Report Description

The global Education and Learning Analytics Market size is projected to cross USD 7.0 Billion by 2024, growing at a CAGR of over 20% during the forecast period. The market for education and learning analytics is growing majorly due to the rising need for data driven decisions to improve the quality of education, Also, the growing adoption of mobile learning devices with the increasing Bring Your Own Device (BYOD) culture among students is bolstering the growth of the education and learning analytics industry. In terms of analytics type, the market for education and learning analytics is categorized into Predictive Analytics, Prescriptive Analytics and Descriptive Analytics. Among all the analytics type, the descriptive analytics category accounted for the major share of the education and learning analytics industry in 2018. However, the predictive analytics category is projected to witness the fastest growth during the forecast period. Taking into an account of geographical landscape, the market for education and learning analytics is projected to be the largest in the North American region during the forecast period. The growth of the North American education and learning analytics industry is majorly attributable to the presence of large number of solution vendors in the United States. Some of the leading players in the global education and learning analytics market are International Business Machines Corporation, Microsoft Corporation, Oracle Corporation, SAP SE among others.

Years considered for this report:

Historical Year : 2014 - 2017

Base Year : 2018

Estimated : 2019

Forecast : 2020 - 2024

Objective of the Study:

  • To analyse and forecast the market size of Global Education and Learning Analytics, in terms of value.
  • To classify and forecast Global Education and Learning Analytics based on component, deployment model, analytics type, end-user, application and regional distribution.
  • To identify drivers and challenges for Global Education and Learning Analytics.
  • To examine competitive developments such as expansions, new product launches, mergers & acquisitions etc. in Global Education and Learning Analytics.
  • To conduct the pricing analysis for Global Education and Learning Analytics.
  • To identify and analyse the profile of leading players involved in Global Education and Learning Analytics Market.


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Some of the leading players in the Global Education and Learning Analytics market are International Business Machines Corporation, Microsoft Corporation, Oracle Corporation, SAP SE, Alteryx Inc., Blackboard Inc., MicroStrategy Incorporated, Tableau Software, SAS Institute Inc., TIBCO Software Inc. etc.

TechSci Research performed both primary as well as exhaustive secondary research for this study. Initially, TechSci Research sourced a list of vendors across the globe. Subsequently, TechSci Research conducted primary research surveys with the identified companies. While interviewing, the respondents were also enquired about their competitors. Through this technique, TechSci Research could include the vendors which could not be identified due to the limitations of secondary research. TechSci Research analysed the service offerings, distribution channels and presence of all major collaboration vendors across the globe.

TechSci Research calculated the market size of Global Education and Learning Analytics using a bottom-up approach, where data for various application across various technology were recorded and forecast for the future years. TechSci Research sourced these values from the industry experts and company representatives and externally validated through analysing historical data of these product types and applications for getting an appropriate, overall market size. Various secondary sources such as company website, news articles, press releases, company annual reports, investor presentations and financial reports were also used by TechSci Research.

Key Target Audience:

  • Education and Learning Analytics service providers
  • Education and Learning Analytics solution vendors
  • Research organizations and consulting companies
  • Research Institutes
  • Industry associations

The study is useful in providing answers to several critical questions that are important for the industry stakeholders such as collaboration service providers and partners, end users, etc., besides allowing them in strategizing investments and capitalizing on market opportunities.

Report Scope:

In this report, Global Education and Learning Analytics market has been segmented into following categories, in addition to the industry trends which have also been detailed below:

  • Market, By Component:
    • Software
    • Services
      • Managed Services
      • Professional Services
  • Market, By Deployment Model:
    • On-premises
    • Cloud
  • Market, By Analytics Type:
    • Predictive Analytics
    • Prescriptive Analytics
    • Descriptive Analytics
  • Market, By End-User:
    • Academic
      • K-12
      • Higher Education
    • Enterprise/corporate
      • SMEs
      • Large Enterprises
  • Market, By Application:
    • People Acquisition & Retention
    • Curriculum Development & Intervention
    • Performance Management
    • Budget & Finance Management
    • Operations Management
    • Others
  • Market, By Region:
    • Asia Pacific
      • China
      • India 
      • Japan
      • South Korea
      • Australia
      • Singapore
      • Malaysia
    • Europe
      • France
      • Germany
      • United Kingdom
      • Italy
      • Spain
    • North America
      • United States
      • Mexico
      • Canada
    • South America
      • Brazil
      • Argentina
      • Colombia
    • Middle East and Africa
      • South Africa
      • Saudi Arabia
      • UAE
      • Qatar

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in Education and Learning Analytics.

Available Customizations:

With the given market data, TechSci Research offers customizations according the company’s specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Profit Margin Analysis

  • Profit margin analysis in case of direct and indirect sales channel.

