietary preferences.
This diversity can lead to a wider range of infant nutrition products catering
to different tastes and dietary needs. Health and Wellness Trends: Urban
consumers may be more exposed to health and wellness trends, driving demand for
organic, natural, and healthier infant nutrition options. E-commerce:
Urbanization is often accompanied by increased internet penetration. Urban
consumers are more likely to shop online, providing them with access to a wider
variety of infant nutrition products and information. In summary, urbanization
influences consumer behavior and market dynamics within the global infant
nutrition industry. It shapes demand for convenience products, impacts
accessibility, and contributes to the diversification of product offerings.
Infant nutrition companies must adapt to the preferences and needs of urban
consumers to thrive in this evolving market.
E-commerce
and Online Retailing
E-commerce and online retailing play a
pivotal role in the global infant nutrition market, transforming the way
consumers access and purchase infant nutrition products. Here's how it's
relevant: Wider Product Selection: Online platforms offer an extensive array of
infant nutrition products, including various brands, formulations, and
specialty options. This wide selection allows parents to find products that
precisely meet their infants' dietary needs, including hypoallergenic formulas,
organic baby food, or products with specific health benefits. Convenience:
Parents, especially those with busy lifestyles, value the convenience of
shopping online. They can browse, compare, and purchase infant nutrition
products from the comfort of their homes, saving time and effort. Access to
Information: E-commerce platforms provide detailed product information,
customer reviews, and nutritional facts, empowering parents to make informed
choices about the best products for their infants. Subscription Services: Many
e-commerce websites offer subscription services for infant nutrition products,
ensuring a regular and hassle-free supply of essential items, such as formula
or baby food, directly to consumers' doorsteps.
Global Access: E-commerce
breaks down geographical barriers, allowing consumers to access international
brands and products that may not be available in their local stores. This
fosters competition and promotes access to innovative infant nutrition solutions.
Health and Safety: Online retailers often provide information on product safety
and recalls, giving parents peace of mind when it comes to the safety of the
products they purchase for their infants. Educational Resources: E-commerce
websites may also include educational resources and blogs on infant nutrition,
helping parents understand the nutritional needs of their children and make
informed choices. In summary, e-commerce and online retailing have transformed
the infant nutrition market by offering convenience, access to information, and
a diverse product range. This digital marketplace caters to the evolving needs
and preferences of parents, making it a vital channel for both established and
emerging infant nutrition brands.
Download Free Sample Report
Key Market Challenges
Product
Quality and Safety
Product quality and safety are paramount
concerns in the global infant nutrition market due to the vulnerability of
infants and young children. Ensuring that infant nutrition products meet the
highest standards is crucial to their well-being, and there are several
relevant aspects: Regulatory Compliance: Infant nutrition products are subject
to stringent regulations and quality standards in most countries. Regulatory
bodies, such as the Food and Drug Administration (FDA) in the United States and
the European Food Safety Authority (EFSA) in Europe, set strict guidelines to
ensure product safety, nutritional content, and labeling accuracy. Ingredient
Quality: The quality and source of ingredients used in infant nutrition
products are critical. Manufacturers must source high-quality, safe, and
nutritionally appropriate raw materials.
This includes adhering to guidelines
for sourcing dairy, plant-based, and other ingredients. Hygiene and Sanitation:
Manufacturing facilities must maintain the highest standards of hygiene and
sanitation to prevent contamination. Stringent cleanliness protocols are
essential to ensure that products remain safe from harmful pathogens. Product Testing:
Rigorous testing procedures are in place to check the safety and quality of
infant nutrition products. These tests include microbiological, chemical, and
nutritional analyses to confirm that products meet specifications. Allergen
Control: Given the risk of allergies in infants, manufacturers must implement
stringent measures to prevent cross-contamination and clearly label allergens. Packaging
and Storage: Proper packaging and storage are vital to maintaining the
integrity of infant nutrition products. Packaging materials must be safe and
suitable for food contact to prevent contamination or spoilage. Traceability:
Robust traceability systems are essential to track products from raw material
sourcing to distribution, enabling rapid recalls if safety concerns arise. Quality
Control: Continuous quality control processes are crucial to monitor and
maintain product consistency and safety during production. Consumer Education:
Manufacturers often play a role in educating parents and caregivers about the proper
preparation, storage, and use of infant nutrition products to ensure safety at
the household level. Regulatory Oversight: Regulatory agencies conduct
inspections and audits of manufacturing facilities to verify compliance with
safety and quality standards. In conclusion, product quality and safety are
non-negotiable in the global infant nutrition market. The trust of parents and
healthcare professionals depends on manufacturers' ability to meet and exceed
the rigorous standards set by regulatory authorities, ensuring that every
product intended for infants is safe, nutritious, and free from contaminants.
