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Forecast Period
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2024-2028
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Market Size (2022)
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USD 3.98 Billion
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CAGR (2023-2028)
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32.53%
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Fastest Growing Segment
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Managed Services
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Largest Market
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China
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Asia Pacific Communication
Platform as a Service market is
growing owing to increasing demand for online gaming. Increasing use of
pay-as-you-go cloud business models and low cost of ownership of cloud-based
communication platforms are some of the factors anticipated to fuel market
expansion of Asia Pacific Communication Platform as a Service.
The market for Communication
Platform As a Service (CPaaS) in Asia Pacific is anticipated to expand
significantly between 2024 and 2028. A cloud-based platform called CPaaS offers
microservices and communications that are driven by APIs to clients' real-time
application operations. Because CPaaS may be included into many different
applications without relying on backend infrastructure and interfaces, there
are no up-front expenditures associated with hardware (IT infrastructure) or
software when CPaaS is implemented. Additionally, CPaaS enables users to create
communication capabilities for already installed on-premise communication
systems like media servers or telephones.
Communication Platform as a
Service (CPaaS) is a cloud-based service model that enables businesses to
integrate real-time communication capabilities into their applications and
workflows. CPaaS providers offer a set of APIs (Application Programming Interfaces)
and SDKs (Software Development Kits) that developers can use to easily embed
communication features such as voice calling, video conferencing, SMS
messaging, and chat functionality into their applications, websites, or other
software systems.
CPaaS frequently enables
companies to offer 24/7 online support. Because chatbots are data-driven and
scalable, their increased productivity and efficiency may benefit end users.
Due to the vast range of
uses for chatbot-based communication systems, many firms are investing in them.
Moreover, positioning chatbots in business applications allow companies to positively
affect customers through their chosen channels, more effectively and rapidly. Therefore,
it is projected that the integration of the communication platform via chatbot
services would be the driving force behind the requirement for the solution.
The
communication service provides an existing function with access to video,
audio, text, and chatbot capabilities. This service enhances and integrates
real-time communication between users and an application. CPaaS, a cloud-based,
real-time, modified communication service, is an effective mode of
communication-based service.
Rising Demand for
Communication Platform as a Service with Blockchain Capability
By using a decentralised
approach, the blockchain technology shields client’s privacy information and
restricts access to just those people who required it. Due to various aids,
including secure messaging, enterprise-level communication, secure VoIP, CDNs,
etc., many Communication as a Service providers are merging blockchain
technology into their platforms. Additionally, some businesses, like TOP
Network, have created decentralised cloud communication networks on the
blockchain that enable businesses to offer top-notch services at lower costs.
With the help of blockchain technology, service providers may join networks in
a clear way. Moreover, blockchain technology might provide the best application
integrations with the aid of a decentralised cloud communication network. Thus,
communication services become less difficult.
Companies work to lower
related expenses while also enhancing client services. Voice over Internet
Protocol (VoIP) is popular due to its lower cost than traditional
telecommunications. Additionally, the removal of the centralised access point
now utilised by VoIP solutions is facilitated by the incorporation of
blockchain technology into communication systems.
As a result, due to the
previously mentioned benefit of blockchain technology in Communication as a
Service platforms, several businesses are working together to improve their
customers' experiences by making the services safe, secure, and affordable.
These elements would thus also drive market expansion throughout the
anticipated period.
For instance, Tanla and
Microsoft introduced a CPaaS platform in 2021 that supports blockchain
technology and is based on Microsoft Azure.
Growing Large Enterprise Acquisition of Small CPaaS
Companies
Numerous significant businesses are investing
substantially to extend their business sectors and include CPaaS in their
services as a result of different benefits and rising acceptance of CPaaS.
Additionally, the arrival of 5G services has sped up the adoption of CPaaS in
their services since it enables APIs for a variety of sectors, including IoT,
automotive, fleet management, AI/ML Chatbots, etc., to help businesses harness
the value of 5G. As a result, many large corporations are buying CPaaS service
providers in order to diversify their company and have a presence in a number
of rapidly developing nations.
For instance, Ericsson stated in 2021 that it would
purchase Vonage, a cloud-based communication as a service provider, in order to
increase its business segment in wireless companies and its worldwide services
and presence in various countries. Another example would be Mavenir, a
developer of monetization solutions for business and mobile messaging for
service providers, announced its intention to purchase Telestax in 2021.
Moreover, with the use of CPaaS, a service provider,
organisations will improve its business communications section and client
interaction. In order to increase its presence in other areas and its reach to
prospective consumers in other regions, Route Mobile, a cloud communication as
a service provider, purchased Masivian, a Latin American cloud communication
platform service provider, in 2021.
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Digital Ecosystem is Expanding
Since the Pandemic
Businesses and other public
organisations can get a variety of advantages from digitalization, including
better customer service that keeps consumers coming back, reduced expenses for
budgets and other resources, and more. In order to fulfil the increased demand
and expectations of their residents and companies, the governments of different
nations in the Asia Pacific, including India, are concentrating on the
digitization of their public sectors. As a result, the government of numerous
nations in the Asia Pacific area took a number of steps to digitise their
services. This further inspired locals to develop a cashless, paperless, and
cashless economy through the usage of digital payment methods like mobile
banking and other digital payment apps.