In case you don’t find what you are looking for, please get in touch with our custom research team at [email protected]

It is an upcoming report to be released soon. If you wish an early delivery of this report or want to confirm the date of release, please contact us at [email protected]  

Table of content

1.    Product Overview

2.    Research Methodology

3.    Executive Summary

4.    Voice of Customer

5.    Global Education and Learning Analytics Market Outlook

5.1.  Market Size & Forecast

5.1.1.     By Value

5.2.  Market Share & Forecast

5.2.1.     By Analytics Type (Predictive Analytics, Prescriptive Analytics and Descriptive Analytics)

5.2.2.     By Component (Software and Services (Managed Services and Professional Services))

5.2.3.     By Deployment Model (On-premises and Cloud)

5.2.4.     By Analytics Type (Predictive Analytics, Prescriptive Analytics and Descriptive Analytics)

5.2.5.     By End-User (Academic (K-12 and Higher Education) and Enterprise/Corporate (SMEs and Large Enterprises))

5.2.6.     By Application (People Acquisition & Retention, Curriculum Development & Intervention, Performance Management, Budget & Finance Management, Operations Management and Others)

5.2.7.     By Region (North America, Europe, Asia-Pacific, South America and MEA)

5.2.8.     By Company (2019)

5.3.  Product Market Map

6.    Asia-Pacific Education and Learning Analytics Market Outlook

6.1.  Market Size & Forecast          

6.1.1.     By Value

6.2.  Market Share & Forecast

6.2.1.     By Analytics Type

6.2.2.     By Component

6.2.3.     By End-User

6.2.4.     By Country (China, India, Japan, South Korea, Australia)

6.3.  Asia-Pacific: Country Analysis

6.3.1.     China Education and Learning Analytics Market Outlook

6.3.1.1.         Market Size & Forecast

6.3.1.1.1.             By Value

6.3.1.2.         Market Share & Forecast

6.3.1.2.1.             By Analytics Type

6.3.1.2.2.             By Component

6.3.1.2.3.             By End-User

6.3.2.     India Education and Learning Analytics Market Outlook

6.3.2.1.         Market Size & Forecast

6.3.2.1.1.             By Value

6.3.2.2.         Market Share & Forecast

6.3.2.2.1.             By Analytics Type

6.3.2.2.2.             By Component

6.3.2.2.3.             By End-User

6.3.3.     Japan Education and Learning Analytics Market Outlook

6.3.3.1.         Market Size & Forecast

6.3.3.1.1.             By Value

6.3.3.2.         Market Share & Forecast

6.3.3.2.1.             By Analytics Type

6.3.3.2.2.             By Component

6.3.3.2.3.             By End-User

6.3.4.     South Korea Education and Learning Analytics Market Outlook

6.3.4.1.         Market Size & Forecast

6.3.4.1.1.             By Value

6.3.4.2.         Market Share & Forecast

6.3.4.2.1.             By Analytics Type

6.3.4.2.2.             By Component

6.3.4.2.3.             By End-User

6.3.5.     Australia Education and Learning Analytics Market Outlook

6.3.5.1.         Market Size & Forecast

6.3.5.1.1.             By Value

6.3.5.2.         Market Share & Forecast

6.3.5.2.1.             By Analytics Type

6.3.5.2.2.             By Component

6.3.5.2.3.             By End-User

7.    Europe Education and Learning Analytics Market Outlook

7.1.  Market Size & Forecast          

7.1.1.     By Value

7.2.  Market Share & Forecast

7.2.1.     By Analytics Type

7.2.2.     By Component

7.2.3.     By End-User

7.2.4.     By Country (France, Germany, United Kingdom, Italy, Spain)

7.3.  Europe: Country Analysis

7.3.1.     France Education and Learning Analytics Market Outlook

7.3.1.1.         Market Size & Forecast

7.3.1.1.1.             By Value

7.3.1.2.         Market Share & Forecast

7.3.1.2.1.             By Analytics Type

7.3.1.2.2.             By Component

7.3.1.2.3.             By End-User

7.3.2.     Germany Education and Learning Analytics Market Outlook

7.3.2.1.         Market Size & Forecast

7.3.2.1.1.             By Value

7.3.2.2.         Market Share & Forecast

7.3.2.2.1.             By Analytics Type

7.3.2.2.2.             By Component

7.3.2.2.3.             By End-User

7.3.3.     United Kingdom Education and Learning Analytics Market Outlook

7.3.3.1.         Market Size & Forecast

7.3.3.1.1.             By Value

7.3.3.2.         Market Share & Forecast

7.3.3.2.1.             By Analytics Type

7.3.3.2.2.             By Component

7.3.3.2.3.             By End-User

7.3.4.     Italy Education and Learning Analytics Market Outlook

7.3.4.1.         Market Size & Forecast

7.3.4.1.1.             By Value

7.3.4.2.         Market Share & Forecast