Breastfeeding
Promotion
Breastfeeding promotion is a critical
aspect of the global infant nutrition market, focusing on the encouragement and
support of breastfeeding as the best source of nutrition for infants. Here's
why it's relevant: Health Benefits: Breast milk is widely acknowledged as the
most optimal source of nutrition for infants. It provides essential nutrients,
antibodies, and immune-boosting properties that protect infants from infections
and diseases. Promoting breastfeeding is essential for the overall health and
well-being of infants. Public Health Impact: Encouraging breastfeeding has a
positive impact on public health by reducing infant mortality and morbidity
rates. Breastfed infants have lower risks of various health issues, including
respiratory infections, diarrhea, and chronic diseases later in life. Consumer
Choices: Breastfeeding promotion can influence consumer choices, encouraging
parents to prioritize breastfeeding when possible. This can lead to decreased
reliance on commercial infant nutrition products like formula and baby food. Regulatory
Support: Regulatory bodies in many countries have guidelines that restrict the
marketing and advertising of breast milk substitutes.
Promoting breastfeeding
aligns with these regulations. Global Health Initiatives: Organizations like
UNICEF and the World Health Organization (WHO) actively promote breastfeeding
through initiatives like the Baby-Friendly Hospital Initiative (BFHI). Such
initiatives help raise awareness about the importance of breastfeeding. Educational
Campaigns: Educational campaigns about breastfeeding benefits and techniques
empower parents with knowledge to make informed decisions about infant
nutrition. These campaigns often include guidance from healthcare
professionals. Environmental Impact: Promoting breastfeeding can indirectly
contribute to environmental sustainability, as it reduces the production and
consumption of formula, which has environmental impacts related to
manufacturing and packaging. Support Systems: Promoting breastfeeding encourages
the establishment of support systems, such as lactation consultants and
breastfeeding-friendly workplaces, to help mothers continue breastfeeding after
returning to work. In summary, breastfeeding promotion is integral to the
global infant nutrition market as it advocates for the best start in life for
infants while influencing consumer choices and regulatory practices. It ensures
that parents are well-informed about the benefits of breastfeeding and helps
create a healthier and more sustainable approach to infant nutrition.
Key Market Trends
Clean
Labeling
Clean labeling is a consumer-driven
trend that has gained significant relevance in the global infant nutrition
market. It refers to the practice of providing clear, transparent, and easily
understandable information on a product's label, with a focus on simple,
natural, and minimally processed ingredients. Here's why clean labeling matters
in the context of infant nutrition: Transparency and Trust: Parents and
caregivers seek transparency in the products they feed their infants. Clean
labeling provides a sense of trust by clearly listing ingredients and avoiding
complex or unfamiliar additives. Safety: Clean labeling emphasizes the absence
of artificial additives, preservatives, and potentially harmful substances.
This aligns with the high safety standards expected for infant nutrition
products. Health and Nutrition: Clean labels often imply products with natural,
wholesome ingredients, which appeal to consumers looking for nutritionally
balanced options that support infant growth and development. Allergen
Awareness: Clearly labeled allergens are crucial for infants with allergies or
sensitivities.
Clean labeling helps parents identify allergen-free products
easily. Consumer Education: Clean labels promote awareness about the importance
of ingredient quality and the potential impact of certain additives on infant
health, encouraging informed choices. Simplicity: Infant nutrition products
with clean labels typically have shorter ingredient lists, making it easier for
parents to understand what they are feeding their infants. Market
Differentiation: Companies that embrace clean labeling can differentiate their
products in a competitive market, attracting consumers seeking purity and
simplicity. Regulatory Compliance: Compliance with labeling regulations is
essential, and clean labeling aligns with many of these regulations,
contributing to the overall safety and quality of products. Sustainability:
Clean labeling may extend to eco-friendly packaging and sustainable sourcing
practices, reflecting broader consumer concerns about environmental impact. In
the global infant nutrition market, clean labeling isn't just a trend; it's a
response to the increasing demand for transparent, wholesome, and safe products
that prioritize the health and well-being of infants. Companies in this
industry often invest in reformulating products and enhancing labeling
practices to meet these expectations and gain consumer trust.
