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Report Description

Report Description

India air coolers market is forecast to grow at a CAGR of 27% by 2022, on account of rising temperature levels, growing middle class population and low prices of air coolers as compared to air conditioners. Increasing sales of air coolers through online channel, coupled with growing awareness among consumers regarding new technology-based air coolers such as air purification and wall mounted air coolers is anticipated to boost the air coolers market in India during forecast period. Moreover, government initiatives aimed at electrifying villages across the country are further likely to aid India air coolers market over the next five years.

Years considered for this report:

Historical Years: 2012 – 2016

Base Year: 2016

Estimated Year: 2017

Forecast Period: 2017 – 2022

Objective of the Study:

  • To analyze and forecast the market size of India air coolers market, in terms of value as well as volume.
  • To define, classify and forecast India air coolers market on the basis of organized and unorganized market, by type (residential air coolers and industrial & commercial air coolers) and by company shares.
  • To scrutinize the detailed market segmentation and forecast the market size in terms of value on the basis of region by segmenting India air coolers market into four regions - North, West, East and South.
  • To identify tailwinds and headwinds for India air coolers market.
  • To examine competitive developments such as expansions, new product launches, supply contracts and mergers & acquisitions in India air coolers market.
  • To evaluate competitor pricing, average market selling prices and trends in India air coolers market.
  • To strategically profile the leading players, which are involved in the supply of air coolers in India.

 India Air Coolers Market By Product Type (Desert Air Coolers, Room Air Coolers & Tower Air Coolers), Capacity, Size (Small, Medium & Large), Competition Forecast & Opportunities,

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Some of the major players operating in India air coolers market are Symphony Limited, Bajaj Electricals Ltd., Crompton Greaves, Orient Electric Ltd., Usha International Ltd., Maharaja White Lines, Khaitan Electrical Ltd., Ram Coolers, Kenstar, McCoy India, etc.

TechSci Research performed primary as well as exhaustive secondary research for this study. Initially, TechSci Research sourced a list of air cooler manufacturers and suppliers in India. Subsequently, we conducted primary research surveys with the identified companies. While interviewing, the respondents were also enquired about their competitors. Through this technique, TechSci Research was able to include manufacturers that could not be identified due to the limitations of secondary research. TechSci Research analyzed product offerings, end users and regional presence of all major air cooler suppliers across the country.

TechSci Research calculated the market size for India air coolers market using a bottom-up approach, where manufacturers’ value & volume sales data for different types of air coolers (residential air coolers and industrial & commercial air coolers) was recorded and subsequently forecast for the future years. TechSci Research sourced these values from industry experts and company representatives and externally validated the same by analyzing historical sales data of respective manufacturers to arrive at the overall market size. Various secondary sources such as company annual reports, white papers, investor presentations and financial reports were also used by TechSci Research.


India Air Coolers Market By Product Type (Desert Air Coolers, Room Air Coolers & Tower Air Coolers), Capacity, Size (Small, Medium & Large), Competition Forecast & Opportunities,

Key Target Audience:

  • India air cooler manufacturers and suppliers 
  • Associations, organizations, associations and other stakeholders related to air coolers market
  • Government bodies such as regulating authorities and policy makers
  • Research organizations and consulting firms

The study is useful in providing answers to several critical questions that are important for industry stakeholders such as air cooler manufacturers, distributors, dealers and policy makers to understand which market segments should be targeted over the coming years (next five years) in order to strategize investments and capitalize on emerging growth opportunities.

Report Scope:

In this report, India air coolers market has been segmented into following categories, in addition to the industry trends which have also been detailed below:

  • Market, By Organized Vs. Unorganized
  • Market, By Type:
    • India Air Coolers Market       
      • Residential Air Coolers
      • Industrial & Commercial Air Coolers
  • Residential Air Coolers Market, By Product Type:
    • Room Air Coolers
    • Desert Air Coolers
    • Tower Air Coolers

·         Industrial & Commercial Air Coolers Market, By Product Type:

    • Mobile Commercial Air Coolers
    • Centralized Air Coolers
  • Market, By Geography:
    • North Region
    • East Region
    • West Region
    • South Region

Competitive Landscape

Competition Benchmarking: Benchmarking of leading 10 players on the basis of product portfolio, market pricing, average selling prices, sales footprint, etc.

Company Profiles: Detailed analysis of the major companies present in India air coolers market.

Product Benchmarking: Benchmarking of companies, type, brand and prices.

Available Customizations:

With the given market data, TechSci Research offers customizations according to the company’s specific needs. The following customization options are available for the report:

Channel Partner Analysis

  • Detailed list of distributors and dealers across the country.

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Product Information

  • Detailed analysis of new products in the market.

