1.
Solution Overview
1.1.
Market Definition
1.2.
Scope of the Market
1.2.1.
Markets Covered
1.2.2.
Years Considered for Study
1.2.3.
Key Market Segmentations
2. Research
Methodology
2.1. Objective of the Study
2.2. Baseline Methodology
2.3. Formulation of the Scope
2.4. Assumptions and Limitations
2.5. Sources of Research
2.5.1. Secondary Research
2.5.2. Primary Research
2.6. Approach for the Market Study
2.6.1. The Bottom-Up Approach
2.6.2. The Top-Down Approach
2.7. Methodology Followed for Calculation of Market Size
& Market Shares
2.8. Forecasting Methodology
2.8.1.
Data Triangulation
& Validation
3. Executive
Summary
4. Voice
of Customer
5. Global
In-App Advertising Market Overview
6. Global
In-App Advertising Market Outlook
6.1.
Market Size & Forecast
6.1.1.
By Value
6.2.
Market Share & Forecast
6.2.1.
By Type (Native ads, Video ads, Banner ads,
Rich media ads, Intertidal ads)
6.2.2.
By Platform (IOS, Android)
6.2.3.
By Application (Online Shopping, Messaging,
Entertainment, Gaming & Ticketing)
6.2.4.
By Region (North America, Europe, South
America, Middle East & Africa, Asia Pacific)
6.3.
By Company (2023)
6.4.
Market Map
7. North
America In-App Advertising Market Outlook
7.1.
Market Size & Forecast
7.1.1.
By Value
7.2.
Market Share & Forecast
7.2.1.
By Type
7.2.2.
By Platform
7.2.3.
By Application
7.2.4.
By Country
7.3.
North America: Country Analysis
7.3.1. United
States In-App Advertising Market Outlook
7.3.1.1.
Market Size & Forecast
7.3.1.1.1.
By Value
7.3.1.2.
Market Share & Forecast
7.3.1.2.1.
By Type
7.3.1.2.2.
By Platform
7.3.1.2.3.
By Application
7.3.2. Canada
In-App Advertising Market Outlook
7.3.2.1.
Market Size & Forecast
7.3.2.1.1.
By Value
7.3.2.2.
Market Share & Forecast
7.3.2.2.1.
By Type
7.3.2.2.2.
By Platform
7.3.2.2.3.
By Application
7.3.3. Mexico
In-App Advertising Market Outlook
7.3.3.1.
Market Size & Forecast
7.3.3.1.1.
By Value
7.3.3.2.
Market Share & Forecast
7.3.3.2.1.
By Type
7.3.3.2.2.
By Platform
7.3.3.2.3.
By Application
8. Europe
In-App Advertising Market Outlook
8.1.
Market Size & Forecast
8.1.1.
By Value
8.2.
Market Share & Forecast
8.2.1.
By Type
8.2.2. By
Platform
8.2.3.
By Application
8.2.4.
By Country
8.3.
Europe: Country Analysis
8.3.1. Germany
In-App Advertising Market Outlook
8.3.1.1.
Market Size & Forecast
8.3.1.1.1.
By Value
8.3.1.2.
Market Share & Forecast
8.3.1.2.1.
By Type
8.3.1.2.2.
By Platform
8.3.1.2.3.
By Application
8.3.2. France
In-App Advertising Market Outlook
8.3.2.1.
Market Size & Forecast
8.3.2.1.1.
By Value
8.3.2.2.
Market Share & Forecast
8.3.2.2.1.
By Type
8.3.2.2.2.
By Platform
8.3.2.2.3.
By Application
8.3.3. United
Kingdom In-App Advertising Market Outlook
8.3.3.1.
Market Size & Forecast
8.3.3.1.1.
By Value
8.3.3.2.
Market Share & Forecast
8.3.3.2.1.
By Type
8.3.3.2.2.
By Platform
8.3.3.2.3.
By Application
8.3.4. Italy In-App
Advertising Market Outlook
8.3.4.1.
Market Size & Forecast
8.3.4.1.1.
By Value
8.3.4.2.
Market Share & Forecast
8.3.4.2.1.
By Type
8.3.4.2.2.
By Platform
8.3.4.2.3.
By Application
8.3.5. Spain In-App
Advertising Market Outlook
8.3.5.1.
Market Size & Forecast
8.3.5.1.1.
By Value
8.3.5.2.
Market Share & Forecast
8.3.5.2.1.
By Type
8.3.5.2.2.
By Platform
8.3.5.2.3.