Online
Retail and Subscription Services
Online retail and subscription services
have transformed the way infant nutrition products are bought and consumed, significantly
impacting the global market. Here's why they are relevant: Convenience: Online
retail platforms offer the convenience of shopping from anywhere at any time,
making it easier for parents and caregivers to access a wide range of infant
nutrition products, including formula, baby food, and supplements. Product
Variety: These platforms provide access to a vast array of infant nutrition
options, allowing consumers to explore different brands, formulations, and
specialty products to meet their infants' specific dietary needs. Information
Accessibility: Online retailers offer detailed product information, customer
reviews, and nutritional facts, empowering parents with the knowledge they need
to make informed choices about the best products for their infants. Subscription
Services: Subscription-based models are gaining popularity, allowing parents to
set up recurring deliveries of infant nutrition products.
This ensures a
consistent supply of essentials, reduces the risk of running out of key items,
and offers added convenience. Global Access: Online platforms break down
geographical barriers, enabling consumers to access international brands and
products that may not be available in local stores. This fosters competition
and promotes access to innovative infant nutrition solutions. Educational
Resources: E-commerce websites often include educational resources and blogs on
infant nutrition, helping parents understand the nutritional needs of their
children and make informed choices. Customization: Some subscription services
offer personalized infant nutrition solutions tailored to an infant's specific
age and dietary requirements, providing added convenience and peace of mind for
parents. Reviews and Ratings: Parents can read reviews and ratings from other
consumers, helping them select products based on the experiences of fellow
caregivers. Promotions and Discounts: Online retailers frequently offer
promotions, discounts, and loyalty programs, helping parents save money on
infant nutrition products. In summary, online retail and subscription services
have revolutionized the way parents access and purchase infant nutrition
products, offering convenience, information, and product variety. This shift in
consumer behavior has significant implications for manufacturers and retailers
in the global infant nutrition market, necessitating adaptation to the digital
marketplace and consumer preferences.
Segmental Insights
Baby
Food Insights
In 2022, the Infant Nutrition Market was
dominated by the dried baby food segment and is predicted to continue expanding
over the coming years.
This is attributed due to higher shelf life than traditional packaged food, rising
product launches and approvals of different market players.
Download Free Sample Report
Regional Insights
- In 2022, the Global Infant Nutrition
Market was dominated by the North America segment and is predicted to continue
expanding over the coming years. This is ascribed due to rising awareness regarding
nutrition, growing development of infant foods, and the growing healthcare
infrastructure.
Recent Development
- In October 2022, Else Nutrition Holdings
Inc. launched its flagship Chinese store on Tmall Global in September and is
now selling Else Nutrition Toddler Formula and Baby Cereal products directly to
Chinese consumers through the store. The opening of the Chinese market is the
third market for Else in its international expansion.
- In September 2022, Nestlé identified a
nutrient blend of components found in breast milk, myelin, and launched
Nutrilearn Connect, an infant formula containing the novel ingredient, in Hong
Kong before expanding to other markets.
Key Market Players
- Abbott Laboratories
- BABY GOURMET
- Danone S.A.
- Reckitt Benckiser Group
PLC
- Nestle S.A.
- The Kraft Heinz Company
- Perrigo Company plc
- Arla Foods amba
- Reckitt Benckiser Group
PLC
|
By Product
|
By Region
|
|
|
- North America
- Europe
- Asia Pacific
- South America
- Middle East &
Africa
|
Report Scope:
In this report, the Global Infant Nutrition Market has
been segmented into the following categories, in addition to the industry
trends which have also been detailed below:
- Global Infant Nutrition
Market, Product:
o Infant Formula
o Baby Food
- Global Infant Nutrition
Market, By Infant Formula:
o First Infant Formula
o Follow-on Formula
o Growing-up Formula
o Specialty Baby Formula
- Global Infant Nutrition
Market, By Baby Food:
o Prepared Food
o Dried Food
o Other
- Global Infant Nutrition
Market, By Region:
o North America
§ United States
§ Canada
§ Mexico
o Europe
§ France
§ United Kingdom
§ Italy
§ Germany
§ Spain
o Asia-Pacific
§ China
§ India
§ Japan
§ Australia
§ South Korea
o South America
§ Brazil
§ Argentina
§ Colombia
o Middle East & Africa
§ South Africa
§ Saudi Arabia
§ UAE
§ Kuwait
§ Turkey
§ Egypt
Competitive Landscape
Company Profiles: Detailed analysis of the major companies
present in the Global Infant Nutrition Market.
Available Customizations:
Global Infant Nutrition Market report with the
given Market data, TechSci Research offers customizations according to a
company's specific needs. The following customization options are available for
the report:
Company Information
- Detailed analysis and
profiling of additional Market players (up to five).
Global Infant Nutrition Market is an upcoming
report to be released soon. If you wish an early delivery of this report or
want to confirm the date of release, please contact us at [email protected]