7.3.4.2.1.             By Analytics Type

7.3.4.2.2.             By Component

7.3.4.2.3.             By End-User

7.3.5.     Spain Education and Learning Analytics Market Outlook

7.3.5.1.         Market Size & Forecast

7.3.5.1.1.             By Value

7.3.5.2.         Market Share & Forecast

7.3.5.2.1.             By Analytics Type

7.3.5.2.2.             By Component

7.3.5.2.3.             By End-User

8.    North America Education and Learning Analytics Market Outlook

8.1.  Market Size & Forecast          

8.1.1.     By Value

8.2.  Market Share & Forecast

8.2.1.     By Analytics Type

8.2.2.     By Component

8.2.3.     By End-User

8.2.4.     By Country (United States, Mexico, Canada)

8.3.  North America: Country Analysis

8.3.1.     United States Education and Learning Analytics Market Outlook

8.3.1.1.         Market Size & Forecast

8.3.1.1.1.             By Value

8.3.1.2.         Market Share & Forecast

8.3.1.2.1.             By Analytics Type

8.3.1.2.2.             By Component

8.3.1.2.3.             By End-User

8.3.2.     Mexico Education and Learning Analytics Market Outlook

8.3.2.1.         Market Size & Forecast

8.3.2.1.1.             By Value

8.3.2.2.         Market Share & Forecast

8.3.2.2.1.             By Analytics Type

8.3.2.2.2.             By Component

8.3.2.2.3.             By End-User

8.3.3.     Canada Education and Learning Analytics Market Outlook

8.3.3.1.         Market Size & Forecast

8.3.3.1.1.             By Value

8.3.3.2.         Market Share & Forecast

8.3.3.2.1.             By Analytics Type

8.3.3.2.2.             By Component

8.3.3.2.3.             By End-User

9.    South America Education and Learning Analytics Market Outlook

9.1.  Market Size & Forecast          

9.1.1.     By Value

9.2.  Market Share & Forecast

9.2.1.     By Analytics Type

9.2.2.     By Component

9.2.3.     By End-User

9.2.4.     By Country (Brazil, Argentina, Colombia)

9.3.  South America: Country Analysis

9.3.1.     Brazil Education and Learning Analytics Market Outlook

9.3.1.1.         Market Size & Forecast

9.3.1.1.1.             By Value

9.3.1.2.         Market Share & Forecast

9.3.1.2.1.             By Analytics Type

9.3.1.2.2.             By Component

9.3.1.2.3.             By End-User

9.3.2.     Argentina Education and Learning Analytics Market Outlook

9.3.2.1.         Market Size & Forecast

9.3.2.1.1.             By Value

9.3.2.2.         Market Share & Forecast

9.3.2.2.1.             By Analytics Type

9.3.2.2.2.             By Component

9.3.2.2.3.             By End-User

9.3.3.     Colombia Education and Learning Analytics Market Outlook

9.3.3.1.         Market Size & Forecast

9.3.3.1.1.             By Value

9.3.3.2.         Market Share & Forecast

9.3.3.2.1.             By Analytics Type

9.3.3.2.2.             By Component

9.3.3.2.3.             By End-User

10.  Middle East and Africa Education and Learning Analytics Market Outlook

10.1.              Market Size & Forecast

10.1.1.  By Value

10.2.              Market Share & Forecast

10.2.1.  By Analytics Type

10.2.2.  By Component

10.2.3.  By End-User

10.2.4.  By Country (South Africa, Saudi Arabia, UAE)

10.3.              MEA: Country Analysis

10.3.1.  South Africa Education and Learning Analytics Market Outlook

10.3.1.1.      Market Size & Forecast

10.3.1.1.1.           By Value

10.3.1.2.      Market Share & Forecast

10.3.1.2.1.           By Analytics Type

10.3.1.2.2.           By Component

10.3.1.2.3.           By End-User

10.3.2.  Saudi Arabia Education and Learning Analytics Market Outlook

10.3.2.1.      Market Size & Forecast

10.3.2.1.1.           By Value

10.3.2.2.      Market Share & Forecast

10.3.2.2.1.           By Analytics Type

10.3.2.2.2.           By Component

10.3.2.2.3.           By End-User

10.3.3.  UAE Education and Learning Analytics Market Outlook

10.3.3.1.      Market Size & Forecast

10.3.3.1.1.           By Value

10.3.3.2.      Market Share & Forecast

10.3.3.2.1.           By Analytics Type

10.3.3.2.2.           By Component

10.3.3.2.3.           By End-User

11.  Market Dynamics

11.1.              Drivers

11.2.              Challenges

12.  Market Trends & Developments

13.  Competitive Landscape

13.1.              Competition Outlook

13.2.              Company Profiles (Top 10 Companies)

14.   Strategic Recommendations

15.   About Us & Disclaimer

 

Figures and Tables

Frequently asked questions

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Sakshi Bajaal

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