Brazil Cosmetics Market By Product Type (Hair Care, Skin Care, Bath and Shower Products, Makeup & Color Cosmetics Products, Fragrances & Deodorants), By Distribution Channel (Beauty Parlors/Salons, Multi Branded Retail Stores, Online Channels, Supermarkets/Hypermarkets, Exclusive Retail Stores & Others), By Region, Competition, Forecast & Opportunities, 2026

Brazil cosmetics market is expected to grow at a substantial rate during the forecast period. The growth in cosmetics market can be accredited to various factors such as changing lifestyles, rising disposable income and growing demand for skin and sun care products due to varying climatic conditions. In addition to this, increasing consumer awareness regarding skin care is further forecast to aid the market growth through 2026. Also, increasing number of beauty salons in the country is anticipated in giving healthy push to the market growth. However, the some of the factors that might act as major impediments to the growth of Brazil cosmetics market in the upcoming years include fluctuations in raw material supply or price sensitivity associated with raw materials.

The Brazil cosmetics market is segmented based on product type, distribution channel, region and company. Based on product type, the market can be segmented into hair care, skin care, bath and shower products, makeup & color cosmetics products, fragrances & deodorants. Out of which, the skin care product type segment is anticipated to register high growth during the forecast period which is attributable to rising adoption of anti-ageing products by the consumers in desire to improve their appearance and look youthful.  

Major players operating in the Brazil cosmetics market include L'Oreal Brasil Comercio De Cosmeticos Ltda, Unilever Brasil Ltda, Procter & Gamble do Brasil Ltda, Natura Cosmeticos SA, Avon Cosmeticos Ltda, Beiersdorf Industria e Comercio Ltda, Grupo Boticario, etc. The  companies are adopting various competitive strategies include mergers & acquisitions in order to increase their customer bases and expand their geographic reach.

Years considered for this report:

Historical Years: 2016–2019

Base Year: 2020

Estimated Year: 2021

Forecast Period: 2022–2026

Objective of the Study:

• To analyze and forecast the market size of Brazil cosmetics market.
• To classify and forecast Brazil cosmetics market based on product type, distribution channel, company and regional distribution.
• To identify drivers and challenges for Brazil cosmetics market.
• To examine competitive developments such as expansions, new product launches, mergers & acquisitions, etc., in Brazil cosmetics market.
• To conduct pricing analysis for Brazil cosmetics market.
• To identify and analyze the profile of leading players operating in Brazil cosmetics market.

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TechSci Research performed both primary as well as exhaustive secondary research for this study. Initially, TechSci Research sourced a list of manufacturers across the country. Subsequently, TechSci Research conducted primary research surveys with the identified companies. While interviewing, the respondents were also enquired about their competitors. Through this technique, TechSci Research could include the manufacturers which could not be identified due to the limitations of secondary research. TechSci Research analyzed the manufacturers, distribution channels and presence of all major players across the country.

TechSci Research calculated the market size of Brazil cosmetics market using a bottom-up approach, wherein data for various end-user segments was recorded and forecast for the future years. TechSci Research sourced these values from the industry experts and company representatives and externally validated through analyzing historical data of these product types and applications for getting an appropriate, overall market size. Various secondary sources such as company websites, news articles, press releases, company annual reports, investor presentations and financial reports were also studied by TechSci Research.

Key Target Audience:

• Cosmetics manufacturers, suppliers, distributors and other stakeholders
• Government bodies such as regulating authorities and policy makers
• Organizations, forums and alliances related to cosmetics
• Market research and consulting firms

The study is useful in providing answers to several critical questions that are important for the industry stakeholders such as manufacturers and partners, end users, etc., besides allowing them in strategizing investments and capitalizing on market opportunities.

Report Scope:

In this report, Brazil cosmetics market has been segmented into following categories, in addition to the industry trends which have also been detailed below:

• Brazil Cosmetics Market, By Product Type:
• Hair Care
• Skin Care
• Bath and Shower Products
• Makeup & Color Cosmetics Products
• Fragrances & Deodorants
• Brazil Cosmetics Market, By Distribution Channel:
• Beauty Parlors/Salons
• Multi Branded Retail Stores
• Online Channels
• Supermarkets/Hypermarkets
• Exclusive Retail Stores
• Others
• Brazil Cosmetics Market, By Region:

o   North

o   Northeast

o   South

o   Midwest

o   Southeast

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in Brazil cosmetics market.

Available Customizations:

With the given market data, TechSci Research offers customizations according to a company’s specific needs. The following customization options are available for the report:

Company Information

• Detailed analysis and profiling of additional market players (up to five).