Press Release

Australia Biscuit Market to Grow with a CAGR of 4.59% through 2030F

The Australia biscuit market is expanding due to increasing consumer demand for convenient snacks, growing health-conscious trends, innovative product offerings, and rising popularity of premium and specialty biscuits across regions.

 

According to TechSci Research report, “Australia Biscuit Market – By Region, Competition Forecast & Opportunities, 2020-2030F”, the Australia Biscuit Market was valued at USD 2.43 Billion in 2024 and is expected to reach USD 3.17 Billion by 2030 with a CAGR of 4.59% during the forecast period. The Australia biscuit market has experienced steady growth in recent years, driven by changing consumer preferences, an increasing demand for convenient snacks, and ongoing innovation within the industry. As one of the most consumed snack categories in Australia, biscuits are available in a wide range of varieties, including traditional, health-focused, and premium offerings. The market is characterized by a combination of mass-market products, such as everyday crackers and sweet biscuits, as well as more niche segments like gourmet, gluten-free, and functional biscuits. Australia’s diverse population and growing health-consciousness have spurred this diversification, with consumers increasingly seeking snacks that cater to both convenience and specific dietary needs.

Several key drivers are contributing to the expansion of the Australia biscuit market. One of the most significant factors is the increasing demand for convenient, ready-to-eat snacks. As Australian consumers lead increasingly busy lifestyles, the need for on-the-go snacks that are quick, portable, and easy to consume is growing. Biscuits, with their long shelf life, portability, and ease of consumption, fit perfectly into this demand. Furthermore, the rise of single-serve packaging options has made it easier for consumers to enjoy biscuits without worrying about portion control or storage. Health-consciousness is another major driver in the market. As consumers become more aware of the health implications of their food choices, there has been a noticeable shift toward healthier alternatives, including biscuits made from whole grains, lower sugar, and organic ingredients. Functional biscuits enriched with additional health benefits such as high protein, fiber, or vitamins are becoming increasingly popular. This shift is also seen in the growing demand for gluten-free, dairy-free, and vegan options, as consumers with dietary restrictions or those following specific eating patterns look for suitable alternatives. Manufacturers are responding to these demands by developing healthier products that meet these new consumer expectations without compromising on taste.

Australian consumers’ preferences are shifting, with a notable increase in the demand for premium, gourmet, and specialty biscuits. These products are designed to cater to more discerning tastes and are often made with high-quality ingredients such as rich chocolate, exotic spices, and locally sourced components. Consumers are increasingly willing to pay a premium for biscuits that offer unique flavors, better quality ingredients, and an elevated snacking experience. The rise in premium biscuit consumption can also be attributed to the growing trend of gifting, with many Australians opting to give high-end biscuits as presents during holidays or special occasions. Another consumer trend gaining traction is the demand for sustainable and eco-friendly products. Australians are becoming more environmentally conscious, and this is influencing their purchasing decisions. Many consumers are actively seeking brands that prioritize sustainability, whether through eco-friendly packaging, ethical sourcing practices, or the reduction of their environmental impact. As a result, many biscuit manufacturers are adapting by adopting recyclable or compostable packaging and sourcing ingredients responsibly. Companies that align with these sustainability values are likely to benefit from increased customer loyalty, especially among younger generations that are more focused on environmental issues.

 

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The Australia Biscuit Market is segmented into type, packaging, sales channel and region. 

Based on type, Functional/Energetic biscuits are the fastest-growing segment in the Australia biscuit market due to the increasing consumer demand for healthier snacks that offer additional benefits. These biscuits, enriched with ingredients like protein, fiber, vitamins, and minerals, cater to health-conscious individuals seeking snacks that support their active lifestyles. With the rise of fitness trends, consumers are increasingly looking for biscuits that not only satisfy hunger but also contribute to overall well-being and energy levels. As dietary awareness and preferences for functional foods continue to grow, the demand for these nutritious, energizing biscuits is expected to expand rapidly.

Based on region, Western Australia is the fastest-growing region in the Australia biscuit market, driven by its expanding population, increasing consumer demand, and thriving retail sector. The region's growing urban centers, particularly Perth, have seen a rise in both local and international biscuit brands, offering a diverse range of products. Additionally, the increasing focus on health and wellness among consumers in Western Australia has led to higher demand for functional, low-sugar, and gluten-free biscuits. The region's strong economic growth, coupled with a shift toward premium and healthier snack options, positions Western Australia as a key player in the Australia biscuit market's expansion.


Major companies operating in Australia Biscuit Market are:

  • Arnott’s Biscuits Holdings Pty Limited
  • Green's Foods Holdings Pty Limited
  • Unibic Australia Pty Ltd 
  • Waterwheel Premium Foods Pty Limited (Waterthins)
  • Byron Bay Cookie Company
  • Mondelez International
  • Ausbic Pty Ltd
  • Kez Kitchen
  • Kin rise Pty Ltd
  • Emmaline's Country Kitchen

 

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“The Australia biscuit market is positive, with growth expected to continue over the coming years. The demand for convenient, healthy, and premium biscuits will continue to shape the market, providing opportunities for companies to diversify their offerings and cater to specific consumer needs. Innovations in biscuit formulations, flavors, and packaging will be essential for manufacturers looking to stay competitive and appeal to a broad range of consumers. Health trends are likely to remain a driving force, with manufacturers focusing on creating products that meet the demand for low-sugar, high-protein, and gluten-free options. Additionally, the growing preference for sustainable packaging and ethical sourcing will continue to influence market dynamics, prompting companies to adopt more eco-friendly practices. As e-commerce continues to rise, the accessibility and convenience of buying biscuits online will further support the market’s expansion.” said Mr. Karan Chechi, Research Director of TechSci Research, a research-based management consulting firm.

Australia Biscuit Market By Type (Crackers & Savory Biscuits, Sweet Biscuits, Wafers, Functional/Energetic Biscuits, Others), By Packaging (Pouches/Packets, Boxes, Cans/Jars, Others), By Sales Channel (Supermarkets/Hypermarkets, Convenience Stores, Specialist Retailers, Online, Others), By Region, Competition Forecast & Opportunities, 2020-2030F”, has evaluated the future growth potential of Australia Biscuit Market and provides statistics & information on market size, structure and future market growth. The report intends to provide cutting-edge market intelligence and help decision makers take sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges, and opportunities in the Australia Biscuit Market.

 

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Australia Biscuit Market By Type (Crackers & Savory Biscuits, Sweet Biscuits, Wafers, Functional/Energetic Biscuits, Others), By Packaging (Pouches/Packets, Boxes, Cans/Jars, Others), By Sales Channel (Supermarkets/Hypermarkets, Convenience Stores, Specialist Retailers, Online, Others), By Region, Competition Forecast & Opportunities, 2020-2030F

Consumer Goods and Retail | Mar, 2025

The Australia biscuit market is expanding due to increasing consumer demand for convenient snacks, growing health-conscious trends, innovative product offerings, and rising popularity of premium and specialty biscuits across regions.

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