In case you don’t find what you are looking for, please get in touch with our custom research team at sales@techsciresearch.com

Table of content

Table of content

1.    Introduction

1.1.  Product Overview

1.2.  Key Highlights of the Report

1.3.  Market Coverage

1.4.  Market Segments Covered

1.5.  Research Tenure Considered

2.    Research Methodology

2.1.  Methodology Landscape

2.2.  Objective of the Study

2.3.  Baseline Methodology

2.4.  Formulation of the Scope

2.5.  Assumptions and Limitations

2.6.  Sources of Research

2.7.  Approach for the Market Study

2.8.  Methodology Followed for Calculation of Market Size & Market Shares

2.9.  Forecasting Methodology

3.    Executive Summary

3.1.  Market Overview

3.2.  Market Forecast

3.3.  Key Regions

3.4.  Key Segments

4.    Voice of Customer

4.1.  Brand Awareness

4.2.  Factors Influencing Purchasing Decision

4.3.  Source of Information

5.    India Air Coolers Market Outlook

5.1.  Market Size & Forecast

5.1.1.    By Value

5.2.  Market Share & Forecast

5.2.1.    By Product Type Market Share Analysis (Tower Coolers, Desert Coolers, Window Coolers, Others)

5.2.2.    By Application Market Share Analysis (Residential, Commercial)

5.2.3.    By Regional Market Share Analysis

5.2.3.1.        North Market Share Analysis

5.2.3.2.        South Market Share Analysis

5.2.3.3.        East Market Share Analysis

5.2.3.4.        West Market Share Analysis

5.2.4.    By Top 5 Companies Market Share Analysis, Others (2024)

5.3.  India Air Coolers Market Mapping & Opportunity Assessment

5.3.1.    By Product Type Market Mapping & Opportunity Assessment

5.3.2.    By Application Market Mapping & Opportunity Assessment

5.3.3.    By Region Market Mapping & Opportunity Assessment

6.    India Tower Coolers Outlook

6.1.  Market Size & Forecast      

6.1.1.    By Value

6.2.  Market Share & Forecast

6.2.1.    By Application Market Share Analysis

7.    India Desert Coolers Market Outlook

7.1.  Market Size & Forecast      

7.1.1.    By Value

7.2.  Market Share & Forecast

7.2.1.    By Application Market Share Analysis

8.    India Window Coolers Market Outlook

8.1.  Market Size & Forecast      

8.1.1.    By Value

8.2.  Market Share & Forecast

8.2.1.    By Application Market Share Analysis

9.    Market Dynamics

9.1.  Drivers

9.2.  Challenges

10. Market Trends & Developments

11. SWOT Analysis

11.1.            Strength

11.2.            Weakness

11.3.            Opportunity

11.4.            Threat

12. Policy & Regulatory Landscape

13. India Economic Profile

14. Competitive Landscape

14.1.            Company Profiles

14.1.1. Symphony Limited

14.1.1.1.     Company Details

14.1.1.2.     Products & Services

14.1.1.3.     Financials (As Per Availability)

14.1.1.4.     Key Market Focus & Geographical Presence

14.1.1.5.     Recent Developments

14.1.1.6.     Key Management Personnel

14.1.2.  Bajaj Electricals Limited

14.1.2.1.     Company Details

14.1.2.2.     Products & Services

14.1.2.3.     Financials (As Per Availability)

14.1.2.4.     Key Market Focus & Geographical Presence

14.1.2.5.     Recent Developments

14.1.2.6.     Key Management Personnel

14.1.3. Usha International Limited

14.1.3.1.     Company Details

14.1.3.2.     Products & Services

14.1.3.3.     Financials (As Per Availability)

14.1.3.4.     Key Market Focus & Geographical Presence

14.1.3.5.     Recent Developments

14.1.3.6.     Key Management Personnel

14.1.4. Ken Lifestyles Private Limited

14.1.4.1.     Company Details

14.1.4.2.     Products & Services

14.1.4.3.     Financials (As Per Availability)

14.1.4.4.     Key Market Focus & Geographical Presence

14.1.4.5.     Recent Developments

14.1.4.6.     Key Management Personnel

14.1.5. Orient Electric Limited

14.1.5.1.     Company Details

14.1.5.2.     Products & Services

14.1.5.3.     Financials (As Per Availability)

14.1.5.4.     Key Market Focus & Geographical Presence

14.1.5.5.     Recent Developments

14.1.5.6.     Key Management Personnel

14.1.6. Voltas Limited

14.1.6.1.     Company Details

14.1.6.2.     Products & Services

14.1.6.3.     Financials (As Per Availability)

14.1.6.4.     Key Market Focus & Geographical Presence

14.1.6.5.     Recent Developments

14.1.6.6.     Key Management Personnel

14.1.7.  Ram Coolers

14.1.7.1.     Company Details

14.1.7.2.     Products & Services