However, in 2020, COVID-19
had a negative influence on the economies of several Asia-Pacific nations,
including China, India, and others, and caused chaos among both individuals and
businesses. Thus, as businesses tried to successfully contact the end customer,
the COVID-19 pandemic pushed the adoption of a digitalization style of
operations across industries such as healthcare, banking, education, etc.
Additionally, a number of organisations, including the WHO and the G-20 group,
took action to assist the affected nations.
Taking into account these
variables, it is clear that the COVID-19 pandemic creates a demand for an
efficient communication platform for every organisation in order to improve
their client experience & interactions in an efficient manner. Therefore,
CPaaS demands that suppliers of communication platform as a service (CPaaS)
contact and engage with their clients on a global scale.
Recent Development
- In June 2022, CPaaS
supplier Tanla Platforms Limited and enterprise conversational AI software
platform and solutions provider Kore.ai announced a cooperation in India,
the United Arab Emirates, Indonesia, Vietnam, and the Philippines. Through
the use of a best-in-class conversational artificial intelligence (AI)
based Natural Language Processing (NLP) system, this alliance would
provide them the capacity to improve the digital experiences of their key
stakeholders, including customers, partners, and workers. This culminates
into users' digital interactions really being intuitive and meaningful.
- Brightlink’s CPaaS
Platform was launched in April 2019, and is now available for businesses
in over 100 countries. It supports a number of communication channels,
including SMS, WebRTC, Voice, Chat, and Video. It also provides APIs to
help developers create custom CPaaS solutions. Brightlink CPaaS
Platform, provides a comprehensive set of tools and services that enable
businesses to build and manage their own CPaaS solutions.
Market Segments
The Asia Pacific Communication Platform as a
Service Market is segmented based on Services, End User, Enterprise Size, and Country.
Based on Services, the market is bifurcated into Professional Services, Managed
Services. Based on End User, the market is segmented into Healthcare,
E-commerce & Retail, IT & Telecom, BFSI, Hospitality, and Others. Based
on Enterprise Size, the market is segmented into Small & Medium Scale
Enterprise, Large Scale Enterprise. Based on country, the market is segmented
into China, Japan, India, Australia, South Korea, Malaysia, Singapore,
Indonesia, Thailand, Vietnam, and Rest of Asia-Pacific.
Market Players
Major market players of Asia
Pacific Communication Platform as a Service Market are Twilio Inc., VONAGE,
Sinch AB, Tanla Platforms Limited, Route Mobile Limited, Telestax Inc, Syniverse
Technologies LLC, RingCentral, Inc
|
Attribute
|
Details
|
|
Base Year
|
2022
|
|
Historic Data
|
2018 – 2021
|
|
Estimated Year
|
2023
|
|
Forecast Period
|
2024 – 2028
|
|
Quantitative Units
|
Revenue in USD Million, and CAGR for 2018-2022 and 2023-2028
|
|
Report coverage
|
Revenue forecast, company
share, growth factors, and trends
|
|
Segments covered
|
Services
End User
Enterprise Size
Country
|
|
Regional scope
|
Asia Pacific
|
|
Country scope
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China, Japan, India, Australia, South Korea, Malaysia, Singapore,
Indonesia, Thailand, Vietnam
|
|
Key companies profiled
|
Twilio Inc., VONAGE, Sinch AB,
Tanla Platforms Limited, Route Mobile Limited, Telestax Inc, Syniverse
Technologies LLC, RingCentral, Inc.
|
|
Customization scope
|
10% free report customization with purchase. Addition or alteration to
country, regional & segment scope.
|
|
Pricing and purchase options
|
Avail customized purchase
options to meet your exact research needs. Explore purchase options
|
|
Delivery Format
|
PDF and Excel through Email (We can also provide the editable version
of the report in PPT/Word format on special request)
|
Report Scope:
In this report, Asia Pacific Communication Platform
as a Service Market has been
segmented into following categories, in addition to the industry trends which
have also been detailed below:
- Asia Pacific Communication
Platform as a Service Market, By Service
o Professional Services
§ Integration & Implementation
§ Technical support
§ Consulting
§ Support & Maintenance
§ Other
o Managed Services
§ Hosting services
§ Managed communication services
§ Others
- Asia Pacific Communication
Platform as a Service Market, By End User
o Healthcare
o E-commerce & Retail
o IT & Telecom
o BFSI
o Hospitality
o Others
- Asia Pacific Communication
Platform as a Service Market, By Enterprise Size
o Small & Medium Scale Enterprise
o Large Scale Enterprise
- Asia Pacific Communication
Platform as a Service Market, By Region:
o China
o
Japan
o
India
o
Australia
o
South
Korea
o
Malaysia
o
Singapore
o
Indonesia
o
Thailand
o
Vietnam
Competitive Landscape
Company Profiles: Detailed analysis of the major companies
present in Asia Pacific Communication Platform as a Service Market
Available Customizations:
Asia Pacific Communication Platform as a Service Market
with the given market data,
Tech Sci Research offers customizations according to a company’s specific
needs. The following customization options are available for the report:
Company Information
- Detailed analysis and
profiling of additional market players (up to five).
Asia Pacific Communication Platform as a Service Market
is an upcoming report to be
released soon. If you wish an early delivery of this report or want to confirm
the date of release, please contact us at [email protected]