India Two-Wheeler Tires Market By Vehicle Type (Motorcycle & Scooter/Moped), By Propulsion Type (ICE, BEV), By Demand Category (OEM, Replacement), By Region, Competition, Forecast & Opportunities, 2020-2030F

Market Overview

The India Two-Wheeler Tire market was valued at USD 2.84 Billion in 2024 and is projected to reach approximately USD 5.42 Billion by 2030, expanding at a CAGR of 11.2% during the forecast period of 2025–2030. The rising disposable incomes among middle-class consumers and increasing affordability of two-wheelers have expanded the customer base for tire manufacturers. This surge in demand is also influenced by infrastructural growth, better connectivity across states, and expanding rural transportation needs. The shift in consumer preference towards personal mobility over shared or public transport has further stimulated tire consumption. A parallel increase in vehicle sales through both organized and unorganized retail networks is fueling aftermarket demand for two-wheeler tires.

The market is witnessing a technological transformation with the introduction of tubeless tires, puncture-resistant compounds, and radial construction. Increasing awareness among consumers regarding the importance of tire quality and safety is propelling the demand for high-performance and durable tire models. Government regulations regarding vehicular safety and maintenance, coupled with growing environmental consciousness, are encouraging the use of better-quality, eco-friendly tires. The proliferation of electric two-wheelers is also expected to introduce new design and performance specifications into the market. Despite these favorable factors, the market contends with challenges like raw material price volatility, influx of low-cost imports, and supply chain inefficiencies. Smaller manufacturers face pressure due to rising production costs and evolving consumer preferences. The complexity of distribution networks in semi-urban and rural regions adds to logistical constraints. However, investments in automation, digital tire management, and product innovation are expected to offer sustainable solutions to many of these challenges​.

Market Drivers

Growing Two-Wheeler Ownership in Rural Areas

Increased penetration of two-wheelers in rural India is creating fresh demand for durable tire solutions. Improved road infrastructure, access to financing, and government focus on rural connectivity have made it easier for consumers in remote areas to own vehicles. As these regions witness a spike in agricultural and informal economic activity, the use of two-wheelers for daily commuting and transport has surged. This growing rural customer base is generating consistent demand for both OEM and replacement tires. The shift in rural spending power, driven by employment schemes and welfare programs, is sustaining long-term market growth. The requirement for tires that can withstand unpaved roads and weather variations further stimulates product development tailored to rural conditions. Balkrishna Industries Limited (BKT), known for its off-highway tires, announced its entry into the two-wheeler tire market in 2024. The company introduced two new tire patterns, BK Pilot and BK Raftar, aiming to cater to the growing demand in India's rural transportation sector.

Increase in Tire Replacement Cycles

Tires on two-wheelers often require replacement due to regular wear and tear from extensive road usage, climatic variations, and road conditions. Consumers are becoming increasingly aware of the importance of tire maintenance for performance and safety. The rise of periodic servicing and aftersales care, particularly through organized retail and service chains, has boosted replacement rates. The increased availability of branded and warranty-backed tire options in the aftermarket has contributed to consumer trust in frequent replacement. Motorcyclists and scooter owners also tend to switch tires to improve fuel efficiency, grip, and braking. A growing culture of preventive maintenance among younger consumers is accelerating replacement cycles, thereby fueling recurring demand.

Surge in Electric Two-Wheeler Adoption

The Indian government's push toward electrification through incentives under schemes like FAME-II is transforming the two-wheeler industry. As electric scooters and motorcycles gain market share, tire manufacturers are tailoring their products to suit unique performance requirements such as high torque resistance, better load-bearing, and reduced rolling resistance. These tires are engineered for lightweight construction and higher energy efficiency, addressing the specific dynamics of electric vehicles. With rising EV adoption among delivery services and eco-conscious consumers, the demand for specialized tires compatible with electric drivetrains is steadily increasing. This shift is also encouraging R&D investments and collaborative efforts to develop next-generation EV-compatible tires.