14.1.7.3.     Financials (As Per Availability)

14.1.7.4.     Key Market Focus & Geographical Presence

14.1.7.5.     Recent Developments

14.1.7.6.     Key Management Personnel

14.1.8. Groupe SEB India Private Limited (Maharaja Whiteline)

14.1.8.1.     Company Details

14.1.8.2.     Products & Services

14.1.8.3.     Financials (As Per Availability)

14.1.8.4.     Key Market Focus & Geographical Presence

14.1.8.5.     Recent Developments

14.1.8.6.     Key Management Personnel

14.1.9. Blue Star Limited

14.1.9.1.     Company Details

14.1.9.2.     Products & Services

14.1.9.3.     Financials (As Per Availability)

14.1.9.4.     Key Market Focus & Geographical Presence

14.1.9.5.     Recent Developments

14.1.9.6.     Key Management Personnel

14.1.10.              Havells India Limited

14.1.10.1.  Company Details

14.1.10.2.  Products & Services

14.1.10.3.  Financials (As Per Availability)

14.1.10.4.  Key Market Focus & Geographical Presence

14.1.10.5.  Recent Developments

14.1.10.6.  Key Management Personnel

15. Strategic Recommendations

15.1.            Key Focus Areas

15.2.            Target Product Type

15.3.            Target Application

16. About Us & Disclaimer

Figures and Tables

List of Figures

 

Figure 1: India Overall Air Coolers Market Size, By Value (USD Million), By Volume (Thousand Unit), 2014-2024F

Figure 2: India Overall Air Coolers Market Share, By Organized Vs Unorganized, By Value, 2018 & 2024F

Figure 3: India Air Coolers Market Size, By Value (USD Million), By Volume (Thousand Unit), 2014-2024F

Figure 4: India Consumption Patterns (%), By Category, 1990-2002, 2003-2014

Figure 5: India Air Coolers Market Share, By Type, By Value, 2014–2024F

Figure 6: India Air Coolers Market Share, By Region, By Value, 2018 & 2024F

Figure 7: India Air Coolers Market Share, By Region, By Value, 2014–2024F

Figure 8: India Air Coolers Market Share, By Company, By Value, 2018 & 2024F

Figure 9: India Air Coolers Market Attractiveness Index, By Type, By Value, 2019E-2024F

Figure 10: India Air Coolers Market Attractiveness Index, By Region, By Value, 2019E-2024F

Figure 11: India Residential Air Coolers Market Size, By Value (USD Million), By Volume (Thousand Unit), 2014-2024F

Figure 12: India Residential Air Coolers Market Share, By Product Type, By Value, 2014–2024F

Figure 13: India Residential Air Coolers Market Share, By Distribution Channel, By Value, 2014–2024F

Figure 14: India Residential Air Coolers Market, Product Benchmarking, By Value, 2019

Figure 15: India Residential Air Coolers Market Attractiveness Index, By Product Type, By Value, 2019E-2024F

Figure 16: India Industrial & Commercial Air Coolers Market Size, By Value (USD Million), By Volume (Thousand Unit), 2014-2024F

Figure 17: India Industrial & Commercial Air Coolers Market Share, By Product Type, By Value, 2014–2024F

Figure 18: India Industrial & Commercial Air Coolers Market Share, By Distribution Channel, By Value,

2014–2024F

Figure 19: India Industrial & Commercial Air Coolers Market Attractiveness Index, By Product Type, By Value, 2019E-2024F

Figure 20: India Air Cooler Exports, By Value, 2014-2018 (USD Million)

Figure 21: India Air Cooler Imports, By Value, 2014-2018 (USD Million)

Figure 22: Internet Subscribers (Million) and Internet Penetration (Percentage) in India, 2011-2018

Figure 23: Annual Temperature in India, 2014-2018 (Degree Celsius)

Figure 24: India Number of Villages Electrified As Per Five-Year Plan

 

List of Tables

 

Table 1: Comparison Between Air Cooling Appliances

Table 2: India Number of Households Owning Air Coolers, By Region, 2016 (Million)

Table 3: Shift in Income Distribution in India, By Number of Households (Million)

Table 4: India Residential Air Coolers Prices, By Product Model, By Company, 2019 (USD/Unit)

Table 5: Areas Where Industrial & Commercial Air Coolers Can Be Used

Table 6: Industrial & Commercial Air Coolers Vs. Air Conditioners, By Parameter

Table 7: Symphony Centralized Air Coolers Technical Specifications

Table 8: Symphony Mobile Commercial Air Coolers Technical Specifications

Table 9: Power Consumption at Zero Static Pressure Shall Not Exceed Following Values

Table 10: India Air Coolers Import Duties and Tariffs, 2019

Frequently asked questions

Frequently asked questions

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