By Application
8.3.6. Belgium
In-App Advertising Market Outlook
8.3.6.1.
Market Size & Forecast
8.3.6.1.1.
By Value
8.3.6.2.
Market Share & Forecast
8.3.6.2.1.
By Type
8.3.6.2.2.
By Platform
8.3.6.2.3.
By Application
9. Asia
Pacific In-App Advertising Market Outlook
9.1.
Market Size & Forecast
9.1.1.
By Value
9.2.
Market Share & Forecast
9.2.1.
By Type
9.2.2. By
Platform
9.2.3.
By Application
9.2.4.
By Country
9.3.
Asia-Pacific: Country Analysis
9.3.1. China In-App
Advertising Market Outlook
9.3.1.1.
Market Size & Forecast
9.3.1.1.1.
By Value
9.3.1.2.
Market Share & Forecast
9.3.1.2.1.
By Type
9.3.1.2.2.
By Platform
9.3.1.2.3.
By Application
9.3.2. India In-App
Advertising Market Outlook
9.3.2.1.
Market Size & Forecast
9.3.2.1.1.
By Value
9.3.2.2.
Market Share & Forecast
9.3.2.2.1.
By Type
9.3.2.2.2.
By Platform
9.3.2.2.3.
By Application
9.3.3. Japan In-App
Advertising Market Outlook
9.3.3.1.
Market Size & Forecast
9.3.3.1.1.
By Value
9.3.3.2.
Market Share & Forecast
9.3.3.2.1.
By Type
9.3.3.2.2.
By Platform
9.3.3.2.3.
By Application
9.3.4. South
Korea In-App Advertising Market Outlook
9.3.4.1.
Market Size & Forecast
9.3.4.1.1.
By Value
9.3.4.2.
Market Share & Forecast
9.3.4.2.1.
By Type
9.3.4.2.2.
By Platform
9.3.4.2.3.
By Application
9.3.5. Australia
In-App Advertising Market Outlook
9.3.5.1.
Market Size & Forecast
9.3.5.1.1.
By Value
9.3.5.2.
Market Share & Forecast
9.3.5.2.1.
By Type
9.3.5.2.2.
By Platform
9.3.5.2.3.
By Application
9.3.6. Indonesia
In-App Advertising Market Outlook
9.3.6.1.
Market Size & Forecast
9.3.6.1.1.
By Value
9.3.6.2.
Market Share & Forecast
9.3.6.2.1.
By Type
9.3.6.2.2.
By Platform
9.3.6.2.3.
By Application
9.3.7. Vietnam
In-App Advertising Market Outlook
9.3.7.1.
Market Size & Forecast
9.3.7.1.1.
By Value
9.3.7.2.
Market Share & Forecast
9.3.7.2.1.
By Type
9.3.7.2.2.
By Platform
9.3.7.2.3.
By Application
10. South
America In-App Advertising Market Outlook
10.1.
Market Size & Forecast
10.1.1.
By Value
10.2.
Market Share & Forecast
10.2.1.
By Type
10.2.2.
By Platform
10.2.3.
By Application
10.2.4.
By Country
10.3.
South America: Country Analysis
10.3.1. Brazil
In-App Advertising Market Outlook
10.3.1.1.
Market Size & Forecast
10.3.1.1.1.
By Value
10.3.1.2.
Market Share & Forecast
10.3.1.2.1.
By Type
10.3.1.2.2.
By Platform
10.3.1.2.3.
By Application
10.3.2. Colombia
In-App Advertising Market Outlook
10.3.2.1.
Market Size & Forecast
10.3.2.1.1.
By Value
10.3.2.2.
Market Share & Forecast
10.3.2.2.1.
By Type
10.3.2.2.2.
By Platform
10.3.2.2.3.
By Application
10.3.3. Argentina
In-App Advertising Market Outlook
10.3.3.1.
Market Size & Forecast
10.3.3.1.1.
By Value
10.3.3.2.
Market Share & Forecast
10.3.3.2.1.
By Type
10.3.3.2.2.
By Platform
10.3.3.2.3.
By Application
10.3.4. Chile In-App
Advertising Market Outlook
10.3.4.1.
Market Size & Forecast
10.3.4.1.1.
By Value
10.3.4.2.
Market Share & Forecast
10.3.4.2.1.
By Type
10.3.4.2.2.
By Platform
10.3.4.2.3.
By Application
11. Middle
East & Africa In-App Advertising Market Outlook
11.1.
Market Size & Forecast
11.1.1.
By Value
11.2.