Rising Urban Mobility and Delivery Services

The rapid growth of last-mile delivery services and gig economy employment is elevating the usage intensity of two-wheelers, especially in metropolitan and tier-2 cities. Food delivery, courier, and e-commerce sectors depend heavily on motorbikes for logistics, which leads to frequent tire wear and high replacement demand. Fleet operators prioritize tire durability and cost-efficiency, pushing manufacturers to supply long-lasting and fuel-efficient options. The 24/7 usage of delivery vehicles under high-load and high-speed conditions has expanded demand for specialized urban mobility tires. This trend is likely to intensify with further growth in the digital commerce ecosystem and hyperlocal service networks.

Technological Advancements in Tire Manufacturing

Manufacturers are increasingly adopting advanced production technologies like automated vulcanization, smart sensors, and AI-based defect detection to improve tire performance and reduce cost inefficiencies. These advancements help in maintaining consistent quality and creating designs that improve grip, mileage, and ride comfort. New formulations using silica compounds, anti-puncture layers, and recyclable materials are being introduced to meet evolving consumer expectations. The integration of digital tools to monitor tire condition and suggest replacement timelines is also gaining traction. These innovations are not only increasing customer satisfaction but also helping companies differentiate themselves in a competitive market.

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Key Market Challenges

Volatile Raw Material Prices

Tire manufacturing depends heavily on natural rubber, synthetic rubber, carbon black, and petroleum-based products. Fluctuating prices of these materials due to global supply-demand imbalances, trade policies, or climatic effects on rubber plantations create financial pressure on tire makers. These price swings often impact the margins and lead to either reduced profitability or higher prices for end-users. Manufacturers also face the dilemma of stockpiling raw materials or adopting cost-cutting measures that may compromise product quality. Navigating this volatility requires strong supplier relationships and real-time procurement strategies.

Unorganized Retail Sector and Counterfeit Products

The presence of numerous unorganized tire retailers in India leads to challenges in maintaining quality standards and consumer awareness. These outlets may stock substandard or counterfeit tires that lack durability and safety assurance, undermining the reputation of the formal sector. Consumers drawn by lower prices may unknowingly compromise on safety. The proliferation of fake products also discourages innovation and disrupts pricing parity across channels. Efforts to formalize and regulate this segment face roadblocks due to fragmented market structures and low enforcement capacity.

Limited Awareness of Tire Maintenance

A large section of two-wheeler owners in India lack basic awareness about tire maintenance, pressure monitoring, and wear indicators. This often leads to extended use of worn-out tires, increasing accident risk and reducing fuel efficiency. Lack of educational initiatives, inadequate service infrastructure, and minimal usage of digital platforms to promote tire literacy are hindering the adoption of proper maintenance practices. Consumers often prioritize cost savings over safety when it comes to tire replacements.

Inadequate Recycling Infrastructure

Used tires contribute significantly to environmental pollution, and India lacks an effective recycling system for two-wheeler tires. The absence of standardized disposal practices and dedicated tire recycling facilities poses a regulatory and ecological challenge. Informal recycling and burning of old tires lead to air pollution and soil degradation. Without policy interventions and investment in recycling technologies, the industry continues to face sustainability concerns that may affect long-term brand perception and compliance costs.

Supply Chain Disruptions

Tire distribution networks are affected by challenges such as poor last-mile connectivity, inconsistent inventory management, and fragmented logistics. Small dealers in remote locations often struggle with delayed deliveries, limited product availability, and unstructured credit systems. Seasonal demand fluctuations and regional weather extremes further complicate inventory planning. These issues lead to customer dissatisfaction and inventory inefficiencies. Technological integration in the supply chain is yet to be fully realized across the ecosystem.

Market Trends

Shift Toward Tubeless Tires

The adoption of tubeless tires is becoming a mainstream trend in India’s two-wheeler tire market. Traditionally reserved for premium motorcycles and scooters, tubeless technology is now being integrated into entry-level commuter bikes as well. This shift is largely driven by consumer demand for greater reliability and convenience. Tubeless tires are less prone to sudden deflation during punctures, offering enhanced safety and smoother rides. They also dissipate heat more efficiently, which improves tire longevity—an attractive feature for daily riders navigating congested urban roads. Furthermore, the growth of affordable manufacturing techniques has made these tires more accessible, allowing OEMs and aftermarket players to offer competitively priced variants. As safety and maintenance become key decision-making criteria among consumers, the widespread availability of tubeless options across all price segments is expected to fuel market penetration even further.

Digital Tire Retail Platforms

Digital transformation is rapidly reshaping how two-wheeler tires are sold and serviced in India. Online platforms—ranging from multi-brand marketplaces to manufacturer-owned e-stores—are simplifying the purchase journey for consumers. Customers now benefit from easy access to detailed product specifications, user reviews, brand comparisons, and transparent pricing—all from their smartphones. These platforms also offer value-added services like free doorstep delivery, tie-ups with local garages for installation, and discounts on bundled purchases. For rural and semi-urban buyers who often face limited access to branded tire dealers, online platforms are bridging the gap between supply and demand. The increasing use of digital payments, mobile apps, and location-based services is further accelerating this trend, making tire buying more consumer-centric and informed.

Focus on Fuel-Efficient Designs

Amid concerns over rising fuel costs and environmental impact, tire manufacturers are investing in R&D to deliver fuel-efficient solutions for India’s cost-sensitive two-wheeler market. Low rolling resistance tires are being engineered using silica-rich compounds and optimized tread designs that reduce energy loss while riding. These designs improve overall mileage by minimizing friction between the tire and road surface. Given that mileage remains a key selling point for two-wheelers in India, especially among daily commuters and delivery riders, such tires have strong appeal. Government initiatives promoting energy efficiency and emission reduction also support this trend. As fuel-efficient tires increasingly become a standard feature rather than a premium upgrade, their widespread availability will contribute to more sustainable and budget-friendly mobility across urban and rural India.

Customization and Niche Tire Variants

India's two-wheeler landscape is witnessing a cultural shift, especially among Gen Z and millennial consumers who view motorcycles as expressions of personal style. This has sparked demand for customized tire variants that align with lifestyle and performance preferences. Manufacturers are responding by offering specialized products such as colored sidewall tires, dual-sport patterns, off-road knobby treads, and performance-grade rubber compounds. These niche offerings appeal to enthusiasts who modify their bikes for racing, long-distance touring, or aesthetic enhancement. The surge in motorcycle clubs, content creators, and aftermarket upgrade communities is fueling awareness and adoption of these products. This trend is not only diversifying product portfolios but also creating opportunities for tire brands to forge deeper engagement with sub-segments of the rider population through targeted marketing and co-branded collaborations.

Adoption of Smart Tire Technologies

Smart tire technology, which includes embedded sensors for tracking tire pressure, temperature, and tread depth in real time, is emerging as a game-changer in India’s two-wheeler segment. While traditionally associated with four-wheelers and commercial fleets, cost reductions in sensor technology are making smart features viable even for mass-market two-wheelers. Fleet operators, especially in logistics and ride-sharing, are early adopters as they seek to enhance safety, optimize performance, and reduce maintenance costs. For individual riders, smart tires offer peace of mind through instant alerts and predictive maintenance reminders via connected apps. As connected vehicle infrastructure evolves and IoT-enabled mobility becomes more prevalent, the integration of smart tire features is expected to grow. With rising consumer awareness around road safety and vehicle health, smart tires are poised to shift from novelty to necessity over the next few years.

Segmental Insights

Demand Category Insights

The India two-wheeler tire market is segmented by demand category into OEM and replacement. The OEM segment caters to the tire requirements of vehicle manufacturers who install tires in new two-wheelers at the point of assembly. This category is influenced by the overall production and sales volume of two-wheelers, driven by consumer demand and economic trends. It reflects close collaboration between tire suppliers and vehicle manufacturers to meet specific performance requirements and regulatory standards. Product consistency, timely delivery, and cost efficiency play critical roles in this segment.

The replacement segment, on the other hand, serves individual consumers or service centers that replace worn-out or damaged tires post vehicle purchase. It is primarily driven by the age of the vehicle population, riding conditions, and user behavior. This segment involves a diverse customer base with varying preferences in tire quality, price, and durability. It is highly sensitive to seasonal demand shifts and regional road conditions. Replacement tires are sold through a wide network of dealerships, retail outlets, and increasingly through online platforms. Marketing strategies, consumer awareness, and aftersales service significantly influence purchasing decisions in this category.