Market Share & Forecast
11.2.1.
By Type
11.2.2.
By Platform
11.2.3.
By Application
11.2.4.
By Country
11.3.
Middle East & Africa: Country Analysis
11.3.1. Saudi
Arabia In-App Advertising Market Outlook
11.3.1.1.
Market Size & Forecast
11.3.1.1.1.
By Value
11.3.1.2.
Market Share & Forecast
11.3.1.2.1.
By Type
11.3.1.2.2.
By Platform
11.3.1.2.3.
By Application
11.3.2. UAE In-App
Advertising Market Outlook
11.3.2.1.
Market Size & Forecast
11.3.2.1.1.
By Value
11.3.2.2.
Market Share & Forecast
11.3.2.2.1.
By Type
11.3.2.2.2.
By Platform
11.3.2.2.3.
By Application
11.3.3. South
Africa In-App Advertising Market Outlook
11.3.3.1.
Market Size & Forecast
11.3.3.1.1.
By Value
11.3.3.2.
Market Share & Forecast
11.3.3.2.1.
By Type
11.3.3.2.2.
By Platform
11.3.3.2.3.
By Application
11.3.4. Turkey
In-App Advertising Market Outlook
11.3.4.1.
Market Size & Forecast
11.3.4.1.1.
By Value
11.3.4.2.
Market Share & Forecast
11.3.4.2.1.
By Type
11.3.4.2.2.
By Platform
11.3.4.2.3.
By Application
11.3.5. Israel
In-App Advertising Market Outlook
11.3.5.1.
Market Size & Forecast
11.3.5.1.1.
By Value
11.3.5.2.
Market Share & Forecast
11.3.5.2.1.
By Type
11.3.5.2.2.
By Platform
11.3.5.2.3.
By Application
12. Market
Dynamics
12.1.
Drivers
12.2.
Challenges
13. Market
Trends and Developments
14. Company
Profiles
14.1.
Meta Platforms, Inc.
14.1.1.
Business Overview
14.1.2.
Key Revenue and Financials
14.1.3.
Recent Developments
14.1.4.
Key Personnel/Key Contact Person
14.1.5.
Key Product/Services Offered
14.2.
Amazon.com, Inc.
14.2.1.
Business Overview
14.2.2.
Key Revenue and Financials
14.2.3.
Recent Developments
14.2.4.
Key Personnel/Key Contact Person
14.2.5.
Key Product/Services Offered
14.3.
Digital Turbine, Inc.
14.3.1.
Business Overview
14.3.2.
Key Revenue and Financials
14.3.3.
Recent Developments
14.3.4.
Key Personnel/Key Contact Person
14.3.5.
Key Product/Services Offered
14.4.
Smaato, Inc.
14.4.1.
Business Overview
14.4.2.
Key Revenue and Financials
14.4.3.
Recent Developments
14.4.4.
Key Personnel/Key Contact Person
14.4.5.
Key Product/Services Offered
14.5.
Unity Software, Inc.
14.5.1.
Business Overview
14.5.2.
Key Revenue and Financials
14.5.3.
Recent Developments
14.5.4.
Key Personnel/Key Contact Person
14.5.5.
Key Product/Services Offered
14.6.
AppLovin Corporation
14.6.1.
Business Overview
14.6.2.
Key Revenue and Financials
14.6.3.
Recent Developments
14.6.4.
Key Personnel/Key Contact Person
14.6.5.
Key Product/Services Offered
14.7.
Chartboost, Inc.
14.7.1.
Business Overview
14.7.2.
Key Revenue and Financials
14.7.3.
Recent Developments
14.7.4.
Key Personnel/Key Contact Person
14.7.5.
Key Product/Services Offered
14.8.
Verizon Communications Inc.
14.8.1.
Business Overview
14.8.2.
Key Revenue and Financials
14.8.3.
Recent Developments
14.8.4.
Key Personnel/Key Contact Person
14.8.5.
Key Product/Services Offered
14.9.
Apple Inc.
14.9.1.
Business Overview
14.9.2.
Key Revenue and Financials
14.9.3.
Recent Developments
14.9.4.
Key Personnel/Key Contact Person
14.9.5.
Key Product/Services Offered
14.10.
Criteo S.A.
14.10.1.
Business Overview
14.10.2.
Key Revenue and Financials
14.10.3.
Recent Developments
14.10.4.
Key Personnel/Key Contact Person
14.10.5.
Key Product/Services Offered
15. Strategic
Recommendations
16. About
Us & Disclaimer