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Regional Insights

The Northern region of India dominates the Two-Wheeler Tire Market, largely due to the high volume of two-wheeler ownership and the significant demand for cost-effective mobility solutions. This region, which includes key states like Uttar Pradesh, Delhi, Punjab, Haryana, and Rajasthan, is home to densely populated cities and towns, where two-wheelers are considered an ideal mode of transportation due to their affordability, efficiency, and ability to navigate traffic congestion.

In cities such as Delhi and Chandigarh, improved road infrastructure and better connectivity have contributed to the growing adoption of two-wheelers, further boosting the demand for tires. Additionally, the region is witnessing an increase in disposable incomes, which has led to higher sales of premium motorcycles and scooters, driving the need for durable and high-performance tires. Moreover, Northern India plays a crucial role in commercial two-wheeler usage, with many delivery and logistics services relying on motorcycles and scooters for last-mile delivery. This has created a sustained demand for replacement tires, particularly in urban areas where such services are expanding rapidly. The adoption of electric two-wheelers in Northern India, driven by government incentives like the FAME scheme, is also contributing to the region’s dominance. As the demand for eco-friendly transportation grows, there is a parallel rise in the need for tires optimized for electric two-wheelers, which are gaining traction across the region.

Recent Developments

• In 2023, CEAT Limited launched a new range of puncture-safe tubeless tires for motorcycles under its premium segment. These tires utilize proprietary Sealant Technology, which automatically seals punctures up to a certain diameter, reducing the risk of air loss. Designed especially for urban commuters who often encounter debris-laden roads and rough patches, this range addresses one of the most common pain points—frequent flat tires. The product launch also supports CEAT’s strategy to increase its presence in the value-added tire segment and appeal to safety-conscious riders. The tires are currently available across major metropolitan markets and CEAT Shoppes.
• In 2024, Apollo Tyres announced a major expansion of its two-wheeler tire manufacturing facility in Limda, Gujarat. The expansion project aims to increase the annual production capacity by more than 30%, targeting rising demand from domestic OEMs and the aftermarket. This initiative also supports the company’s export plans to Southeast Asia and Latin America. Apollo is focusing on increasing automation and digital monitoring at the facility to ensure quality consistency and operational efficiency. The expanded capacity is expected to be fully operational by the end of 2025, reinforcing Apollo's competitive position in the Indian two-wheeler tire market.
• In 2023, TVS Srichakra Limited entered into a strategic partnership with a prominent Indian electric scooter manufacturer to supply customized low rolling resistance tires. These specially developed tires reduce energy loss from friction, thereby extending battery range and improving vehicle efficiency—key performance factors in the EV segment. The collaboration is part of TVS Eurogrip’s push into the fast-growing electric mobility space and supports its R&D focus on sustainable and EV-compatible solutions. The first line of co-developed tires has already entered production and is expected to be adopted across several upcoming electric scooter models. This move positions TVS Srichakra as a forward-thinking player in the evolving two-wheeler landscape.

Key Market Players

• MRF Limited
• Apollo Tyres Limited
• CEAT Limited
• JK Tyre & Industries Limited
• TVS Srichakra Limited
• Bridgestone India Private Limited
• Michelin India Private Limited
• Metro Tyres Limited
• Ralco Tyres
• Continental India Limited

Report Scope:

In this report, the India Two-Wheeler Tire Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

·         India Two-Wheeler Tire Market, By Vehicle Type:

o    Motorcycle

o    Scooter/Moped

·         India Two-Wheeler Tire Market, By Propulsion Type:

o    ICE

o    BEV

·         India Two-Wheeler Tire Market, By Demand Category:

o    OEM

o    Replacement

·         India Two-Wheeler Tire Market, By Region:

o    North India

o    West India

o    South India

o    East India

Competitive Landscape

Company Profiles: Detailed analysis of the major companies presents in the India Two-Wheeler Tire Market.

Available Customizations:

India Two-Wheeler Tire Market report with the given market data, Tech Sci Research offers customizations according to the company’s specific needs. The following customization options are available for the report: -

Company Information

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